Million Dollar Minute

Million Dollar Minute

April 2025 - 1 Page Report

Million Dollar Minute

Welcome to Podiatry Practice Mastery — the podcast where we dive deep into the strategies, insights, and real-world experiences that help grow thriving podiatry practices. I’m Don, and this is your Million Dollar Minute, where I share the key moments and lessons that pushed my personal production beyond the million-dollar mark — and how you can do the same.

In today’s episode, I’m breaking down a packed day in the practice, from leveraging my nail tech to boost productivity to exploring new marketing strategies, investing in technology, and even navigating the dynamics of working with partners. Plus, I’ll share a few wins, a couple of lessons learned, and some honest feedback on the tools we’re testing right now.

If you’re looking to optimize your practice and take it to the next level, you’re in the right place. Let’s get into it.

Creating an ideal patient avatar using AI

Welcome to Podiatry Practice Mastery, where we dive deep into the world of podiatry, practice management, and the journey to greater efficiency and profitability. In this episode, we explore a packed Thursday in the clinic — from managing 21 patients with zero downtime to the financial motivations behind switching from Athena to Modmed. I’ll share insights from a conversation with a seasoned dental coach on scaling successful practices and discuss practical ways to optimize revenue by increasing efficiency and prioritizing high-value patients. Whether it’s fine-tuning routine care, handling sports injuries, or managing diabetic foot health, each patient encounter brings a lesson in running a more profitable practice. Tune in for real-world experiences, tips on making smart financial moves, and reflections on balancing patient care with business growth.

In this episode, I share insights from a busy Wednesday at my Westboro office — a day packed with interesting cases, patient stories, and a special visit from Dr. Stu Schneiderman, an anesthesiologist exploring podiatric collaborations. We dive into the synergy between shockwave therapy and PRP injections, discuss diagnostic ultrasound techniques for plantar fasciitis and Achilles tendinopathy, and reflect on the importance of connecting with patients on a personal level.

You’ll also hear about unique cases, from challenging Achilles surgeries to the unexpected impact of barefoot living on foot pain. Plus, I share key takeaways on patient care, learning from colleagues, and the value of maintaining curiosity in everyday practice.

If you’re a healthcare provider or simply interested in podiatry and regenerative medicine, this episode is filled with real-world lessons you won’t want to miss.

Want to visit my clinic or improve your practice?

Check out my practice audit at PodiatryPracticeMastery.com/audit.

Tune in, learn something new, and let me know your thoughts!

In this episode of the Million Dollar Minute, Don shares valuable insights on optimizing a podiatry practice to reach and surpass the million-dollar mark. He begins by emphasizing the importance of focusing on high-value visits while minimizing low-value follow-ups as the practice grows. Don walks through a full day of patient cases, discussing treatments for conditions such as ingrown toenails, hammer toes, plantar fasciitis, Achilles tendinitis, and nail fungus. He highlights key lessons, such as packaging treatments like shockwave therapy with orthotics for better long-term results and being flexible with patient preferences while maintaining professional recommendations. Don also reflects on how his approach has evolved, transitioning from bringing every patient back to only scheduling return visits for those willing to follow his treatment plan. This shift has helped him manage time better and focus on profitability.

Throughout the episode, Don shares candid moments, including a medication mix-up with anesthetics, a unique bartering experience with a Brazilian radio host for advertising, and the challenges of balancing patient care with financial considerations. He emphasizes the importance of maintaining consistency in treatment plans, regardless of whether patients are self-pay or insured. Don also stresses the need to educate patients on available options, setting realistic expectations, and offering flexible payment solutions like CareCredit. By sharing both successes and struggles, Don provides listeners with practical strategies to improve efficiency, profitability, and patient outcomes in their own practices.

Welcome to the Million Dollar Minute, where I share the strategies, habits, and mindset shifts that helped bring my podiatry practice to the million-dollar mark and beyond. In this episode, I dive into a game-changing concept I learned from Strategic Coach: dividing your time into focus, buffer, and free days. I’ll share how completely disconnecting on weekends and evenings has boosted my productivity, improved my marriage, and prevented burnout. Plus, I’ll walk you through a recent buffer day — handling personal tasks, preparing for better focus days, and tweaking my marketing strategy with insights from my Shockwave coach. If you’re a podiatrist or business owner looking for ways to work smarter (not harder), this one’s for you. Tune in and discover how to structure your time for maximum impact.

👉 Need help auditing your own practice? Check out podiatrymastery.com/audit to identify what’s working, what’s not, and how to level up.

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