Mini Scroll

The biggest stories on the internet from November 13th, 2024.

Timestamps:

00:47 Halo Beauty is relaunching without Tati Westbrook and venturing into makeup

6:32 Tana Mongeau and Trisha Paytas reveal their joint podcast

8:12 Gen Z’s top apps downloaded of this year

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The biggest stories on the internet from November 12th, 2024.

Timestamps:

00:40 Swifties flee X for Bluesky

2:39 Chappell Roan calls out Billboard for reporting on her split with management team

7:55 Australia to ban social media for kids under 16

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The biggest stories on the internet from November 11th, 2024.

Timestamps:

1:28 Brianna Chickenfry opens up about “emotionally abusive” relationship with Zach Bryan

10:05 Bonnie Blue controversy, explained

14:34 Def Noodles returns to YouTube as an undisclosed AI bot

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Thank you so much to Jose Cuervo for sponsoring this episode. Buy Jose Cuervo here: https://www.danmurphys.com.au/list/jose-cuervo

In this week's episode, I explore the evolving relationship between creators and Hollywood. I look at several examples of creator-led projects and explore the career trajectories of certain creators who "made it" in Hollywood and others that didn't.

Timestamps:

4:23 The ambitions of early creators

5:01 Shane Dawson’s career: Using YouTube as a stepping stone to Hollywood

10:18 The era of the YouTube show10:57 AwesomenessTV

13:48 YouTube Originals14:52 The pendulum swings: Creators as show producers themselves

15:30 Escape the Night

16:56 Escape the Night controversy: Gabbie Hanna

19:39 The Reality House

20:43 Why Hollywood still overlooks the creator economy

21:32 MrBeast

24:28 Emma Chamberlain vs MrBeast

26:17 Beast Games controversy & why Hollywood is still hesitant to work with creators

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The biggest stories on the internet from November 7th, 2024.

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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The biggest stories on the internet from November 6th, 2024.

Timestamps:

6:24 Dave Portnoy and Josh Richards are releasing a diss track on Zach Bryan called The Smallest Man

7:36 Ariana Grande and Cynthia Erivo address Kardashian private screening of Wicked

10:55 Netflix is removing most of its interactive titles

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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Edit: Visionary Empress left Rebuilding Atlantis last week!

The biggest stories on the internet from November 5th, 2024.

Timestamps:

00:29 Taylor Swift Style book drama

4:20 Rebuilding Atlantis documents the formation of a cult on TikTok (or so some people think)

9:26 Rosanna Pansino faces backlash from Logan Paul and Keemstar

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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The biggest stories on the internet from November 4th, 2024.

Timestamps:

00:52 Lindsey Shaw goes viral for complaining about Ned’s Declassified School Survival Guide not getting rebooted like Spiderman

4:58 Grace O’Malley addresses Brianna Chickenfry friendship & birthday drama 

6:27 MrBeast has fired as many as 10 employees as the internal investigation into his company concludes

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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Thank you so much to Jose Cuervo for sponsoring this episode. Buy Jose Cuervo here: https://www.danmurphys.com.au/list/jose-cuervo

In this week's episode, I explore how and why beauty YouTube review content has faced such a serious decline in recent years, despite an increased consumer interest in review-backed recommendations.

Timestamps:

4:36 History & psychology of online reviews

8:28 The beginning of beauty review content

9:40 Michelle Phan & the ‘Golden Age of Beauty YouTube’

12:11 The rise of 'fast beauty'

13:40 Why we stopped consuming YouTube beauty review content

18:08 Short-form video: The next wave of influencer reviews

20:40 AI generated reviews

22:56 The future of influencer review content

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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Sources:

https://www.reviewtrackers.com/reports/online-reviews-survey/ 

https://results.shopperapproved.com/blog/the-history-and-evolution-of-online-reviews

https://centennialworld.com/the-demise-of-online-product-reviews-from-shady-influencer-practices-to-ai-generated-content/

https://fashionjournal.com.au/beauty/i-think-its-time-we-stopped-glamourising-beauty-hauls-dont-you/ 

https://www.gartner.com/en/digital-markets/insights/what-is-social-proof#:~:text=Social%20proof%2C%20the%20idea%20that,to%202023%20Software%20Buying%20Trends. 

https://www.washingtonpost.com/technology/2023/11/07/kids-youtuber-influencer-camps-creators-learn-how/#:~:text=Nearly%2030%20percent%20of%20kids,States%20found%20that%20more%20than 

https://www.theguardian.com/money/2023/jul/15/fake-reviews-ai-artificial-intelligence-hotels-restaurants-products 

https://www.cosmopolitan.com/uk/beauty-hair/celebrity-hair-makeup/a23505391/netflix-youtube-beauty-industry-documentary/

The biggest stories on the internet from October 31st, 2024.

Timestamps:

1:03 Jeffree Star confirms he will be recording a podcast episode with Trisha Paytas this Friday

2:00 Brianna Chickenfry addresses Grace O’Malley friendship drama amid rumoured rift

7:46 YouTube is reportedly testing new homepage with dates and view counts removed

Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg 

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