More Perfect Marketing

Wayne Mullins is on a similar mission to mine... to help businesses think and act more strategically in their marketing. To that end, he's devised three critical questions each and every business should be asking about its marketing. These questions are at the core of our discussion on this episode.

Wayne is a husband, father of 4, founder, CEO, entrepreneur, and author. He’s a generous soul, a risk-taker, and an out-of-the-box, against the grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne influences more than 250,000 entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries – from every corner of the globe.

You can find Wayne at uglymugmarketing.com

So many businesses overcomplicate marketing. In fact, many jump past the basics, and shoot themselves in the foot as a result. That's why it's so important to get back to the fundamentals of marketing.

Leon is a visionary Marketing Coach obsessed with simplifying the often complex world of marketing into its essential components, how to persuade a person to buy from us with integrity and emotion that invokes a positive result.

His experience spans many different projects and over 20 years, meaning he speaks from doing what he loves to talk about most.

He is not a theorist, but a real business owner with a passion for marketing

Find Leon at...

facebook.com/leonstreetespeaker

youtube.com/user/leonstreete

We're at again, talking about email marketing (one of my favorite topics). In this episode, we welcome Heather Cherry, a Copywriter at Heather Cherry Consulting Co, a freelance agency offering marketing copywriting and content creation.

Heather has been writing professionally for over 13 years. She has been published in SELF, Forbes, Pittsburgh Parent, Nanny Magazine, and Scribd. She published a marketing guidebook, Market Your A$$ Off. She has also worked as a Journalist for The Ridgway Record. She holds a master’s degree in Professional Writing from Chatham University. Heather specializes in authentic storytelling, email marketing, content marketing, and website copywriting.

Find Heather at www.heathercherry.com

What's a Challenger Brand?

As President of BottomLine, Lisa Genovese supports Challenger Brands to evolve their business, creating more impact on the world around them. For Lisa, advancing a business requires more than a surface-level strategy. This is why Lisa and her team hyper-focus on their unique Impact Assessment process to uncover key insights, and help clients see what others may not. BottomLine’s global team helps clients implement kick-ass strategies centered on strong market research insights that consistently improve conversion rates, increase sales, and profit margins.

Find Lisa at wearebottomline.com

Justin Nassiri is the founder of Captivate.ai, which turns a podcast into a month of data-driven, snackable content for social media.

He served in the US Navy on submarines, is a Stanford MBA, and lives in Denver, Colorado.

Learn more about Captivate here

Alison Ver Halen is a content marketer and SEO strategist who founded her company, AV Writing Services, LLC, to help more people expand their online presence and position themselves as thought leaders.

You can connect with Alison at https://www.linkedin.com/in/alison-ver-halen/

John Timmerman is the founder & CEO of Good Monster, a strategic marketing agency that helps growth-focused businesses through profitable marketing and advertising strategies.

In addition to being the leader of a global team of revenue drivers and brand builders, John is also the Co-founder of NoBulCON, a business conference and workshop series with speakers like Gary Vee, David Meltzer, Shay Rowbottom, and more, and the founder of Jaxon Jovie, an American-made denim brand.

His expertise is the driving force behind transforming operations, culture, marketing, sales, and leadership to drive efficient, effective, and remarkable results in a digital age.

You can learn more about John here: https://linktr.ee/johntimmerman

https://thegoodmonster.com/

Pankil Shah is an entrepreneur, founder, and content marketing expert with over 10 years of experience leading product and growth for tech companies. He is the CEO of Outranking.io, an AI platform for writers, editors, and SEO professionals to create create web content.

Try Outranking for Free Here

Brian Casey is the lead content marketing coach at IMPACT, an inbound marketing agency that teaches companies how to become the most trusted voice in their space.

IMPACT

Find Brian on LinkedIn

It's crazy how much businesses rely on technology these days... and yet, when something goes wrong (like we lose access to the internet or someone hacks our database), we don't know what to do or how to fix it. That's where the expertise of our guest comes in...

Josiah Philipsen is the owner of NextTech Consultants. They use technology to free up time in your business allowing you to focus on what you do best -- growing your business. As a business owner and father of three boys he understands the importance of simplifying your life. His favorite conversations are about family, business, and tech.

NextTech Consultants