More Profitable Podcast | Business Podcast Strategy for Coaches and Consultants

If you're using guests on your podcasts, we're going to talk about three ways to feature guests in your show.

They're still going to help you connect with your audience, you're going to still help them make the decisions they need to be making in the space they're in with you, instead of using guests as a distraction from what we normally talk about and what we normally share with our audience.

These are three strategic ways to be using guests on your podcast.

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When we sit down for quarterly calls and we sit down on onboarding calls, when I sit down for strategy calls, and when I talk to podcasters ever, there are three questions that I always want to know the answer to.

These are the KEY to seeing leads and sales from your podcast, they're non-negotiable.

Today we're going to dig into those questions and why you should be able to answer them for every single episode you release of your show. Plain and simple.

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Learn more about Podcast Production with Uncommonly More

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I could not be more excited to share a brand new way to work with Uncommonly More today.   All the details are on the site at uncommonlymore.com/intensive, but here are the basics.   You and I come together for a two-hour call, you walk away with ALL of your podcast prep done for the next full quarter. Not just a list of ideas from your mastermind peers, or your Instagram followers. Instead, it's a 12-episode list of optimized titles with outlines of sales assets.   Turn your podcast from a nurture machine to a sales team member, book your Podcast Strategy Intensive today!

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What if you just committed to being really, truly, deeply annoying? What if your goal for 2023 was just to find anyone who will send you an email and tell you, “You're annoying. Shut up”? That was actually my goal in 2014. Today we're going to talk about why and the impact it had on me, then and now, many, many, many moons later.

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Today's episode is all about Dynamic Ad Content, if you've ever wished you could go back into a popular episode and add a fresh promo, this is how it's done. 

We're defining what dynamic ad content is, some tools to use to do it, and the nuances you need to watch out for when doing this kind of ad roll. 

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This conversation is going to help you build out the questions you’re going to ask me when we sit down because these three pieces are not just what you need to be considering going into it but whoever you work with should be able to answer these same questions.

If as we move through today’s conversation, you hear me mention something and you’re like, “Yes, I want to know more about that,” make sure you check out What Working With Uncommonly More Looks Like. That actually walks you through exactly what working with our team looks like, so you can get an understanding of if that feels good for you, if that sounds like what you are looking for, if it is, let’s have a conversation. 

Get access to The Podcast Newsroom today at https://uncommonlymore.com/newsroom

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If you’ve ever thought about running a challenge right on your podcast, you’re going to want to listen to this episode, sit down with Uncommonly More production client, Racheal Cook, to talk about exactly how she uses two challenges every single year in her podcast.

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We're going to talk about sound quality today, and I'm going to work really hard in not being nerdy. Wish me luck. I want to talk about this because so, so, so often I can on calls with clients or I get questions in my DMs or in my inbox around sound quality and microphone, meaning my quality needs to improve, what mic should I buy? The question should instead be how can podcasters improve sound quality WITHOUT buying a new mic (even if it's what we'd rather do)?

Even the best quality mic can leave a little bit to be desired if we're not taking some extra steps. And I think that oftentimes what impacts our sound quality the most has very little to do with the actual microphone.

None of the ways I'm sharing today are editing techniques. These 3 ways of improving sound quality are things you will do in the recording process. The bad sound quality in is bad sound quality out. There's only so much you can do in editing to improve the sound. You have to, have to, have to, have to, have to be making sure that the best quality sound that you can manage is upfront.

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Since we launched the Podcast Newsroom last August, I have been getting questions about how a private podcast feed works. One of the biggest questions has actually been around how I could use it. Today we're sharing three ways you could be using a private podcast feed in your business right now.

We're starting right here and we're going to talk about three ways you can be using this tool in your business. But we're going to actually follow this up over on the Podcast Newsroom. Make sure you're subscribed there if you're not yet because I'm actually going to have a training happening over there so you will be able to go right after you're done with this episode and grab that training and it's going to talk about the tools I use, it's going to talk about editing and production of those shows.

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If you’re struggling with your podcast or your podcast team, this is the episode for you. We’re digging in on TWO ways you can start to see better results from your podcast team (and by extension your podcast, and your podcast experience).

Get access to The Podcast Newsroom today at https://uncommonlymore.com/newsroom

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