This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

<Support the show (https://www.buymeacoffee.com/ashborland)

In this episode of content marketing 101 we are looking at how you can tell your personal brand story.

Your story is a key part of the personal brand ecosystem and is how people will relate to you and your business.

In this episode I break down three questions that you can use to find the right story for your business so that resonates with your chosen audience.

Episode chapters

0:00 Introduction 

0:54 your personal brand story

3:02 personal brand question one

4:00 personal brand question two 

5:01 personal brand question three

5:37 episode overview


If you found this episode useful check out the following areas 

✅FREE Masterclass https://ashborland.teachable.com/p/personal-branding-masterclass

✅ Subscribe To The Podcast https://podcasts.apple.com/us/podcast/personal-branding-101/id1500257189?uo=4

✅1-2-1 Content Marketing Coaching (FREE Discovery Call)  - https://ashborland.com/coaching

#contentmarketing #contentmarketingtips #contentmarketingexpert 

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

1-2-1 Coaching Discovery Call:  https://calendly.com/ashborland/discoverycall  

Support the show (https://www.buymeacoffee.com/ashborland)

In this episode of content marketing 101 we are looking at how to improve your digital identity online. Content marketing is linked to a strong digital identity. And there are a few things that people need to consider when it comes to building this digital identity.

These things include

– Consistent and clear display picture

– Obvious theme running through the platform

– Consistent content style

Building up a solid digital identity will allow you to stand out from your competition and bringing more business through content creation. 

Episode chapters

0:00 Episode Introduction 

0:33 Digital identity

1:18 Display picture

2:31 consistent theme across platforms

4:09 content style

6:07 episode overview


If you found this episode useful check out the following areas 

✅FREE Masterclass https://ashborland.teachable.com/p/personal-branding-masterclass

✅ Subscribe To The Podcast https://podcasts.apple.com/us/podcast/personal-branding-101/id1500257189?uo=4

✅1-2-1 Content Marketing Coaching (FREE Discovery Call)  - https://ashborland.com/coaching

#contentmarketing #contentmarketingtips #contentmarketingexpert 

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

1-2-1 Coaching Discovery Call:  https://calendly.com/ashborland/discoverycall  

Support the show (https://www.buymeacoffee.com/ashborland)

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

<Support the show (https://www.buymeacoffee.com/ashborland)

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

<Support the show (https://www.buymeacoffee.com/ashborland)

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

1-2-1 Coaching Discovery Call:  https://calendly.com/ashborland/discoverycall  

Support the show (https://www.buymeacoffee.com/ashborland)

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

<Support the show (https://www.buymeacoffee.com/ashborland)

In this episode of content marketing 101, I look at the types of content that you should be posting on Instagram for your brand or business.

There are six types of content That worked really well on Instagram when it comes to content marketing.

You can choose to use a range of of all six of these or double down on one specific one and make that your signature content. 

These types of content for Instagram are

• Behind the scenes through stories
• Tips and tricks
• Trending reels 
• Carousels
• Quotes
• Special dates

Use the six as a guideline for your content marketing for business and brand success

Chapters

0:00 Introduction 

1:08 Instagram content – behind-the-scenes

1:52 Instagram content – tips

2:42 Instagram content – reels

4:06 Instagram content – carousels

5:35 Instagram content – quotes 

7:56 Instagram content – special dates

9:22 Instagram content – overview

10:32 content creator spotlight

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

1-2-1 Coaching Discovery Call:  https://calendly.com/ashborland/discoverycall  

Support the show (https://www.buymeacoffee.com/ashborland)

This podcast is sponsored by Genei.

This is a must-have tool for content creators looking for ideas. It is an AI-powered summarization and keyword extraction tool for any PDF or webpage.  ‍‍94% of users say it saves them time by paraphrasing complex ideas and enabling them to find crucial information faster. Use This link to start your 14-day free trial   https://www.genei.io/?via=ashborland

<Support the show (https://www.buymeacoffee.com/ashborland)

In this episode of content marketing 101 I am looking at setting yourself up for success with daily content. DCR which stands for daily content routine is a process I follow to ensure that I am pushing my brand and business forward every single day.

This is the work flow process I follow that allows me to create daily content at scale