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Amazon's recent venture into the education space; offering free education to all of their hourly-paid employees 🤯 The private sector is firing shots left, right and centre. What does this mean for traditional models and student recruitment?
Everyone is talking about the University of Nottingham and its “world-first” micro-prospectus, including the University of Gloucestershire that pointed out (in what we think is the first-ever example of university beef) that it had already been doing something similar for the last three years. It’s risky, funny and very TikTok.
The University of Northampton has pulled its 'student perks' into one place. A simple trick, but highly beneficial for prospective students. Could your university website be more transparent?
"Students’ perceptions of belonging and inclusion at university" is a report from Pearson and @Wonkhe. How do those perceptions impact the digital work institutions carry out moving forward?
We''re talking about TikTok (again 🙄) so we bring in an expert to shake things up: Jord Muckley from Nonsensical ( a TikTok creative agency!) gives us his insight into the social giant.
Course videos aren't new, but the University of Kent are using them a little differently to other universities. And they're carving out a unique stance in the process.
The University of Chichester rocks an unhinged approach to marketing on TikTok. It's brilliant, and the audience stats seem to agree. Are you making the most of TikTok?
Matt Lees (Creative Director) and Elliott Barnicle (Lead Design) talk us through the process of designing such a large-scale flagship website.
The @Denver Ad School website is a masterclass in tone of voice. They're even got a merch section - and we love it. See how you can leverage the same techniques and build a unique brand personality.
Plymouth College of Art has rekindled my interest in university course pages. Honestly, these are just beautiful. They have all the hallmarks of good UX, but the two stand-out features for me is the “student-work” tab and consistent use of high-quality, branded photography. Every course page feels like it belongs to a larger set and you get a strong sense of the College’s identity. Bookmark for when you are looking at your own course pages.
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