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All things digital for the HE, FE, and broader education sector - bought to you by SMILE (wearesmile.com) - dedicated to helping universities and colleges become more authentic, timely, and personalis... more
FAQs about Most Clicked:How many episodes does Most Clicked have?The podcast currently has 68 episodes available.
April 04, 2022Amazon are now offering free education to their hourly-paid employees - Most Clicked #17Amazon's recent venture into the education space; offering free education to all of their hourly-paid employees 🤯 The private sector is firing shots left, right and centre. What does this mean for traditional models and student recruitment?...more13minPlay
March 28, 2022How harmless TikTok drama benefits everyone - Most Clicked #16Everyone is talking about the University of Nottingham and its “world-first” micro-prospectus, including the University of Gloucestershire that pointed out (in what we think is the first-ever example of university beef) that it had already been doing something similar for the last three years. It’s risky, funny and very TikTok....more17minPlay
March 21, 2022Being transparent about the perks students will get at your institution - Most Clicked #15The University of Northampton has pulled its 'student perks' into one place. A simple trick, but highly beneficial for prospective students. Could your university website be more transparent?...more10minPlay
March 15, 2022Creating a sense of belonging with new and existing students - Most Clicked #14"Students’ perceptions of belonging and inclusion at university" is a report from Pearson and @Wonkhe. How do those perceptions impact the digital work institutions carry out moving forward?...more10minPlay
March 07, 2022How universities can service three core audiences on TikTok - Most Clicked #13We''re talking about TikTok (again 🙄) so we bring in an expert to shake things up: Jord Muckley from Nonsensical ( a TikTok creative agency!) gives us his insight into the social giant....more16minPlay
February 28, 2022New ways to think about university course page videos - Most Clicked #12Course videos aren't new, but the University of Kent are using them a little differently to other universities. And they're carving out a unique stance in the process....more11minPlay
February 21, 2022Perfecting the HE marketing strategy on TikTok - Most Clicked #11The University of Chichester rocks an unhinged approach to marketing on TikTok. It's brilliant, and the audience stats seem to agree. Are you making the most of TikTok?...more12minPlay
February 16, 2022Matt Lees and Elliott Barnicle (SMILE) on the design of uea.ac.ukMatt Lees (Creative Director) and Elliott Barnicle (Lead Design) talk us through the process of designing such a large-scale flagship website....more12minPlay
February 14, 2022A masterclass in tone of voice within the HE sector - Most Clicked #10The @Denver Ad School website is a masterclass in tone of voice. They're even got a merch section - and we love it. See how you can leverage the same techniques and build a unique brand personality....more9minPlay
February 07, 2022Raising the bar with university course pages - Most Clicked #9Plymouth College of Art has rekindled my interest in university course pages. Honestly, these are just beautiful. They have all the hallmarks of good UX, but the two stand-out features for me is the “student-work” tab and consistent use of high-quality, branded photography. Every course page feels like it belongs to a larger set and you get a strong sense of the College’s identity. Bookmark for when you are looking at your own course pages....more9minPlay
FAQs about Most Clicked:How many episodes does Most Clicked have?The podcast currently has 68 episodes available.