Let's Talk Loyalty

Mothercare, Adidas & Liverpool FC - Capturing Brand Loyalty in Indonesia (Ep #645)


Listen Later

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

Today's episode features a truly global loyalty perspective coming from Indonesia, which is in fact the 4th most populous country in the world!

Our featured brand is one of the largest retail conglomerates in Indonesia with nearly 200 stores and a market leadership position particularly in the kids and baby segment.

Kanmo Group is the official distributor for Indonesia of multiple world class brands and their portfolio includes global icons such as Mothercare, COACH, Adidas, Havaianas, Liverpool Football Club & Nespresso.

Our guest is Rajesh Grover, Kanmo’s Group Vice President of AI, Digital and Omnichannel, which includes responsibility for the Kanmo Circle loyalty programme.

Separately, Rajesh has also recently written and published a book called “Start Unselling Now” which introduces his customer-first approach that prioritizes the buying journey over sales targets.

Please enjoy this episode from the Kanmo Group in Indonesia.


Show notes:

1) Rajesh Grover

2) Kanmo Group

3) Kanmo Circle

4) Start Unselling Now: The Sales Manifesto for Winning Customers (Book)

5) One Click: Jeff Bezos and the Rise of Amazon.com (Book)

...more
View all episodesView all episodes
Download on the App Store

Let's Talk LoyaltyBy Paula Thomas

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

16 ratings


More shows like Let's Talk Loyalty

View all
Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,299 Listeners

Mamamia Out Loud by Mamamia Podcasts

Mamamia Out Loud

590 Listeners

Acquired by Ben Gilbert and David Rosenthal

Acquired

4,080 Listeners

Pivot by New York Magazine

Pivot

9,257 Listeners

Fintech Insider Podcast by 11:FS by 11:FS

Fintech Insider Podcast by 11:FS

186 Listeners

The Daily by The New York Times

The Daily

111,917 Listeners

Masters of Scale by WaitWhat

Masters of Scale

4,000 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,165 Listeners

The CMO Podcast by vYve & Jim Stengel

The CMO Podcast

348 Listeners

Loyalty Wired by Loyalty Wired

Loyalty Wired

5 Listeners

All the Hacks with Chris Hutchins by Chris Hutchins

All the Hacks with Chris Hutchins

1,589 Listeners

The So What from BCG by Boston Consulting Group BCG

The So What from BCG

221 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

84 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

152 Listeners

Prof G Markets by Vox Media Podcast Network

Prof G Markets

1,170 Listeners