
Sign up to save your podcasts
Or
Next in Media spoke with Gonzalo Del Fa, President at GroupM Multicultural about the challenge of changing currencies in TV, while also trying to accurately account for Hispanic audiences. Del Fa also talked about when and where brands should advertise in Spanish, and why most brands' efforts toward diverse media spending is still a work in progress.
Guest: Gonzalo Del Fa
Host: Mike Shields
In Partnership with: Comcast Advertising
Produced by: Fresh Take
4.8
4343 ratings
Next in Media spoke with Gonzalo Del Fa, President at GroupM Multicultural about the challenge of changing currencies in TV, while also trying to accurately account for Hispanic audiences. Del Fa also talked about when and where brands should advertise in Spanish, and why most brands' efforts toward diverse media spending is still a work in progress.
Guest: Gonzalo Del Fa
Host: Mike Shields
In Partnership with: Comcast Advertising
Produced by: Fresh Take
3,137 Listeners
9,541 Listeners
555 Listeners
112,500 Listeners
91 Listeners
5,442 Listeners
16,002 Listeners
364 Listeners
2,252 Listeners
105 Listeners
1,075 Listeners
21 Listeners
1,541 Listeners
58 Listeners
52 Listeners