MVP is Dead!! We Should Focus on MLP Instead!

MVPs sound great in theory, but too often, they result in forgettable, uninspiring products. Instead of focusing on minimum viability, focus on minimum loveability – because a product that people love will always win.

So, the next time someone tells you to build an MVP, ask them:

“Would you rather date someone who’s ‘viable’ or someone who’s lovable?”

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