Tom Tooma, MD, founder, owner, and medical director for NVISION, joins Gary Wörtz, MD, and Blake Williamson, MD, MPH, to continue this season’s topic of building a business and brand in ophthalmology. Dr. Tooma shares insights into his early days of building his refractive surgery practice, touching on the risks taken and lessons learned over the years. He further shares advice for surgeons to navigate the financial intricacies of running a successful practice and describes the current philosophy of his business.