Most practices say they want more new patients… but almost none are willing to do the one thing that guarantees change: train their team. After completing almost 36,000 in-office trainings, patterns become impossible to ignore — not just in the teams themselves, but in the beliefs doctors carry into the process.
This episode gives a behind-the-scenes look at what really happens when a practice commits to team development. It breaks down the three misconceptions that keep doctors from ever pulling the trigger on training:
"What if they won’t do it?"
There’s a huge difference between
won’t and
can’t. Most of the time, the issue isn’t a team member’s ability — it’s the assumptions placed on them before they were ever trained.
"What if I train them and they leave?"
The bigger risk isn’t training someone who might eventually move on. It’s never training them and keeping them exactly where they are for the next ten years.
"They should already know how to do this."
No one arrives fully formed. Whether it’s the first time you played a game, tried a skill, or stepped into a new role — you needed someone to teach you. Your team is no different.
The episode also explores how accountability works, why leadership is often the real barrier, and the surprising reality that many team members — once trained — become the highest performers in the entire practice.
If you’ve ever hesitated to bring in outside training, feared the investment, or assumed your team "just won’t do it," this episode uncovers the truth behind team training and why it’s the fastest path to better patient experiences and more new patients.