Bootstrapped Web

New Products First Steps & Next Steps


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Well the launch for our new products are getting nearer. Today we give a general update on things and we talk about where we are on the new products. Brian is in the beginning of this process and Jordan is coming to the end of the process.
Planning a new product is stressful. We discuss that stress and how we have personally dealt with it. There are tons of decisions that have to be made and there is the danger of getting caught up in the “what-ifs.”
During today’s episode we talk about these roadblocks and how we plan to get pass them.
[tweetthis]There is the factor that I am self-funding this and the need to budget. I need to do things in a smart way. - Brian[/tweetthis]
The points we covered today:
  • Jordan’s upcoming vacation plans.
  • Brian’s mini- vacation.
  • When it is time to let go of the service side of your business to a team.
  • How a mind shift can help a project’s issues.
  • How an outsider’s perspective can help project disputes.
  • The importance of getting feedback from potential customers.
  • Brian’s new product process.
  • The benefits of having an “inner circle” of customers.
  • The stress of project decision making.
  • When to ask for a credit card.
  • How to on-board new customers the right way.
  • Why you should “launch ugly” instead of “ready.”
  • [tweetthis]I didn't know how to push a tech team, nor have the experience & the knowledge. I'm not a product manager. - Jordan[/tweetthis]

    Resources Mentioned Today:

    Audience Ops
    Carthook
    Productize
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