Simone Boonenberger, Chief Product Officer at Phrase, unveils how Phrase’s AI-first localization platform drives hyper-automation and hyper-personalization. Learn about their no-code Orchestrator, next-gen MT and Auto Adapt features, and the QPS + Auto LQA quality framework that ensures enterprise-grade reliability. Simone also shares Phrase’s use-case–driven AI research model, customer-embedded development cycle, and the new “PAX” agentic workflows shaping real-time multilingual content. Perfect for anyone seeking scalable, brand-consistent, ROI-focused AI in localization.