No Bull Ideacast

CEO of Ella's Kitchen, Mark Cuddigan, is our final guest for season two. 

Mark talks about his company's unique structure and becoming one of the first of 1,000 B Corps in the UK. A step closer to changing the world.

Find out what it takes to be more sustainable while being a great place to work, and achieving business growth.

Find out more about Ella's Kitchen, their B Corp achievements, and their pledge to change children's relationship with food,  forever.

Sign the pledge to introduce food sensory play into UK schools: 

https://www.ellaskitchen.co.uk/eat-play-love/show-your-support

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

This one is all about cookies. I strongly suggest you'll need a cup of tea and several cookies as you listen to this one, as it's crammed with information about what will happen when Google finally turns off third-party cookies for good, how forward-thinking brands are embracing the Outstream.

Third-party cookies will soon be a thing of the past. Time to get real with how ads are being measured and the latest changes in the world of analytics.

James Colborn (Teads) demystifies the future and gives an overview that even the least technical of us (I include myself here), can understand.

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

Good brains, online dating, and the normalization of bad behavior. 

Jules Meadwell, Head of Talent Acquisition at M&C Saatchi spills the beans on online dating, and how things that would have horrified us only a few years ago, are becoming commonplace in the world of work. 

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

Yes!!! A famous guest at last 🤗

Radio 4 presenter,  podcast host,  author, historian and comedian Iszi Lawrence joins the No Bull Marketing Ideacast's wonderful producer, Chris Attaway. We'll chat about making podcasts - the do's and don'ts, pitfalls to not fall into, and why podcasts are here to stay. And have a few laughs along the way. 

Tune in for a fun chat and an opportunity to learn from their combined podcasting expertise.

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

As a creative, you can do great things. But not without your health and wellbeing!⁣

The creativity episode: Madeleine Evans talks about launching the SaaS company and wellbeing measurement brand Levell, burnout and her personal journey to the inspiring entrepreneur she is today.

Madeleine discusses the idea that creative leadership is more likely to flourish with strong wellbeing initiatives and the right performance management tools.

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

Alex Draper, CEO & Founder at DX Learning, reveals what is wrong with leadership, how marketing functions can create real change by adopting a new style of leadership - and gets down and dirty looking at our very own host's own leadership style, and what Becky can do better in her role as founder and leader of the amazing team at BH&P. 

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

Alasdair Moore,  CEO of high-growth data quality pioneers IDS, talks to Becky about an exploding world of data, what marketers need to do,  and what happens when your data is being degraded - fast.

IDS have embraced the idea of Venture Marketing - swapping a proportion of agency fees in exchange for a share of revenue.  Why? Is it working? And how might this change the agency model - for good? 

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

Mike Cornwell, denizen of the agency world, formerly of Ogilvy, Rapier, McCann/MRM, TBWA\, Grey and others, CXO of multiple agencies (currently COO of Ladder.io), as well as former IDM CEO, spills the beans on what made GGT the perfect agency.

We’re excited to share his wisdom with you on agency success, managing growth curves, and why trust before output matters in client-agency relationships.

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

The No Bull Ideacast is back!

This season is all about sustainability,  about marketing of the future.

Here's a sneak preview ....

Episode 1: Mike Cornwell, denizen of the agency world,  formerly of Ogilvy,  Rapier, McCann/MRM, TBWA\, Grey and others, CXO of multiple agencies (currently COO of Ladder.io), as well as former IDM CEO,  spills the beans on what made GGT the perfect agency

Episode 2: Alasdair Moore,  entrepreneur and CEO of high-growth data quality brand IDS,  talks about amazon, data breaches, and the importance of data quality in a changing world - and how venture marketing has changed the game for IDS

Episode 3: Alex Draper reveals what is wrong with leadership, how marketing functions can create real change by adopting a new style of leadership - and gets down and dirty looking at my own leadership style,  and what I can do better in my role as founder and leader of the amazing team at BH&P

Episode 4: The creativity episode: Madeleine Evans talks about launching the SaaS company and wellbeing measurement brand Levell, burnout,  her personal journey - and the link between wellbeing,  burnout and creativity

Episode 5: A famous guest joins us today!! Radio 4 presenter,  podcast host,  author, historian and comedian Iszi Lawrence joins my wonderful producer, Chris Attaway. We'll chat about making podcasts - the dos and don'ts, pitfalls to not fall into,  and why podcasts are here to stay. And have a few laughs along the way ...

Episode 6: Good brains,  online dating,  and the normalization of Bad Behavior. Jules Meadwell, formerly Global Talent Acquisition Strategist at Saatchi & Saatchi, and founder of Good Brains for Good Brands, spills the beans on online dating, and how things that would have horrified us only a few years ago,  are becoming commonplace in the world of work

Episode 7: This one is all about cookies. I strongly suggest you'll need a cup of tea and several cookies as you listen to this one,  as it's crammed with information about what will happen when Google finally turns off third-party cookies for good, how forward-thinking brands are embracing the Outstream. James Colborn (Teads) demystifies the future and gives an overview that even the least technical of us (I include myself here),  can understand.

Episode 8: Season two climaxes with renowned baby food brand, Ella's Kitchen, and their CEO, Mark Cuddigan, as our guest.  

Mark talks about his company's unique structure and becoming one of the first of 1,000 #bcorp in the UK. A step closer to changing the world.

Find out what it takes to be more sustainable while being a great place to work, and achieving business growth.

 

Find out more about Becky Holland at her agency website, bhandp.com

Theme Music ...

Ranch Life by Flash Fluharty

Elevator Music ...

Music: Topher Mohr and Alex Elena - Fortaleza
Download: http://raboninco.com/10WVC
Music promoted by Epic Free Sounds
Video Link: https://youtu.be/Z9GuiYo3NNA

Producer
Chris Attaway

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.

In part two of this episode, Becky continues the conversation with Irina Soriano, Head of Enablement at Seismic, and TEDx Speaker.
 
 In this second part, we get into Irina's shoes - we explore her own career journey, her new book, and her mission to help young women thrive in today's world of work. 

 
 A special thanks to our guest:

• Irina Soriano, Seismic 

Make sure to subscribe and keep an eye out for episode 6, coming soon!
 
 If you have any questions or would like to get in touch, contact us at [email protected] or visit www.bhandp.com 

Let me know if you like this episode by sending a 👍🏼 or a 👎🏼, and let me know what you’d like to hear next!

For more insights and to stay up to date with all the latest information from BH&P, visit our website,  or follow us on LinkedIn.

BH&P is a B Corporation,  certified in September 2023,  and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise,  we're here to help.