NOT FRAGILE PODCAST

NOT FRAGILE PODCAST

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NOT FRAGILE PODCAST episodes

  • From Law School to the Trades: Stephanie Allen on Scaling, Family & Fuel
    Episode Summary:

    Sabrina sits down with Stephanie Allen, co-owner of AirWorks Heating, Air & Plumbing (Ventura County, CA), JD/MBA, mom of four, and champion of tradespeople. Stephanie shares how she and her husband Kevin launched AirWorks in 2010 during a tough economy, why their brand leans “family-run, mom-approved,” and how they’re expanding into plumbing while keeping culture, systems, and profitability front and center. She opens up about working with a spouse, hiring an integrator, building benefits (401k/profit sharing), and her new mission, FUEL, a collaborative model to help legacy home-service companies compete with private equity.

    Resources Mentioned

    AirWorks Heating, Air & Plumbing (Ventura County, CA)

    FUEL — Stephanie’s collaborative growth collective for trades (announcement coming)

    “Be where your feet are” mindset; visionary/integrator framework


    Grab the 5 Million Founders Formula (free) at NotFragilePodcast.com.

    Take the Confidence Identity Assessment to score your current confidence profile.

    Share this episode with another powerhouse woman in the trades & leave a quick review on Apple Podcasts.


    49 min
  • Happiness Is an Inside Job

    Episode Summary:

    In this reflective solo episode, Sabrina shares a powerful meditation on happiness, often attributed to Pope Francis, that challenges us to rethink what it really means to live a fulfilled life. Happiness isn’t about a perfect sky or a road without bumps it’s about finding strength in forgiveness, courage in setbacks, and joy even in simple, quiet moments.

    Sabrina unpacks the message and connects it back to the daily reality of powerhouse women running businesses, leading teams, and navigating life’s inevitable storms. This is a reminder that you don’t need perfection to be happy you need perspective, resilience, and the courage to author your own story.

    If you’ve been feeling overwhelmed, stretched thin, or like you’re always chasing the next win, this episode is your invitation to pause, breathe, and realign with what really matters.

    Resources & Links:

    Get the 5 Million Founders Formula free at NotFragilePodcast.com

    👉 Don’t forget to share this episode with a friend and leave a review on iTunes—it helps more powerhouse women find the show.

    5 min
  • Go On and Be Bold: Building a $20M Legacy with Passion and Purpose with Linda Nelson
    Episode Summary:

    In this inspiring conversation, Sabrina sits down with Linda Nelson, CEO of Greenscapes, who transformed her mother’s small sod business into a $20+ million landscaping powerhouse. Linda shares how she grew up on a farm, leaned into her tomboy roots, and carved out space for herself in a male-dominated industry—without sacrificing her femininity or values.

    From hiring women’s softball players to lay sod in the early days, to now leading a 285-person team, Linda reflects on what it takes to scale, sustain culture, and empower employees for decades. She dives into the power of passion + purpose, the importance of mentorship, and why she believes her job has never felt like “work.”

    Whether you’re scaling toward your first million or dreaming even bigger, Linda’s mantra will light a fire under you: “Go on and be bold.”

    Resources & Mentions:

    5 Million Founders Formula (Free): NotFragilePodcast.com

    Confidence Identity Assessment — included free with the Formula

    Linda’s company: Greenscapes (Naples, FL)


    Loved this conversation? Share this episode with a friend who needs to hear Linda’s bold advice. And don’t forget to leave a review on all platforms it helps more powerhouse women find the show.

    👉 Grab the 5 Million Founders Formula + Confidence Identity Assessment for free at NotFragilePodcast.com


    1 hr 5 min
  • People First, Process Second: Win More Jobs Without More Ad Spend
    Episode Summary:

    Sabrina shares three simple, high-impact ways to close more jobs without increasing your marketing budget. From “PFPS: People First, Process Second” to delivering “Service with a Heart” and putting care ahead of the checklist, she shows how tiny moments of humanity create memorable experiences that beat price and features every time. Real stories FedEx at the door, driverless cars vs. Uber, wedding cupcakes gone sideways, and a tone-deaf doctor visit illustrate how empathy and attention turn prospects into loyal fans.


    Resources Mentioned

    5 Million Founders Formula (Free): NotFragilePodcast.com – interviews with 11 ballers, including Karen (moving/storage) and Alina (HVAC & more).

    Confidence Identity Assessment (Free): Included with the Formula.


    If this helped, share it with a friend and leave a review on iTunes—it really helps the show. Grab the free 5 Million Founders Formula and Confidence Identity Assessment at NotFragilePodcast.com.


    18 min
  • From $5 an Hour to Industry Icon: Debbie Sardone on Building a Legacy in Home Services
    Episode Summary:

    In this episode of the Not Fragile Podcast, Sabrina sits down with Debbie Sardone, one of the most respected leaders in the cleaning industry. What started as a way to make extra money cleaning houses in 1981 grew into one of the largest maid service businesses in the country, a global nonprofit (Cleaning for a Reason), and one of the most impactful consulting firms in the industry. Debbie shares how she went from charging just $5 an hour to creating a business that empowers employees, inspires owners, and changes lives.

    Resources Mentioned

    Debbie’s nonprofit: Cleaning for a Reason

    Free Resource: 5 Million Founders Formula

    Confidence Identity Assessment (linked with the Formula download)


    If this episode gave you hope or clarity, share it with a friend who needs it! Don’t forget to leave a review on all platforms it helps the show grow and reach more powerhouse women in home services.

    Download your free 5 Million Founders Formula and take the Confidence Identity Assessment at NotFragilePodcast.com.


    Until next time, stay a baller.

    50 min
  • Flip the Switch: 3 Moves to Unshakable Confidence
    Episode Summary:

    Sabrina gets real about confidence, not as something you “do,” but something you feel. Through raw personal stories (leaving a 20-year marriage, near-misses with her kids, and an epic MTB wipeout) and lessons from powerhouse women in the trades, she lays out three simple but potent shifts: flip the switch from uncertainty to fearless action, be a tenacious trailblazer through the storms, and fill your tank so you can fuel your empire. Practical, honest, and built for female founders in home services.

    Resources Mentioned

    5 Million Founders Formula (free) + Confidence Identity Assessment: NotFragilePodcast.com

    Baller interviews referenced: Cindy (cleaning industry), Stephanie (HVAC & plumbing)


    If this helped, share it with a friend and leave a review on all platforms! Grab the free 5 Million Founders Formula and take the Confidence Identity Assessment at NotFragilePodcast.com. Until next time stay a baller.

    11 min
  • From Single Mom to 140 Employees with Carrie Kelsch
    Episode Summary:

    In this episode of the Not Fragile Podcast, Sabrina talks with Carrie, founder of A Plus Garage Doors, about how she built a thriving, multi-location business from scratch while raising three kids. Carrie opens up about her self-doubt in the early days, how she hid her role as owner, and what it took to finally step forward as the face of her company. She shares the lessons that helped her scale to nearly 140 employees across multiple locations, why culture is her ultimate growth strategy, and how tragedy reshaped her perspective on life and business.


    Resource

    Free: 5 Million Founders Formula + Confidence Identity Assessment — NotFragilePodcast.com


    If this episode inspired you, share it with a friend and leave a review on all platforms it helps more powerhouse women discover the show. Until next time, stay a baller.
    55 min
  • Stand Out Without Spending a Dime

    Episode Summary:

    In this episode of the Not Fragile Podcast, Sabrina shares how generosity—not money—is one of the most powerful ways to set yourself apart from competitors. Drawing from her grandmother’s life lessons and decades of caregiving, she unpacks how simple acts of giving, listening, and caring can transform company culture, customer relationships, and long-term success.

    Resources

    Free: 5 Million Founders Formula + Confidence Identity Assessment — NotFragilePodcast.com

    If this episode resonated with you, share it with a friend and leave a review on iTunes—it helps more powerhouse women discover the show. Until next time, stay a baller.


    8 min
  • Ethics Above Everything..Building a $4M Roofing Company with Ashley RaeAnn Smith
    Episode Summary:

    In this episode Sabrina chats with Ashley RaeAnn Smith, owner of Spartan Roof Construction (Kingwood, TX), to unpack how she went from aircraft mechanic to leading a multi-million-dollar, 100% female-owned roofing company. They get into SOPs, reputation, community service, handling industry bias, and why “ethics above everything” drives growth that sticks.

    Resources:

    Free: 5 Million Founders Formula + Confidence Identity Assessment, NotFragilePodcast.com

    Community spotlight: Hopeful Hearts Ministry (abuse survivor support)

    If this episode helped, share it with a friend and leave a review so more powerhouse women can find the show. Until next time stay a baller.


    48 min
  • Money Lessons Nobody Taught Us (But Every Business Owner Needs)
    Episode Summary:

    Do you ever log into your business bank account with the same fear you feel when you spot a spider on your kid’s bedroom wall? You’re not alone, and today, Sabrina is sharing three practical strategies to keep more money in your account without adding stress or credit card debt.

    In this episode of the Not Fragile Podcast, Sabrina gets real about her own journey with money, from growing up with financial security to facing the shock of her parents’ bankruptcy, and how that shaped her relationship with money as a business owner. She unpacks:

    Plus, she weaves in wisdom from powerhouse women like Michal Cheney (multi-million-dollar painting business owner) and Katie Higgins (successful HVAC entrepreneur), showing how mindset and habits can transform not only your financial future but your confidence as a leader.

    If you’ve ever wondered why your bank account doesn’t reflect all the hard work you’re putting in, this episode will give you both hope and tools to change that story.


    Resources & Free Gift:

    👉 Grab the free 5 Million Founders Formula + Confidence Identity Assessment at NotFragilePodcast.com.

    13 min

About NOT FRAGILE PODCAST

From the publisher's feed

The Not Fragile Podcast with Sabrina Jones is the go-to show for powerhouse women in the home service industry who are ready to level up in business and in life. From multi-million-dollar founders to women just starting their journey, this podcast delivers real talk on scaling, leadership, mindset, culture, and the wins and struggles that come with building a business in a male-dominated space.