Not Your Mom's Sales Podcast | Podcast Marketing for Business Owners

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Julie Deem shares strategies to thank your listeners and foster engagement during the holiday season.

Episode Highlights:

• Dedicate a special episode to your audience. 
• Reward loyalty with limited-time offers. 
• Create opportunities for direct interaction . 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how your podcast can serve as a top of sales funnel for your business.

Episode Highlights:

• By consistently delivering quality content, you position yourself as an expert in your field. 
• Podcasts allow listeners to hear your voice, tone, and personality, creating a sense of familiarity and connection. 
• Use data to understand which episodes perform best. 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares her heart to serve and why she is committed to Allies. Allies 

Allies provides support services to girls in the Indianapolis area who have experienced trafficking and/or sexual exploitation. Allies has shown commitment to the girls we serve by providing consistent, healthy relationships with survivors and their families. 

I am eager to commit to helping Allies reach its $75,000 end of year fundraising goal!

Thank you in advance for YOUR commitment to Allies and local trafficking survivors!

Learn more about Allies at www.allies-inc.org/commit

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how you can advertise your services with a midroll ad in your podcast.

Episode Highlights:

• Midroll ads appear after listeners are already invested in the content.
• This structure allows you to promote your services in a conversational, authentic way while reinforcing your authority and credibility on the subject. 
• Make sure to focus on how your service can benefit your listeners. 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how one of the simplest ways to structure sponsorship deals is by charging a flat rate for an ad placed on a set number of episodes. In this episode, Julie goes into the benefits of flat-rate sponsorships, steps to price your ad spots, and a sample email pitch to help you reach out to potential sponsors.  

Episode Highlights:

• Why Use a Flat-Rate Sponsorship System?
• Consider your audience size, engagement levels, and episode frequency to set fair and appealing rates. 
• To attract potential sponsors, create a clear, well-designed one-pager.
• Sample sponsorship pitch email. 
• Email [email protected] to get the email template.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how you can get a press pass as a podcaster. This is a unique way to use your podcast to get in front of decision-makers that you want to work with. It is also a great way to have guests on your show that you may not normally have the chance to interview. 

Episode Highlights:

• Outline the ways you’ll cover the event. This could include live interviews with speakers, post-event recap episodes, or even social media posts during the event. Offering comprehensive coverage increases your chances of being seen as a valuable media partner. 
• Conferences are a hub for networking, and having a press pass elevates your status, giving you more credibility when interacting with other attendees. Podcasters can connect with potential sponsors, collaborators, and clients through these events. According to research, 92% of podcasters say networking is a key driver for success, helping them expand their reach and influence in their industry. 
• After attending a conference, you can repurpose your podcast interviews and event recaps into blog posts, social media content, and even case studies. This approach helps maximize your content output and ensures your podcast remains relevant to current trends. 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares what KPI's to track with your podcast if you are trying to generate leads for your business.

Episode Highlights:

• Track month-over-month downloads and aim for consistent growth to ensure your content is attracting a broader audience.
• Every episode should include a clear call to action (CTA), whether it's signing up for a newsletter, booking a consultation, or downloading a free resource.
• Track demographics such as age, gender, location, and interests to ensure you're reaching the right audience.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how to create stand out podcast artwork.

Episode Highlights:

• Importance of podcast artwork.
• Common mistakes to avoid.
• Tips for creating effective artwork.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how ChatGPT can help create maximum value with your podcast.

Episode Highlights:

•  Extract key quotes or highlights from the transcript to craft social media posts. 
•  Analyze the flow of your current podcast episode and suggest structured outlines for future episodes based on successful patterns. 
•  Automatically generate time-stamps for important topics or guest answers from your podcast episode to make it easier for your audience to navigate. 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how your business wins with podcasting.

Episode Highlights:

• The difference in adding podcaster to your bio.
• Podcasting expands your reach.
• Success stories from podcasters.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/