Not Your Mom's Sales Podcast | Podcast Marketing for Business Owners

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Julie Deem shares how you can build a thriving podcast community and monetize it.

Episode Takeaways:

• Your price should reflect how close your members get to you, and how much transformation you're helping them achieve.
• Leverage your podcast to grow your membership community.
• Optimize your membership page to make it easy for your listeners to find.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how to use email to build more meaningful relationships with your listeners.

Episode Takeaways:

• Email gives you control and consistency.
• If you are just getting started, don't overcomplicate it.
• Build a sequence for a monthly email to your audience.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares strategies to be more consistent and stay motivated on your podcast journey.

Episode Takeaways:

• Discipline is what carries you through the days when inspiration is nowhere in sight.
• Confidence is something you build through repetition. 
• Use your podcast as currency.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares 5 reasons to celebrate as she marks 5 years since launching The Business Podcast Editor.

Episode Takeaways:

• Celebration builds confidence.
• Gratitude keeps burnout at bay and keeps your purpose front and center.
• Celebration isn’t just about looking back—it’s a chance to intentionally step into what’s next.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares some of the best strategies I’ve learned (and use myself!) to kick imposter syndrome to the curb.

Episode Takeaways:

•  Start a "Success Journal." Write down wins, big or small, at the end of each day. 
•  Set your own benchmarks for success. 
•  Seek out people who will uplift and challenge you. 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how to leverage your podcast for self-sponsorship and why it is a more profitable business model than getting sponsored.

Episode Takeaways:

• With traditional sponsorships, you only earn a fraction of the value your podcast generates.
• Dedicate an episode to a challenge your ideal client faces and naturally introduce your product/service as the solution.
• Reinforce your call-to-action at key moments, such as before a commercial break or at the end of a compelling story.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem discusses strategies for leveraging your podcast guests for your business.

Episode Highlights:

• Be genuinely curious about your guest’s business and goals during the conversation.
• Offer value first—share a resource, make an introduction, or promote their work to your audience.
• Keep the relationship warm with check-ins and updates.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares reasons why your listeners aren't converting and what to do to change that.

Episode Highlights:

• Tailor your episodes around client pain points and interests. 
• Create strategic episode series that build interest in your offers.
• Turn key takeaways into blog posts, social media clips, and email newsletters.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

What if the stories we often try to hide are the very keys to unlocking profound connection and empowerment? Julie Deem and Sha Sparks explore the transformative power of podcasting as a medium for sharing authentic stories and building community. 

Sha, drawing from her eight years of podcasting experience and background as a certified fearless living coach, highlights how podcasting fosters deeper relationships than social media by diving into the heart of what drives individuals. 

The discussion reveals how sharing personal journeys and vulnerabilities through podcasting can create a legacy, offering both the host and guest a platform to leave a lasting impact. 

If you're feel the drive to make an impact, you are doing your audience a disservice if you haven't hit the record yet.

Episode Highlights:

• Podcasting fosters deeper relationships compared to social media by diving into the heart of what drives individuals.
• The collaborative nature of the podcasting community is emphasized, with a focus on mutual support rather than competition.
• Podcasting creates a vulnerable space where individuals feel safe to share their stories, connect with others, and spark hope, love, and empowerment.
• Sharing personal journeys and vulnerabilities through podcasting can create a sense of connection and inspiration.
• Attending podcasting conferences provides opportunities for growth, courage, and connection.

You are invited to connect with Shā at www.shasparks.com www.theshasparksshow.com 

The Shā Sparks Show podcast:  

www.theshasparksshow.com 

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/

Send us Fan Mail

Julie Deem shares how to create podcast episodes that attract, engage, and convert listeners into leads.

Episode Highlights:

• Take the time to understand who you’re speaking to. 
• Every episode should serve a strategic purpose in your content plan. 
• Your podcast isn’t just a platform for sharing ideas, it's a powerful tool.

Make an appointment to discover if podcasting is a good fit for you. https://calendar.app.google/8yGqJm9ZgnuWYnAe9

Extra resources at:
https://www.thebusinesspodcasteditor.com/

Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/