Notes in the Margin

Vicky breaks down what she really means by Just Flipping Do It (JFDI). She doesn't mean you have to become a reckless individual and go out there unprepared, but it does mean you do need to lower your standards a bit (in a good way) and not be such a perfectionist with things. It might sound like Vicky is being a bit tough here, but it's only because it took her three years for her to be okay with letting go of certain responsibilities. Even to this day, it's still a work in progress for her.

Key Takeaways:

[1:25] If you can unplug just make sure you can unplug for a few days every year.

[7:10] Nike has created a billion dollar industry with their catch phrase - Just Do It.

[8:05] What does Vicky mean by her JFDI phrase?

[9:00] Vicky picks apart what's wrong with the phrase, 'If you want something done right, do it yourself'.

[10:40] There is no such thing as perfect.

[11:55] JFDI is not about doing things recklessly.

[14;00] Business owners have to 'let go' or delegate their tasks to others. Vicky understands how hard this is because it took her 3 years to do this.

[16:05] Don't think of it as a cost, think of it as an investment.

[17:45] Stop making excuses!

[19:25] Don't say, "This task can't be done." Instead, ask yourself, "How can this task be done?" The way you say things matters.

[22:00] There are only two things that are certain in life; You're going to die and you're going to have to pay taxes.

[25:15] Vicky is hosting an event in November! Listen here to find out more details.

[27:25] Vicky worries too much, but honestly, who doesn't worry 'too much'?

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Vicky believes there's a misconception going around. Do you have any big life goals that you want to achieve? Vicky doesn't. Joe doesn't. Vicky believes most people don't have huge goals―the way Bill Gates and Sir Richard Branson do and that's absolutely okay. You do not need to have big goals in your life in order to be successful or happy. One of Vicky's goals was to buy a nice house and she's already done that. So, what's next?

Key Takeaways:

[1:40] What is a 'Womble'?

[7:00] What's Joe's life goal right now?

[7:25] We fall into this trap where we think successful people have big life goals.

[8:15] We sometimes think that if we ever hope to be successful, we too need these huge goals and this makes us feel inadequate.

[9:15] What's Vicky's life goal right now? She has no idea!

[10:45] Fun fact, Vicky loves elephants.

[11:10] What does Joe care about? Goldfish.

[12:35] Vicky has been going through somewhat of an existential crisis with her business lately.

[13:30] Most people are actually "river people". Vicky explains what she means by that.

[15:10] You should have an idea of where you're going. Live your life with purpose. Right now, Vicky feels like she's drifting through life.

[16:55] What do you want people to say at your funeral?

[19:50] Joe is happy where he is today.

[20:45] Vicky is going to be spending the next few weeks figuring out what she wants out of life and her business.

[20:50] Will there be changes? Undoubtedly.

[23:15] Vicky is in the works with something fantastic. Stay tuned for her exciting event hosted in November!

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Living Forward by Michael S. Hyatt

Vicky believes there's a misconception going around. Do you have any big life goals that you want to achieve? Vicky doesn't. Joe doesn't. Vicky believes most people don't have huge goals―the way Bill Gates and Sir Richard Branson do and that's absolutely okay. You do not need to have big goals in your life in order to be successful or happy. One of Vicky's goals was to buy a nice house and she's already done that. So, what's next?

Key Takeaways:

[1:40] What is a 'Womble'?

[7:00] What's Joe's life goal right now?

[7:25] We fall into this trap where we think successful people have big life goals.

[8:15] We sometimes think that if we ever hope to be successful, we too need these huge goals and this makes us feel inadequate.

[9:15] What's Vicky's life goal right now? She has no idea!

[10:45] Fun fact, Vicky loves elephants.

[11:10] What does Joe care about? Goldfish.

[12:35] Vicky has been going through somewhat of an existential crisis with her business lately.

[13:30] Most people are actually “river people”. Vicky explains what she means by that.

[15:10] You should have an idea of where you're going. Live your life with purpose. Right now, Vicky feels like she's drifting through life.

[16:55] What do you want people to say at your funeral?

[19:50] Joe is happy where he is today.

[20:45] Vicky is going to be spending the next few weeks figuring out what she wants out of life and her business.

[20:50] Will there be changes? Undoubtedly.

[23:15] Vicky is in the works with something fantastic. Stay tuned for her exciting event hosted in November!

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrow-my-brain

Living Forward by Michael S. Hyatt

Vicky showcases the perfect example of a dedicated entrepreneur in today's episode. ShaoDow is a rapper with no label, no manager, and yet he was still able to sell over 20,000 albums on his own. How? He's dedicated. He understands his audience and makes the effort to go out there and physically meet his fan base. This man is so dedicated that he even learned French so he could expand his reach.

Key Takeaways:

[3:00] Vicky finally got to use her chainsaw!

[5:05] Vicky talks about the rapper ShaoDow.

[7:00] Good artists are very hard working and business savvy people.

[8:35] ShaoDow has sold over 20,000 albums, despite not having a manager or a label.

[11:35] You have to work at your craft every single day.

[13:25] You have to get off the couch and sell yourself.

[14:50] It's a scary thing to own your own business, but the rewards make it worth it.

[18:30] Don't work on projects you don't enjoy.

[23:00] There's nothing wrong with marketing your product to someone who can benefit from it.

[24:50] No matter what you're selling, identify your fan base and who you're selling to.

[26:00] ShaoDow puts in the effort and actually goes out of his way to meet his fans.

[26:10] He taught himself how to speak French, just so he can build his support base abroad.

[28:10] Hey! Did you know you can borrow Vicky's brain for 30 mins on Skype? Follow link in the show notes.

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrowmybrain

www.shaodowmusic.com

Vicky showcases the perfect example of a dedicated entrepreneur in today's episode. ShaoDow is a rapper with no label, no manager, and yet he was still able to sell over 20,000 albums on his own. How? He's dedicated. He understands his audience and makes the effort to go out there and physically meet his fan base. This man is so dedicated that he even learned French so he could expand his reach.

Key Takeaways:

[3:00] Vicky finally got to use her chainsaw!

[5:05] Vicky talks about the rapper ShaoDow.

[7:00] Good artists are very hard working and business savvy people.

[8:35] ShaoDow has sold over 20,000 albums, despite not having a manager or a label.

[11:35] You have to work at your craft every single day.

[13:25] You have to get off the couch and sell yourself.

[14:50] It's a scary thing to own your own business, but the rewards make it worth it.

[18:30] Don't work on projects you don't enjoy.

[23:00] There's nothing wrong with marketing your product to someone who can benefit from it.

[24:50] No matter what you're selling, identify your fan base and who you're selling to.

[26:00] ShaoDow puts in the effort and actually goes out of his way to meet his fans.

[26:10] He taught himself how to speak French, just so he can build his support base abroad.

[28:10] Hey! Did you know you can borrow Vicky's brain for 30 mins on Skype? Follow link in the show notes.

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.businessforsuperheroes.com/borrowmybrain

www.shaodowmusic.com

Today Vicky invites Mark Cottle and his partner Cherry on the show. Joe unfortunately could not join them for this week's call, however they do discuss something incredibly important that all business owners should look into – outsourcing. Why and when should you outsource? Mark discusses some of the benefits.

Key Takeaways:

[1:10] Mark is an accountant but he hasn't done any accounting in about 2 and a half years.

[1:40] Mark decided to outsource his company to Philippine workers.

[2:30] Mark and Cherry now help other companies do the same thing.

[6:30] Why do companies outsource?

[7:00] Companies are finding it hard to find talent.

[7:45] Cherry talks about what she does for the business.

[8:50] Their business is greatly growing!

[9:25] What can people even outsource in the first place?

[11:40] Make sure your outsourced team is documenting what they're doing, so that you can use their work as training materials in the future.

[17:25] Vicky recommends all her inner-circle members document every single second of their day so they can see where they waste their time. Facebook is a huge time suck!

[18:05] Most of what you're currently doing can be done by someone else. They could even do it better than you.

[21:00] Although Vicky does not have anyone in the Philippines right now, she does have someone working for her. An extra set of hands is incredibly helpful.

[21:20] Feel like you can't let go of something? Let go of one thing as a start.

[21:40] Upwork can be a bit hit or miss, but if you want to test this outsourcing idea out, try websites like Upwork.

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.upwork.com

Today Vicky invites Mark Cottle and his partner Cherry on the show. Joe unfortunately could not join them for this week's call, however they do discuss something incredibly important that all business owners should look into – outsourcing. Why and when should you outsource? Mark discusses some of the benefits.

Key Takeaways:

[1:10] Mark is an accountant but he hasn't done any accounting in about 2 and a half years.

[1:40] Mark decided to outsource his company to Philippine workers.

[2:30] Mark and Cherry now help other companies do the same thing. 

[6:30] Why do companies outsource?

[7:00] Companies are finding it hard to find talent.

[7:45] Cherry talks about what she does for the business.

[8:50] Their business is greatly growing!

[9:25] What can people even outsource in the first place?

[11:40] Make sure your outsourced team is documenting what they're doing, so that you can use their work as training materials in the future.

[17:25] Vicky recommends all her inner-circle members document every single second of their day so they can see where they waste their time. Facebook is a huge time suck!

[18:05] Most of what you're currently doing can be done by someone else. They could even do it better than you.

[21:00] Although Vicky does not have anyone in the Philippines right now, she does have someone working for her. An extra set of hands is incredibly helpful.

[21:20] Feel like you can't let go of something? Let go of one thing as a start.

[21:40] Upwork can be a bit hit or miss, but if you want to test this outsourcing idea out, try websites like Upwork.

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.upwork.com

Vicky and Joe discuss what you have to do to get better paying clients in your industry. It really is not as hard as it seems, all you have to do is go the extra mile and offer services your clients would be happy to pay for. Successful or busy people will not mind paying extra for things that will save them time. Vicky dives into the topic and shares some key examples of what she means by providing 'extra services' for you to get a better idea on how to correctly position yourself.

Key Takeaways:

[1:25] What's the difference between an attic and a loft?

[7:30] People always care about their own problems.

[8:45] How do you get high-paying clients?

[13:00] Increase your prices. If you do lose clients, the increase in prices will cover it.

[14:30] Great service is not a 'feature'. You're expected to do great service. Build relationships with your clients instead.

[16:25] Can you imagine paying $40,000 a night at a resort? Why would anyone spend that much money?

[18:00] Avoid highlighting the basic service, instead highlight the high-end stuff you do provide.

[20:40] What really pisses people off in your industry?

[24:35] Gold nugget! Listen to hear Vicky's copy writing advice.

[27:10] Find out who your best customers are and focus your marketing on those types of people.

[27:20] We'll continue this topic another time!

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.laucala.com/

Vicky and Joe discuss what you have to do to get better paying clients in your industry. It really is not as hard as it seems, all you have to do is go the extra mile and offer services your clients would be happy to pay for. Successful or busy people will not mind paying extra for things that will save them time. Vicky dives into the topic and shares some key examples of what she means by providing 'extra services' for you to get a better idea on how to correctly position yourself.

Key Takeaways:

[1:25] What's the difference between an attic and a loft?

[7:30] People always care about their own problems.

[8:45] How do you get high-paying clients?

[13:00] Increase your prices. If you do lose clients, the increase in prices will cover it.

[14:30] Great service is not a 'feature'. You're expected to do great service. Build relationships with your clients instead.

[16:25] Can you imagine paying $40,000 a night at a resort? Why would anyone spend that much money?

[18:00] Avoid highlighting the basic service, instead highlight the high-end stuff you do provide.

[20:40] What really pisses people off in your industry?

[24:35] Gold nugget! Listen to hear Vicky's copy writing advice.

[27:10] Find out who your best customers are and focus your marketing on those types of people.

[27:20] We'll continue this topic another time!

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle

www.laucala.com/

Vicky went to a networking event! If you've kept up with the podcast, you would know that Vicky would rather stick pins in her eyes than go to a networking event. Well, her good friend Todd sneakily invited her to one and she went...and it wasn't terrible! Today, Vicky talks on how she crafted her 40-second introduction pitch that ended up attracting quite a bit of positive attention and made her stand out from the crowd.

Key Takeaways:

[4:45] What is Vicky talking about this week?

[5:25] Networking! It's such a dirty word!

[7:15] Joe talks about a sleazy sale's tactic that was pulled on him.

[10:30] Vicky enjoyed her networking event.

[11:15] Vicky talks about the networking format.

[12:50] You can't fire me because I quit!

[13:15] If you have a chance to stand up in a room full of people, don't waste it.

[13:30] Don't be afraid to be yourself.

[13:55] If you want to be successful, you have to be a real person.

[15:35] Are you having a hard time with your elevator pitch? Drop Vicky an email as she is working on a program to help you through that!

[17:55] Vicky talks about the people she met at the event. Hi James!

[23:05] Are you a plummer? Contact Vicky.

[25:00] Tune in next week! Thanks for listening everyone.

Mentioned in This Episode:

www.businessforsuperheroes.com/

www.businessforsuperheroes.com/inner-circle