Getting people to sign-up and stay with a video service is a defining challenge for many providers. Jessica d’Ardenne of DAZN explains why trust is critical and why allowing people to pause their subscription is a good idea.
Hopster is a service for pre-school children. In this interview with the company’s CEO, he details how the company overcomes the challenge of marketing to parents while appealing to kids. He also discusses the services originals strategy and why attracting too many customers might be a problem.
YouTube moved to bolster its video ad business this week by releasing premium movies free ad-supported and moving its originals out from behind the paywall. Does this mean YouTube is abandoning the subscription model altogether?
With the shrinking gains of Sling TV and DirecTV Now, the truly awful performance of pay TV was laid bare in Q3 2018. What's going on and what does it mean?
How do you build a production studio to deliver content to passionate anime fans in direct-to-consumer services? Margaret Dean, Head of Crunchyroll Studios, tells us how staying true to the genre is key.
The outstanding performance of Roku in Q3 2018 is the subject of our discussion this week. We discuss the numbers, the pivot away from hardware sales, the consumer proposition, ad revenue opportunity, and future challenges.
Comcast Q3 2018 results were great, boosted by outstanding broadband growth and slightly lower video losses. However, there are underlying trends that suggest Comcast needs new video products to woo broadband-only consumers to sign-up for more.
WarnerMedia announced it would shutter Filmstruck at the end of November. We discuss the decision and why it might have been a mistake. We also interview the CMO of Fandor. The service is seeking to fill the void left by Filmstruck’s demise.
35 min
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Explaining the emerging world of multiscreen video