OC Talk Radio

Listen as wealth manager Tyrone French talks with United Success Network about their unique "help those in need" crowdfunding platform. Here on Orange County's only community radio station, www.OCTalKradio.net.

Steve Pitchford, Senior Account Manager of Search Optimizers, joined us in the Cafe to discuss SEO, content and other digital strategies that can drive sales and growth within your organization.

Host, Laura Patterson interviews Marc Hafner, CEO/Chairman, Revionics for her monthly program: Ready, Set, Grow!  Hafner and host Laura Patterson discuss the four basic needs and benefits of organic growth.

Ready, Set, Grow! is to provide a venue for CXOs to share their insights on what it takes to successfully achieve organic growth, lessons learned, the role they believe Marketing needs to play in growth and how they measure Marketing’s contribution beyond this “quarters” revenue. 

About our guest, Marc Hafner, CEO/Chairman, Revionics

Marc Hafner is an award-winning CEO with more than 25 years’ experience successfully driving leading growth in organizations ranging from startups to large Fortune 500 divisions. Marc has a strong track record of building growth and value for stakeholders including investors, employees and customers.

Marc has developed strategies and led organizations to compete effectively and win globally against the best such as Oracle, IBM, SAP, SAS, HP, Dell, EMC, Alcatel, Cisco and Microsoft in segments including SaaS, analytics and machine learning, enterprise software and other innovative industries globally. Marc’s other passion is rock and roll guitar, and with his band Lost in Austin he rocks it at events such as NRF’s Rock and Roll Retail and Revionics Insight.

About Revionics

Predictive. Prescriptive. Profitable Retailing.

We provide SaaS-based pricing, promotion, markdown and space solutions. Retailers in all segments across the world adopt our self-funding model to improve top-line sales, demand and margin. Our customers gain that competitive edge and improve their value proposition while outmaneuvering competitor price aggressiveness.

More on Organic Growth

018

How Ziggy Shanklin Organically Grew his company White Cloud

4 Cultural Values A Company Needs to Compete – Kevin Jones with Laura Patterson 22 Min. Podcast

Our guest, Jeb Blount CEO at Sales Gravy joins Matt Heinz to discuss his new book,

 Objections, The Art and Science of Getting Past No and a lot more!  Check out the full transcript starting Mon. 11/12/18, 6am PST on the Heinz Marketing Blog.

"The one thing that every one in sales faces is objections ...You get objections when you prospect. You get objections when you ask for next steps. You get objections when you ask people to buy and no one's immune. So it doesn't make a difference what you sell, it doesn't make a difference if you're short cycle/long cycle, if you're enterprise, if you're less complex. It doesn't make a difference if you're an SDR or you're an AE or you have a full desk. It doesn't matter. Every single person that sells is going to face objections. So it's important that you understand how to deal with them and get past them so you can be successful in your role."

"I think it applies to people from all walks of life."Thank you to our sponsor, MailTag.io.

MailTag.io is a Chrome browser extension for your Gmail that allows you to track and schedule your emails.

It’s a super helpful recommend if you’re in sales because you can receive real-time alerts, right on your desktop, as soon as your prospects open your emails or click links within your emails.

For more info, be sure to check out MailTag.io!

In this podcast, listeners will take away practical guidance on cultivating a unique brand identity in the modern landscape. Emphasizing the importance of being a brand "leader" instead of a "manager," Dan Hill, CEO of Hill impact, offers valuable tips to modern branding strategies using data-driven insights without losing sight of organizational value.

About our guest: Dan Hill, CEO Hill Impact

Trusted by world leaders, CEO's and celebrities to build, defend and repair brands. America's most quoted & sought-after expert on brand positioning and reputation, appearing in the New York Times, USA Today, Los Angeles Times and Washington Post as well as shows such as NBC's "Today", PBS's "NewsHour" and NPR's "All Things Considered." More than twenty-five years advising public & private sector leaders in the US, Asia, Europe and South America. Hill is known as a true "fixer," routinely navigating complex systems and challenges to deliver positive outcomes against seemingly impossible odds. -- brand development & protection, including crisis-- strategic communications & public affairs-- executive & board coachingContributor to Newsweek & The Daily Beast.

Show Notes   My guest today is David Meltzer, the Co-Founder and CEO of Sports1 Marketing and S1Media House. Dave Meltzer has quite a fascinating story of experiencing extreme highs and lows in his life. Some of Dave Meltzer’s accomplishments include being a two-time #1 best-selling author and has been named a Top 10 Keynote Speaker by Forbes and Entrepreneur. Marshall Goldsmith has recognized Dave as a Top 100 Business Coach and he is currently on an advisory board member to over 45 companies and charities. Dave is the executive producer and host to Entrepreneur's original show, Elevator Pitch, and he is the host of the Top 5 business podcast, titled “The Playbook.” Dave was awarded the Ellis Island Medal of Honor and Variety Magazine's Sports Humanitarian of the year—which we will talk a lot about. So, with that intro I’d like to talk to the CEO who travels the world helping people, David Meltzer.   For more with Charlie Hedges please visit www.thenextchapter.life

In a recent study undertaken by Google, it was discovered that staff perform best when they feel like they are home. We discuss with Dr. Thomas Dullien the key three crucial elements of Neuro-Leadership, and how they can lead to increases in business performance.

We also take a look at why Starbucks doesn’t actually selling coffee, how to build and maintain trust with employees and why you should keep management out of the office and throw them onto the front line instead.

Header Tags:

Why Starbucks Isn't Actually Selling Coffee: An Introduction to Neuro-Leadership - 03:47

Three Crucial Elements of Neuro-Leadership - 08:24

How Social Constructs Affect Our Perceptions - 13:38

Positively Influencing Behavior - 16:00

Why Over-Staffing Can Increase Revenues and Profits by Building Relationships - 17:52

Getting Management Out of the Office - 22:04

Over-Communication and Encouraging the Right Chemicals in the Brain - 27:46

How Does Neuro-Leadership Work in Flat Organizations? Social Constructs in the Workplace - 33:33

How Google Changed the Social Construct of Work - 43:50

Being Vulnerable Can Create A Sense of Belonging - 48.39

Joining us for this episode is Norman Behar, CEO & Managing Director at Sales Readiness Group and co-author of:  The-High Impact Sales Manager.  

This book draws on over 30 years of personal experience and our proven sales management training methodology.

What makes this book unique is that it is highly practical and provides sales managers with the systems,processes, skills, and techniques to:

 Hire the best people and hold them accountable.

Manage sales performance by focusing on the underlying behaviors that drive results.

Manage the sales pipeline and produce accurate sales forecasts. 

Provide personalized sales coaching that results in better skills and hire win rates.

Lead, motivate, and inspire their sales team.

For the November 2018 episode of Data Dump, Mark Godley, CEO of LeadGenius, chats with Maria Grineva, CEO and Co-Founder at Orb Intelligence, about her experiences as a serial entrepreneur in the data space over the last decade. What sets Maria apart from the pack is that she has built her companies without venture capital funds. This has allowed Maria to create companies at her own pace, grow organically and create products that she and her team have complete control over. Maria has a perspective on the industry that we all wish we had...pure and free! Join us this month to get the scoop on how Maria is growing and expanding Orb Intelligence on her own terms.

About our guest, Maria Grineva

Maria Grineva (Grin-yella) is a computer scientist and tech entrepreneur. Over the last 10 years, she has built two successful technology businesses. Currently, as a Founder and CEO of Orb Intelligence, Maria's mission is to bring high-quality firmographic data and advanced tools to use it to fuel B2B advertising, marketing, and sales.

Before starting Orb, Maria worked as a Senior Scientist at Yandex, where she led a team of engineers and scientists to build a social search product called Wonder.

In 2009, Maria co-founded TweetedTimes, a personalized news service which was acquired by Yandex in 2011.

In 2010, Maria co-founded Teralytics, a big data consulting services for Swiss corporations.

Maria has a PhD in Computer Science from Russian Academy of Sciences with specialization in database systems, followed by two years in ETH, Zurich as a postdoc in Database Systems group. She has published her research work at prestigious academic conferences: WWW, SIGMOD, VLDB, and others.

How do you determine the health of your brand? Angelo Ponzi went on the air to provide an in-depth look at the importance of "living it" every day, and keeping your finger on your brand’s pulse to make sure it stays healthy and keeps beating. While you may think your brand is doing well, i.e. sales are up, it is crucial to receive feedback from those who interact with your brand, both internally and externally. Don’t assume just because you’re putting your story out there, everyone truly knows and understands it.