Off By 2 : Brand Strategy & Business Growth for Founders Who Want More Freedom

By Kady SandelBusiness Entrepreneurship

Off By 2 : Brand Strategy & Business Growth for Founders Who Want More Freedom episodes

August 01, 202366 Reducing the Number of Revisions
In this episode #66 of The Profitable Graphic Designer, I'm diving into a challenge that many designers face: reducing the number of revisions.
Join me as I share practical strategies that help minimize those never-ending change requests from clients and create a smoother design
process.
We'll explore how to effectively manage client expectations, streamline our design workflow, and implement communication techniques that foster collaboration.
Through my personal experiences, you'll learn how to establish clear communication from the start, involve clients in the design process, and educate them on the impact of excessive revisions.

You will learn:
Strategies I use to establish clear communication and manage client expectations from the beginning.

Techniques I employ to streamline my design process and reduce the need for extensive revisions.

The importance of involving clients throughout the design process and gaining their trust and collaboration.

Effective communication strategies I use to convey my design choices and address client feedback.

How to educate clients on the design process and strike a balance between their revision requests and project objectives.

Resources:
The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/
12-Week Business Program for Designers: https://aventiveacademy.com/make-money
The Creative CEO Accelerator: https://aventiveacademy.com/accelerator
19 min
July 25, 202365 Ways to Attract High-Paying Clients
In this episode of The Profitable Graphic Designer, we talk about the strategies and tactics necessary to attract high-paying clients for your design business. If you're a graphic, brand, or web design business owner aiming to secure clients who are willing to invest $10,000 or more per project, this episode is for you. We explore the importance of positioning yourself as an expert in your field, building strategic relationships, enhancing your marketing strategies, and consistently delivering exceptional value.

You Will Learn:
The significance of specializing in a niche and showcasing a stellar portfolio to establish yourself as an expert in your field.

Effective networking strategies and how to leverage partnerships to connect with potential high-paying clients.

How to develop a compelling content strategy, utilize testimonials and referrals, and implement targeted advertising to enhance your marketing efforts.

The importance of understanding your clients' goals, communicating your value proposition, and providing a remarkable client experience to attract and retain high-paying clients.

Join us as we provide actionable insights and practical tips to help you elevate your design business and attract clients who recognize and value your expertise.

Resources:
The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/
12-Week Business Program for Designers: https://aventiveacademy.com/make-money
The Creative CEO Accelerator: https://aventiveacademy.com/accelerator
29 min
July 18, 2023 64 The Profitable Designer Program! Answering Your Questions About My 12-Week Business Program
Join us in this short but powerful episode of The Profitable Graphic Designer Podcast as we guide you in making an informed decision about whether our 12-week program is the perfect fit for your design business.
Discover how previous participants of The Profitable Designer Program transformed their ventures and achieved incredible results, such as making $10,000 per month, quitting their 9-5 jobs, and increasing their rates by 10x.
In a conversational style, we'll explore the program's focus on helping you land dream clients, grow to 5-figure months, and streamline your marketing efforts.
Enroll now at aventiveacademy.com/make-money and embark on a transformative journey towards building a thriving design business. Don't miss this opportunity to learn, grow, and connect with like-minded entrepreneurs dedicated to achieving remarkable results.
Visit us on Instagram @aventiveacademy if you have any further questions.
See you inside The Profitable Designer Program!
15 min
July 11, 202363 How to Build and Lead a Strong Team for a Design Business Success
Welcome to another episode of The Profitable Graphic Designer, episode #63.
Join us as we dive deep into a crucial topic that every design business owner needs to master: Leadership and Management for Designers.
In this episode, we explore the essential skills and strategies required to build and lead a strong design & business team, empowering you to take your brand, graphic or web design business to new heights.
Discover the importance of setting a clear vision for your business, building trust and collaboration within your team, and effectively communicating with your members.
We also discuss practical tips for hiring the right people, defining roles and responsibilities, and empowering your team through delegation.
Additionally, we explore how to provide growth opportunities for your team members and overcome common challenges faced in leading a design team.
Get ready to enhance your leadership skills and create a thriving design business with this insightful episode!

You will learn:
The significance of setting a clear vision for your design business and how it guides your team's work.

Strategies for building trust and collaboration within your design team, fostering a cohesive and successful environment.

Practical tips for hiring the right individuals who align with your business values and culture.

The importance of effective communication in successful leadership, including active listening, providing feedback, and encouraging idea sharing.

How to empower your team members through delegation, leading to their professional growth and your business's success.

Resources:
The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/
12-Week Business Program for Designers: https://aventiveacademy.com/make-money
The Creative CEO Accelerator: https://aventiveacademy.com/accelerator
24 min
July 04, 202362 Becoming a Successful Illustrator with Ashwin Chacko
In this episode, we sit down with a freelance illustrator Ashwin Chacko to discuss the ins and outs of building a successful business in the visual arts. Whether you're just starting out as a freelancer or looking to take your existing business to the next level, our guest offers valuable insights into what it takes to succeed as an illustrator.

You will learn:
Strategies for finding and attracting new clients

Insights into pricing your services, negotiating with clients, and managing the business side of freelance work

Tips on how to start your own business and get clients

What social media to use as an illustrator (it’s not Instagram!)

How AI can help you grow your business and save time

Tune in to hear from a seasoned professional in the world of freelance illustration, and gain valuable insights into how to grow and thrive as a creative entrepreneur.

Ashwin’s website: https://whackochacko.com/
Ashwin’s Instagram: https://www.instagram.com/whackochacko/

Resources:
The Wealthy Client Blueprint: ⁠https://aventiveacademy.com/wealthy-client/
Connect with Kady on Instagram ⁠@aventiveacademy⁠
Our 12-week Profitable Designer Program helps design business owners grow their business to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers ⁠aventiveacademy.com/make-money
34 min
June 27, 202361 Tips for Scaling Your Design Business and Running an Agency with Courtney Marie
In episode 61 of the Profitable Graphic Designer Podcast, we dive deep into the world of design entrepreneurship with Courtney, the owner of
Courtney Marie. Courtney shares her insights and experiences on how to successfully scale a design business and build an agency. She discusses how she transitioned from being a solopreneur to building a team, assembling the right people, finding clients, marketing strategies, pricing design services, cold emailing and much more.

You will learn:
How she successfully transitioned from being a solopreneur to building an agency

Tips on finding the right people for your agency and assembling a dream team

Effective marketing strategies and channels for
design businesses

How to price design services and determine rates

What good closing ratio is

And how she gets clients at the moment
Tune is and let me know what you think about this episode by DMing me on Instagram @aventiveacademy
Courtney’s website: https://courtneymarieco.com/
Courtney’s Instagram: https://www.instagram.com/courtneymarie.me/

Resources:
The Wealthy Client Blueprint: https://aventiveacademy.com/wealthy-client/
Connect with Kady on Instagram @aventiveacademy
Our 12-week Profitable Designer Program helps design business owners grow their business to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/make-money
35 min
May 23, 202360 Mastering Pricing and Networking in Business with Jamie Brindle
In episode 60 of the Profitable Graphic Designer Podcast, I had the pleasure of chatting with Jamie Brindle, a freelancer who started his career at the age of 17 and now runs a successful creative studio with his wife in Los Angeles, CA. Jamie has worked with major household brands, Fortune 500 companies, and various agencies across the country. He has also directed and produced content featured on Showtime, Hulu, Netflix, and iTunes.
We covered a range of topics, including:
How Jamie started his business

Where he found his first clients and where he
finds clients today

How he landed huge clients for his business

What value-based pricing is and how designers
can implement it into their business

How to effectively communicate the value of your
work to clients
Tune in to this episode to learn from Jamie's experiences and insights.

Resources:
Your First $20k Design Client: https://aventiveacademy.com/your-first-20k-client/
12-Week Business Program for Designers: https://aventiveacademy.com/make-money
The Creative CEO Coaching & Mastermind: https://aventiveacademy.com/mastermind/
51 min
May 16, 2023 59 Discover New Ways to Diversify Your Income as a Designer
Welcome to The Profitable Graphic Designer podcast, where I help designers build thriving businesses.
In episode #59, I discussed the importance of diversifying your income streams and explored different ways to create passive income and additional revenue streams as a brand, graphic or web designer. As a designer myself, I knew firsthand the challenges of relying solely on client work and the benefits of exploring different income streams. That's why I was excited to share my insights and expertise with you. Join me as we explore the different ways you can generate passive income, offer coaching or consulting services, explore speaking engagements, sell physical products featuring your designs, and more.
Resources:
$20k months as a graphic designer – blueprint: https://bit.ly/3lN3xVS
Connect with Kady on Instagram @aventiveacademy
Our 12-week Profitable Designer Program helps design business owners grow their business to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/make-money
24 min
May 09, 2023 58 A Client's Perspective： Do They Always Need a Designer or Can They DIY It
In this episode of The Profitable Designer Podcast, we sit down to talk to David, the founder of Nebula Snacks. He could potentially be a client to a brand, graphic, or web designer. 😊
In episode #58, Kady asks him a lot of questions about how he got his logo designed, his packaging, website, and other visuals for the brand. As a designer, this is your opportunity to gain insight into the client's perspective and hear whether every client needs a designer.
Tune in and let us know what you think by DMing us on Instagram: @aventiveacademy
Our 12-week Profitable Designer Program helps design business owners grow their business to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/make-money
31 min
May 02, 2023 57 3 Secrets That Helped Me Raise My Rates as a Graphic Designer
Welcome to The Profitable Graphic Designer podcast!
In this episode #57, you'll learn three strategies that helped me raise my rates the most. As a design business owner, I've experienced firsthand how challenging it can be to increase your rates. That's why I'm excited to share my personal experience, tips, and examples to help you attract more ideal clients and increase your profitability.
Resources:
$20k months as a graphic designer – blueprint: https://bit.ly/3lN3xVS
Connect with me on Instagram @aventiveacademy
Our 12-week Profitable Designer Program helps design business owners grow their businesses to 5-figure months so they can have the
freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/make-money
23 min

About Off By 2 : Brand Strategy & Business Growth for Founders Who Want More Freedom

From the publisher's feed

Off By 2 is a business podcast for ambitious founders who want to grow and build a brand people know, but feel overwhelmed by their to-do list, unsure what to focus on, or tired of their business taking up more of their life than they want.

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Off By 2 : Brand Strategy & Business Growth for Founders Who Want More Freedom

Off By 2 : Brand Strategy & Business Growth for Founders Who Want More Freedom episodes

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