Episode 29 of the OhHello Inc. 👋 OhHello.io pod/vod - where we feature dynamic, non BS discussions w/ experts in #tech , #marketing , and #advertising that want to give back and feel good about helping others. It's that simple!

I feel very fortunate to showcase this next guest as one of the first mentors to join the OhHello Inc. 👋 OhHello.io community. He’s passionate about career mentorship and so excited to be part of the OhHello.io platform (for those following, we're in our 2nd Beta and should be launching in June!🤞)

This executive is a close friend, a topnotch friendtor (to me + many others) for over a decade, and one of my favorite people both personally and professionally.

This ‘Hello’ has no hidden agenda. He is loyal to “his people” and “his people” appreciate the joy, passion, and humor he brings to every interaction; this includes clients, colleagues, indirect reports, and anyone that he engages with (from the lady behind his local deli counter - I’ve heard their antics many times while on the phone - to CMOs and CEOs across the globe).

A wonderful father and role model to his 3 sons, a great partner to his loving wife, and a brother-like figure to so many people beyond his own kin.

How he describes himself (for which I concur): blunt, direct, and will always find a way to get to the outcome.

After building-out the Eastern US at Lotame, having a profound impact establishing global teams via infusing NYC #culture at TubeMogul, Inc., and overseeing the Americas (yep, plural!) at Adobe, this 'Hello' is now hitting the 1 year mark, as part of the executive leadership team, as EVP of Sales and Services, at Sendoso.

His motto to mentees near and far:

Be curious.
Be coachable.
Be creative.

His mentors:
His grandfather- hardwork is key. "Work hard. Show up. Deliver!"
Andy Monfried- who took a big risk and trusted him
Brett Wilson- who always embodies tenacity, a will to operate, and MSH...no matter the obstacle or challenge

No edits, keeping it raw and real, just like the way my pal would prefer. "Jeremy, just go ahead and make up my bio - I trust you"...

Always grateful to have you in my court, Bryan Seltzer.

A mom. A marketer. A connector. A builder. A friend (my friend!).

...ANNNND she's funny!

Episode 28, features a #bosslady  that understands how to deal with change.

This mentor (aka a 'Hello') is a marketing communications leader with 20+ years of multi-category experience focused on transforming brands. She has brought her passion for connecting consumers with meaningful and impactful experiences to iconic brands like PepsiCo, Motorola Mobility (a Lenovo Company) / Motorola Solutions, General Mills, Beam Suntory, Merrick Pet Care, Inc. and Digitas North America.

Harkening back to her University of Michigan days, as an Environmental Science major, this 'Hello' is taking a renewed interest in the #climatechange crisis and is investing her time to help brands and advertisers understand what they can do to help. She’s been an advisor to Good-Loop and is excited to help the team at Ad Net Zero as well.

Her words of wisdom-- "find #mentors while you're young and never stop picking up mentorship along your journey." She values the importance of #mentorship  and #friendships along her own journey (shout out to the FRIENDTORS). Some of the MVPs this 'Hello' wants to give a shout out to:

Amy Jo Martin "Why not now?" (I feel you Amy Jo Martin)

Lisa Cochrane (hiiiiii Lisa!!)

Bonin Bough (change agent)

Michelle Lorge of Simple Mills (friend, great biz leader)

Elizabeth Bleser one of her oldest friends

Julie Saliba's strength

This mentor/expert's most important role is being a proud mom to her tween daughter and their cavapoo. Please let it be known...both keep her on her toes!

Thank you Barbara Liss - we're so excited to have you in our OhHello Inc. tribe and on the OhHello.io platform (once we're outta beta, we'll be launching this summer)!

Meet Mary Sheehan, the rockstar of product marketing! With an impressive career spanning Adobe, Google, and multiple startups, she knows a thing or two about driving product success. Mary is a co-creator of a cutting-edge course with Reforge and also hosts the fun and informative Women In Product Marketing podcast. On top of all that, she's a bestselling author of The Pocket Guide To Product Launches. And if you think that's all there is to this powerhouse mama, she's also raising two little ones in the Bay Area. Mary is killing the game and showing us how to make strides in career and family life.

https://www.amazon.com/Pocket-Guide-Product-Launches-Confident-ebook/dp/B0BQ59M2Z4 - the book is awesome. Jeremy Bloom read it and loved it.

We're so excited to have Mary be part of the OhHello community!

For the past 20 years, this 'Hello' has had an active role in market development and business innovation across the #advertising , #publishing , and #socialmedia industries. Early in his career, he helped transition Haymarket Media Group, from print to digital, and has improved monetization strategies across the social advertising space. His thought leadership and ability to bring to market new solutions, has enabled him to contribute to 3 M&As across #adtech and publishing.

Most recently, he was Head of Industry for Media and Entertainment at Firework, a scale-stage startup backed by SoftBank Investment Advisers, focused on evolving the way consumers experience video commerce. Prior to his time at Firework, he spent 6 years leading the Condé Nast owned social and data innovation lab, CitizenNet, A Condé Nast Company to nine digital agency awards, a successful pivot during the pandemic, and revenue growth of 180% YoY during an economic slowdown in 2020-2021.

A Rutgers University alum, this 'Hello' is grateful and humbled by his family, friendtors, and mentors that have helped him develop over time, including:
Matt McGowan
Charlie Cole
Sumant Yerramilly
Dan Benyamin
Alex Martini - Lo Manto

Outside of the office, this Oh Hello, Inc. mentor is a die-hard New York Jets Fan, enjoys a good ‘dad joke', and is on the never ending search for the perfect slice of Pizza'.

Thank you, Adam Hua --> we're excited to have you on the platform and as part of the community, when we officially launch OhHello.io (post Beta).

Catch Adam Hua as our guest on Episode 26!

(Friendly reminder to please subscribe/follow and REVIEW our pod wherever you listen --> type "OhHello" into Apple podcasts, Spotify, etc)

Part 2 is here!

Hope you caught Part 1 😎

The second half of the discussion w/ Omnicom 's TMA (The Marketing Arm), teacher, and author: Veronica Appleton, Ph.D. aka 'Episode 25 of the Oh Hello, Inc. pod' digs deep on:

-personal reflection --> pebbles to rocks to glaciers
- #mentorship, sponsorship, championship, #advocacy

Mentors that have made a big impact on this 'Hello':
Veronica's mother- Cynthia Clark

Renetta McCann- mom, wife, and powerhouse in the #advertising industry. She has never given up on advancing equity, within an industry, that was built to reflect the needs and wants of black and brown people.

Jason DaWayne Smith- a father, a wonderful human, an advocate, a resource to many, a supporter and absolute leader. (DISCLAIMER: Jason is a close friend and I couldn't agree more w/ this statement!)

Lizette Williams- a glacier in the industry, a mom, and able to juggle so much

Jay-Z- career trajectory, climb, and hunger (on a public mentorship level)

👻 - didn't see Part 1? No worries, you can click on my profile, follow the convo on Oh Hello, Inc., or listen to the pod here: linktr.ee/ohhelloinc

Veronica Appleton is a scholar, practitioner and children’s author. Currently, she serves as a scholar-practitioner holding professional roles within the corporate sector and in academia. Dr. Appleton works as lecturer for DePaul University College of Communication, facilitator for Northwestern University Weinberg School of Arts & Sciences Executive Education Program in Racial Equity in Business, and head facilitator for Yale University’s Women in Leadership Executive Education program. She’s also a certified diversity professional and works as Vice President for Talent Management and Inclusion within The Marketing Arm, an advertising agency within Omnicom Group, Inc.

As a renowned speaker, Appleton has served as keynote and speaker for some of the world's largest Fortune 500 organizations and believes educating the future is an essential strategy for building equity in communities and systems at-large.

Appleton's work has been recognized by Crain’s Business, FOX News, and Diversity Journal’s Top Professionals in Higher Education. She's so excited to be a mentor on OhHello.io and our first PHD on the pod/vod!

Veronica is a board member of several nonprofits providing resources  and impact in communities of color for women, men and children.  

Of all her career accolades, Dr. Appleton is a giver of her time to the community.

She currently serves as Task Force Member within DePaul University’s Addressing the Vincentians’ Relationship with Slavery Committee, a Board Member for the Chicago Foundation for Women Southside Giving Circle, and a Board of Directors for Bernie’s Book Bank. Outside of work, Dr. Appleton is also a children’s author and reading literacy advocate.

Dr. Appleton completed her undergraduate education at Purdue University, graduate education at DePaul University, and doctoral education at The Chicago School of Professional Psychology.

This creative director turned content marketer, with more than 15 years of experience on B2C brands, like the Kellogg Company, Kimberly-Clark, and McDonald's, made the move 4 years ago to B2B SaaS and hasn't looked back.

A mom of 2 great girls, a wife, a proud Michigander, an avid runner, and someone that I've had the pleasure of watching turn into an absolute powerhouse!!

She's a #contentmarketing EXPERT that drives conversation and talking points, here on LinkedIn, daily ---> please follow her; you'll learn something, well, daily 💅

This Oh Hello, Inc. pod/vod guest is perfect for Episode #23 b/c she's the GOAT of B2B #contentcreation ! In episode 23, we tackle #impostersyndrome #copywriting #vulnerability #growth

This "Hello" is so excited to be on our platform where she can mentor marketers near and far. She's currently the Head of Content at LASSO (a software platform for event production companies) and the co-host of That's Marketing, Baby (w/ Susan Wenograd 👋), a weekly pod filled w/ hot takes, actionable insights, and plenty o'sarcasm :)

Once Oh Hello, Inc. gets out of beta and fully launches to the public, this OhHello.io mentor will be donating some of her proceeds to Girls Who Code.

The "chef's kiss of content marketing" and one of the best in the biz --> Jess Cook!

Jess, this was a blast, thank you so much for recording this just a wee bit ago ;)

This Oh Hello, Inc. mentor has a dozen years of #integratedmarketing and media experience across the client and agency side, working for leading global brands and startups, such as Dollar Shave Club, IHG Hotels & Resorts, Royal Caribbean Group, GE, MeUndies, and Boehringer Ingelheim.

As a University of North Carolina at Chapel Hill graduate, this 'Hello' is an avid Tar Heels fan and a member of the UNC Hussman School of Journalism and Media Alumni Board. She is passionate about mentorship and beyond excited to be one of the first marketers on our platform! She helps students and grads, from her alma mater, and mentors members of Tuesday's Children (a post 9/11 charity to help those impacted by terrorism), where she sits on Junior Board.

She has been recognized as an "Up-n-coming Marketer" via Adweek, and In 2021, she was recognized as one of Brand Innovators '40 Under 40.'

When she’s not working in marketing or supporting the causes she cares about, you can usually find her on a hiking or running path. She currently resides in Los Angeles with her husband, John, and their dog, Jetty.

A big shout out to the mentors that have helped pave the way for this early OhHello.io (currently in beta- sign up now!!!) mentor:
Musa Tariq
Christine Stack
Deena Bahri
Sheila Shekar Pollak
Brian Tuchalski
Ranil Wiratunga
Sam Kang
Catherine Chao

This was fun Katie Jokipii - so appreciative of you joining us on this adventure! As a 'Hello', Katie will be donating a portion of her fees to Susan G. Komen and Animal Shelter Crisis Aid as both causes are near and dear to her heart.

A big shout-out for being one of our first recorded guests and patiently waiting for us to grow the audience a bit more. Thank you, Julie!

Ms. Fleischer is the SVP of Marketing at Soda Health, a healthcare tech company focused on building solutions which eliminate health inequities and create a healthier America. She was most recently the Chief Growth Officer of Encantos, a global creator platform connecting storyteachers with kids.  An award-winning public benefit corporation, Encantos is on a mission to inspire kids to learn 21st-century skills by democratizing, diversifying, and personalizing what and how kids learn.

Under Ms. Fleischer’s leadership, Encantos was named one of the top six edtech startups to watch by The Information, one of the top 100 startups in 2020 by Business Insider and to Fast Company’s prestigious annual list of the World’s Most Innovative Companies for 2021.  She has been instrumental in developing and launching the Encantos brand, defining and architecting the company’s storyteaching platform, standing up a data-driven growth organization, and successful fundraising efforts. She tripled company revenues in her first year.

Ms. Fleischer was recognized by Forbes as a top entrepreneurial CMO. She is a purpose-driven global operating executive with client, agency, tech, and start-up experience across multiple industries, specializing in business intelligence, data and analytics, marketing and media. She has a reputation for building new capabilities and data-driven business models that drive transformation and unlock growth for traditional and DTC businesses. Ms. Fleischer excels at developing high-performance teams and category-disruptive strategies that challenge the status-quo in rapidly changing markets.

Ms. Fleischer is a decorated marketer, having been named Content Marketer of the Year, one of 50 women to know in Martech, and an Adweek Sustainability Star. She has held senior positions at WW, (f/k/a Weight Watchers), Neustar, OMD, and Kraft Foods, where she was responsible for rewiring the company for digital and data.  She has prior experience in digital media, innovation consulting, and consumer insights.

Ms. Fleischer has worked to develop the next generation of women in marketing and media as a member of the She Runs It Board of Directors. She is a strategic advisor to JUV Consulting, which specializes in marketing to Gen Z, helping to coach their executive team and identify opportunities for growth and expansion.

She earned a BA from the University of Pennsylvania and an MBA from the Kellogg Graduate School of Management.  Ms. Fleischer lives with her husband in Chicago, IL. Ms. Fleischer is seeking corporate board opportunities where she can bring her expertise to oversee growth strategies and data-driven transformation.

Kevin Bryant is a Strategic Customer Success Manager for the Education vertical at Adobe. Kevin is based in Chicago, IL and has been with Adobe for 6.5years. A graduate of DePaul University, Kevin first began his career in Education before finding his way to Adobe through Programmatic Advertising. His biggest passions are bringing people together to create meaningful relationships all while demystifying software products. Kevin’s heart belongs to his beautiful wife Carmen, and his two children Naomi (3) and Andreas (10 months).

Kevin is a connector, a mentor, a leader, and brings so much energy and passion to everything he touches!