INspired INsider Podcast

[One Question] Master Copywriter Don Hauptman: His Greatest Hits and What Made Them Work....


Listen Later

Full Post and Video Here>>

http://www.inspiredinsider.com/don-hauptman-one-question-inspires/

Don Hauptman was an award-winning independent direct-response copywriter and creative consultant for more than 30 years.

In the course of his career, he's been a top copywriter, a sought-after consultant, an acclaimed speaker, and a published author. In copywriting circles, Don may be best known for his headline “Speak Spanish [French, German, etc.] like a Diplomat!” This series of ads generated revenues that total in the tens of millions of dollars … and achieved the status of an industry classic.

His winning campaigns are mentioned in three major college advertising textbooks, and examples of his promotions are cited in the books Million Dollar Mailings and World's Greatest Direct Mail Sales Letters. In a column in Advertising Age, Don’s name was included in a short list of direct-marketing “superstars.”

His work was praised by such direct-marketing legends as John Caples, Eugene Schwartz, and Bob Stone.

Full Post and Video Here>>

http://www.inspiredinsider.com/don-hauptman-one-question-inspires/

...more
View all episodesView all episodes
Download on the App Store

INspired INsider PodcastBy Dr. Jeremy Weisz

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

114 ratings


More shows like INspired INsider Podcast

View all
Modern Love by The New York Times

Modern Love

8,880 Listeners

Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,246 Listeners

The Learning Leader Show With Ryan Hawk by Ryan Hawk

The Learning Leader Show With Ryan Hawk

1,336 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

29,272 Listeners

The Ezra Klein Show by New York Times Opinion

The Ezra Klein Show

16,525 Listeners