One Stop Shop

One Stop Shop

By Adii PienaarBusinessTechnology
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One Stop Shop episodes

  • The "Non-Youtuber" Guide to Video Marketing
    Dan Moyle is an inbound marketing expert, and a Creative Director of Marketing. In his career, he has been able to captivate customers with helpful videos, proving that helpful marketing beats “sexy” advertising.
    In this episode, we dig into the subject of video marketing, and Dan shares his tips, so you can start using videos for your next ecommerce marketing strategy... even if you have no budget, experience or technical skills.
    35 min
  • Is Your Business Newsworthy? Learn to Do PR Like a Star
    They say: “It’s not what you know, it’s who you know”.
    Our guest today is Crystal Richard, an experienced global Public Relations expert, who has helped hundreds of startups and businesses navigate the world of PR.
    In this episode, Crystal shares her tips to build relationships, get media attention, and make your business newsworthy.
    40 min
  • Copywriting 101: How to Write Compelling Content
    Have you tried to write a Facebook ad or newsletter email? Did you go back and forth with the text and phrasing countless times?
    This is copywriting.
    It can be fun. It can be draining. But it doesn’t have to be a mystery.
    Today’s guest is Lianna Patch, Copy Director at SnapCopy.co, and professional conversion copywriter. In less fancy terms, she will help you write better messages that will get your customers engaged.
    38 min
  • Take Control of Your SEO Strategy
    Looking to refine your SEO strategy?
    Ryan BeMiller is the founder and content writer at Shopping Signals, a website that is all about online marketing for ecommerce.
    In this episode, Ryan explains the current best SEO practices and tactics, that you can (and should) give a try, to optimize your website for Google Search.
    37 min
  • Take Advantage of Podcast Marketing for Your Ecommerce Business
    As an Ecommerce business owner, why should you care about podcasts?
    Today’s guest says that podcast marketing is the next gold rush, converting 25 times better than writing blog posts about your business.
    In this episode, we interview Tom Schwab from InterviewValet, to learn how you can generate free traffic and conversions by participating in podcasts within your industry
    33 min
  • Supercharge Your Conversion Rate Optimization Strategy
    Kurt Elster is a Shopify plus expert and Senior Ecommerce Strategist, who helps Shopify store owners find hidden profits in their websites. He is the founder of ethercycle.com, and host of the unofficial shopify podcast.
    In this episode, we talk to Kurt about Conversion Rate Optimization, and how he created two viral sites that exceeded a million hits in their first week.
    Come away with tips to help to supercharge your conversion rates.
    41 min
  • Supercharge Your Conversion Rate Optimization Strategy With Kurt Elster
    Kurt Elster is a Shopify plus expert and Senior Ecommerce Strategist, who helps Shopify store owners find hidden profits in their websites. He is the founder of ethercycle.com, and host of the unofficial shopify podcast.
    In this episode, we talk to Kurt about Conversion Rate Optimization, and how he created two viral sites that exceeded a million hits in their first week.
    Come away with tips to help to supercharge your conversion rates.
    41 min
  • Fickle Sales? Make the Subscription Model Work for You
    The Subscription Model has gained popularity with Ecommerce in the last few years, because of obvious benefits.
    But how do you implement the subscription model?
    What does it take to create more than a membership program, to turn loyal customers into tribe members who actually look forward to receiving communications from your business?
    Are there challenges and difficulties that come with the subscription model, and how does a business handle them?
    Tune in as Andy Hayes, from Plum Deluxe, answers these questions and more in today’s episode.
    38 min
  • Fickle Sales? Make the Subscription Model work for you.
    The Subscription Model has gained popularity with Ecommerce in the last few years, because of obvious benefits.
    But how do you implement the subscription model?
    What does it take to create more than a membership program, to turn loyal customers into tribe members who actually look forward to receiving communications from your business?
    Are there challenges and difficulties that come with the subscription model, and how does a business handle them?
    Tune in as Andy Hayes, from Plum Deluxe, answers these questions and more in today’s episode.
    38 min
  • How Feedback Can Make or Break Your Business
    Business ideas rarely remain intact. Especially in the early stages, it’s crucial to get feedback and validate one’s idea, and it’s equally important to be ready to change directions in order to meet customer demands.
    But how do you get quality feedback?
    When should you take feedback into consideration, or disregard it as a distraction?
    In today’s episode, we chat with Justin Hong, founder of Dapper And Done. Justin shares his favorite tools, and actionable tips and strategies that you can apply today to know exactly what customers want.
    22 min

About One Stop Shop

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Anyone who's ever built a business will tell you that it's not easy, and the road is often lonely and full of doubts. Ecommerce business owners are used to figuring things out on their own, but it…