Online Marketing Alchemist
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Online Marketing Alchemist episodes

  • 97. 5 posts to make before the end of 2024

    In this episode, Jess discusses essential marketing strategies for online business owners as they prepare for 2025. She emphasizes the importance of creating a comprehensive marketing calendar, reflecting on the past year, and setting actionable goals for the upcoming year. Jess provides valuable insights on content creation, personal branding, and audience engagement, encouraging listeners to share their experiences and predictions as they transition into the new year.

    Timestamps

    00:00 Introduction to Strategic Marketing for 2025

    07:55 Key Posts for Online Business Owners Before Year-End

    16:01 Reflecting on the Year and Setting Up for Success in 2024

    Snag your ticket to the 2025 Strategic Marketing Calendar Workshop:

    https://www.authenticinfluencemedia.com/offers/Ffr8oMXL/checkout 


    Join The Portal Waitlist:

    https://www.authenticinfluencemedia.com/theportal 


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    21 min
  • 96. On the edge of burnout

    In this conversation, Jess Jacobsen discusses her upcoming summit and shares her personal experiences with burnout, motherhood, and the importance of self-care. She emphasizes the need to reassess goals, timelines, and support systems to avoid burnout while navigating the challenges of entrepreneurship and personal life. Jess encourages listeners to prioritize their well-being and create a sustainable work-life balance.

    Timestamps


    00:00 Introduction to the Summit and Personal Journey

    02:50 Navigating Burnout and Work-Life Balance

    06:07 Reassessing Goals and Timelines

    08:49 The Importance of Self-Care and Support


    Enroll in The Content Coven HERE:

    https://www.authenticinfluencemedia.com/the-content-coven 


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    16 min
  • 95. 3 habits that have changed my life as a content coach (now that I’m a mom)

    In this conversation, Jess discusses three habits that have changed her life as a content coach since becoming a mom. She emphasizes the importance of still reaching goals and moving forward despite having minimal time. Jess shares her personal journey in starting her business and finding her true calling. She also talks about the transformation she underwent after becoming a mom and how it changed her outlook and daily actions. Jess then introduces her three non-negotiable habits that have transformed how she does business and shows up in her life. 

    Timestamps

    00:00 Balancing Goals and Minimal Time

    01:01 Finding True Calling and Aligning Actions

    02:27 The Transformation of Motherhood

    03:45 Non-Negotiable Habits for Success

    04:36 Balancing Work and Personal Life

    05:06 Setting Boundaries and Investing in Yourself

    06:03 Letting Go of Control and Receiving Support

    06:55 Defining Realistic Wins and Prioritizing Quality Time

    09:12 Gratitude for Family and the Life Created Through Business

    15:21 The Purpose of Business: Creating the Life You Want


    Enroll in The Content Coven HERE:

    https://www.authenticinfluencemedia.com/the-content-coven 


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    23 min
  • 94. I posted a Reel every day for the last 30 days & here’s what I learned

    In this episode, Jess shares her experience of posting a reel every day for 30 days and the lessons she learned from it. She talks about the challenges of being a mom and running a social media-driven business, the importance of growth-style content, and the value of community support. Jess emphasizes the need to prioritize your own brand and develop your voice, the benefits of having a content library of B-roll footage, and the importance of testing new posting styles. She also discusses the significance of quantity and quality in content creation, the importance of saving your ideas and copy, and the power of live community engagement. Jess concludes by highlighting the importance of putting yourself in challenges and aligning your actions with your energy and manifestations.


    Timestamps

    00:00 The Power of Consistent Reel Posting

    06:45 Prioritizing Your Brand and Developing Your Voice

    11:18 Building a Content Library with B-roll Footage

    16:57 Pushing Outside Your Comfort Zone with Posting Styles

    19:17 Saving Ideas and Copy for Future Use

    21:38 Engaging with Live Communities for Support

    29:57 Aligning Actions with Energy and Manifestations


    Enroll in The Content Coven HERE:

    https://www.authenticinfluencemedia.com/the-content-coven 


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    33 min
  • 93. The Art of Letting Go

    In this conversation, Jess Angelini shares about the art of letting go in various aspects of business and life. Jess shares her personal experiences and lessons learned from holding onto things for too long. She emphasizes the importance of tuning into your body and trusting your gut when deciding to let go. Jess also discusses the need to align your actions with your long-term vision and the importance of taking intentional action. She encourages listeners to release what no longer serves them and believe that something better is coming.

    "When you're thinking about letting something  go, even if it's like a lot of money or an important team member or somebody like a client who you ‘should’ keep or an offer that's making you a ton of money, it’s important to tune into your true vision.”

    -Jess Angelini

    

    Timestamps

    00:00 - Introduction to the Art of Letting Go

    02:24 - Tuning into Your Body and Trusting Your Gut

    06:33 - Letting Go vs. Burning Down

    09:31 - Manifesting Something New and Better

    11:51 - Aligning Actions with Long-Term Vision

    14:09 - Releasing What No Longer Serves You

    16:01 - Conclusion and Taking Intentional Action

    Enroll in The Content Coven HERE:

    https://www.authenticinfluencemedia.com/the-content-coven 


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    18 min
  • 92. The Magic of Consistent Content: How to never run out of ideas

    In this episode, Jess talks about the importance of consistent content creation and how it can help grow your business. She emphasizes that quality does not exist without quantity and encourages listeners to put out enough content to gather data and understand what works. Jess also highlights the need for content support and suggests joining a community or working with experts to generate endless content ideas. She advises listeners to listen to their audience and focus on providing value to their ideal clients. Jess shares strategies for content batching and utilizing B-roll footage to create engaging content. She concludes by discussing the benefits of consistent content, such as increased visibility, audience growth, and opportunities for collaboration.

    “Quality does not exist without quantity. Put out enough content to gather data and understand what works.”

    -Jess Angelini

    Timestamps:

    00:00 - The Magic of Consistent Content

    01:26 - Quality vs Quantity in Content Creation

    07:33 - Consistency and Nurturing Audience

    11:40 - Generating Endless Content Ideas

    18:03 - Content Batching and B-roll Footage

    25:24 - The Benefits of Consistent Content

    Enroll

    Enroll in The Content Coven HERE:

    https://www.authenticinfluencemedia.com/the-content-coven 

    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    31 min
  • 91. How to turn mundane business practices into witchy rituals

    In this episode, Jess discusses how to incorporate witchy rituals into your business practices. She emphasizes the importance of spiritual connection and explores different ways to infuse intention and magic into everyday tasks. Jess shares tips on using visualization, astrology, and tarot/oracle cards to enhance your business journey.

    "You already have the power inside of you that you're looking for from some external source."

    -Jess Angelini

    Timestamps:

    00:00 - Incorporating Witchy Rituals into Business Practices

    06:58 - Infusing Intention into Everyday Tasks

    09:19 - Aligning Business Decisions with Astrology

    16:03 - Using Tarot and Oracle Cards for Business Inspiration

    18:13 - Trusting Your Intuition in Your Business Journey

    The Content Coven is OPEN for enrollment!

    https://www.authenticinfluencemedia.com/the-content-coven


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 




    34 min
  • 90. An argument for NOT niching down!

    In this episode, Jess challenges the idea of niching down in business and argues for the importance of staying true to your vision. She shares her personal experience of being advised to stick to a specific niche and how it led her to self-abandonment. Jess emphasizes the need to trust your intuition and not blindly follow the advice of others, even if they are more successful. She encourages listeners to be specific about their clients and the results they help them achieve, but also to leave space for their own uniqueness and passions.

    "Just because someone has the things in life that maybe you want doesn't mean that everything they tell you is something that is going to help you get to where they're at."

    -Jess Angelini


    Timestamps:

    • 00:00 - The Pitfalls of Niching Down
    • 09:17 - Balancing Specificity and Uniqueness
    • 12:41 - Trusting Your Intuition and Following Your Vision


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507



    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 



    23 min
  • 89 [Mindset Rest] The Importance of Resting & Resetting

    In this episode, Jess discusses the importance of resting and resetting in the online business world. She reflects on the pressure to constantly hustle and achieve massive success, while also acknowledging the need for balance and self-care. Jess shares her personal experiences with launching her program, The Portal, and the challenges she faced during the process. She emphasizes the importance of taking time to rest, reset, and listen to one's own voice. Jess also hints at her plans for audience growth and the development of lower ticket offers in the future.

    "Pay attention to the nudges as you rest and you reset."

    -Jess Angelini


    Timestamps:

    • 00:00 Introduction and Mindset Reset Episode
    • 01:22 The Importance of Resting and Resetting
    • 06:05 Finding Balance and Incorporating Self-Care Practices
    • 09:57 Planning for Audience Growth and Lower Ticket Offers
    • 13:45 Bringing More Rest into Daily Life


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 


    17 min
  • 88. 3 Biggest Content Mistakes During Launches

    In this episode, Jess Angelini discusses the three biggest mistakes people make with their content during launches. She emphasizes the importance of creating urgency and focusing on one offer at a time. She also highlights the need for energy management and context in content. Additionally, she discusses the lack of strategy and storytelling in content and the importance of being authentic and magnetic. Jess encourages entrepreneurs to step into their CEO energy and work a launch strategy that allows for data analysis and growth.

    "One of the biggest mistakes I see people making in their launches is that their energy management is not there."

    -Jess Angelini


    Timestamps:

    • 00:00 Why this topic matters
    • 02:56 The Importance of Energy Management in Launches
    • 03:22 The Role of Context and Storytelling in Content
    • 06:08 The Need for Strategy in Launch Social Media Content
    • 09:28 Creating Magnetism in Your Offer
    • 10:24 Being Authentic and Unleashing Your Magic

    Join the waitlist for The Portal:

    https://www.authenticinfluencemedia.com/theportal


    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    26 min

About Online Marketing Alchemist

From the publisher's feed

On the Online Marketing Alchemist podcast, online business owner, marketing alchemist, social media content strategist, former social media agency owner, and somatic & energetic coach, Jess Angelini shares her best strategies for how entrepreneurs can use their social media to bring in clients.