Online Marketing Alchemist
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Online Marketing Alchemist episodes

  • 77. I'm back! Welcome to the Online Marketing Alchemist Show!

    Welcome to the Online Marketing Alchemist Show!


    On this episode, Jess Angelini is sharing how the podcast is shifting, updating you on some major life changes since the last episode was published, and what you can expect from this show moving forward.


    On the Online Marketing Alchemist podcast, online business owner, marketing alchemist, social media content strategist, former social media agency owner, and somatic & energetic coach, Jess Angelini shares her best strategies for how entrepreneurs can use their social media to bring in clients.


    Whether you’re growing a coaching business, a spiritual business, or somewhere in between, this podcast will help you learn how to market your magic in a way that has your ideal client raising their hand (& pulling out their credit card) all while using practices & modalities that keep you regulated and aligned. 


    Throw out the bro marketing books & forget all the BS you’ve learned through coaches and mentors who never understood you and your mission and dive into the world of building a business that aligns with you AND is wildly profitable.

    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507

    Connect with Jess Angelini:

    • Instagram https://www.instagram.com/jess.angelini/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/

    37 min
  • 76. A life update & Taking a break from the podcast

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the importance of not getting lost in the coaching you’re getting, reconnecting to the vision that was placed in your heart for a reason, and why she is taking a short break from the podcast. Hear what she is doing over the coming months to connect with her own spirit and why.


    “Never lose sight of your own vision. It's extremely important for you to learn how to take somebody else's systems and coaching and integrate it into your vision.”

    -Jess Angelini

    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/

    19 min
  • 75. The hidden cost of delaying taking action on your social media.

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses that there is a cost to every decision you make. A lot of times there are hidden costs to not taking the action steps we know we need to take. She goes into depth on how content creation and marketing needs to be one of your main jobs inside your business as the business owner. Also, stay tuned to hear about how busy work is a trap and will keep you stuck. It will keep you so stuck that you will not grow your business.  


    “You've gotta do these harder things that you're avoiding doing because you're too busy. Busy work is a trap and will keep you stuck. It will keep you so stuck that you will not grow your business. And you've gotta be able to look at what are the actual major things you need to do in a day and one of those should be marketing and content creation. That has gotta be a priority. You've gotta do that without delay.”

    -Jess Angelini

    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    22 min
  • 74. 3 outdated strategies you might be using on social media that are hurting your bottom line.

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the 3 outdated strategies online coaches and spiritual entrepreneurs can stop doing to help shift into what’s needed now on social media. She goes into depth on how having a mindset around social media as a throwaway task to be delegated to an unpaid intern is directly affecting your bottom line. Also, stay tuned to hear about how focusing on old school facebook & email marketing only just won’t cut it anymore. You cannot ignore how social media is evolving!  


    “Right now, social media is everything. I'm not saying that email is going away, because it's not, or that it's not important. But I am saying that if you are not showing up on social media right now, and you expect long term to be getting tons of new clients, you have to have a presence on social media. Period. You have to take it seriously. If you're not taking it seriously, you're not gonna get a serious result.”

    -Jess Angelini


    Work with Jess one-on-one:

    https://www.authenticinfluencemedia.com/a-la-carte 


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    29 min
  • 73. Work with me 1 on 1 (for a limited time)!

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini is excited to announce something she’s never done before… For a limited time, she is offering options to work with her one-on-one! She has six different options for the different problems you might need solved in your business. Jess is talking about all six options on today’s episode to help you decide what option might be best for you. If you aren’t sure, feel free to DM Jess on Instagram letting her know what you’re considering and what your goals are and she is happy to help make the right decision.  

    • Best "Next Steps" Strategy Session
    • Create a Converting Instagram Bio
    • Discover Your Dream Client Session
    • Social Systems for Teams. Learn Our Scalable Workflow
    • Create Your Next 30 Days of Social Content
    • VIP Strategy Day (this can be in person or virtually)

    Book your A La Carte Session here:

    https://www.authenticinfluencemedia.com/a-la-carte 



    Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application  


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/

    31 min
  • 72. The 1 simple system that helps our clients create a content library in less than 2 months!

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini gives you a bit of insight on how she and her clients are able to create whole libraries of social media content from one simple system. She clarifies what exactly a Core Piece of Content (CPC) is, and how utilizing live video simplifies the creation process and will help in the algorithms. Also, stay tuned to hear about how this system sets you up for quick repurposing and is 100% scalable as your team grows.   


    “It’s not as easy as just sitting down and writing a post and posting it. Right? You have to factor in time to research aka talk to your ideal client and really make sure you’re really clear on that messaging and language. You might forget prep time, planning time. Do you actually have the plan or are you sitting down to come up with the idea for the post. And write the post, select the asset, optimize it, post it, share it to your stories, and, and, and, right? That is where we get really drained because it’s not just make the post, there’s several steps in the process. So that’s where I have just really broken down the content creation process for our clients to make it a lot more simple and help you build up a content library because that’s gonna be a really important piece for you.”

    -Jess Angelini



    Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application  


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    17 min
  • 71. Why Instagram’s big announcement is going to make things even more competitive for your business.

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses Instagram’s latest update: the favorites and following feed options. Yep, the chronological feed is back! Sort of… She goes into depth on what this means for your business moving forward. Spoiler alert, things are getting MORE competitive. Social platforms are changing to give the USER what they want, not the business. Also, stay tuned to hear more about how you can start to shift into the future of social instead of trying to keep up with everyone else, are you ready?  


    “I'm saying that you need to make sure that you know how to create valuable content that your ideal client deems valuable, because things are getting more and more competitive. Instead of us being a victim of the algorithm, it's important that we try to really look at how we can show up better and unattach ourselves from these vanity numbers and from the comparison game.”

    -Jess Angelini


    Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application  


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    25 min
  • 70. Should you hire someone to take social media off your hands completely? Or keep it in house?

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the temptation to hand off your social media before you may actually be ready to. She goes into depth on how it’s a decision based first and foremost on if you actually have your message and positioning already nailed. Also, stay tuned to hear about how even if your messaging is on lock it’s probably more beneficial to keep your social media marketing in house rather than outsourcing.  


    “If you are not nailing your message yet, how can someone else possibly come in and take over your content successfully? Is there even a strong dialed in message to begin with? If there isn't, then you have no business outsourcing this.”

    -Jess Angelini

    Click here to learn more about our 6-month Social Strategy Accelerator Program and join the waitlist: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application  


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/

    14 min
  • 69. 3 ways to never run out of social media content ideas!

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses three solid ways to never run out of social media content ideas. She goes into depth on how even though ideal client interviews should be a priority, most business owners let their egos get in the way and avoid them. It may feel basic, but it’s a critical piece to your success. Also, stay tuned to hear how a proven and consistent strategy in tandem with your ideal client work is the KEY to success .  


    “Most business owners undervalue ideal client interviews. They do not commit to this practice. They think they don't need to when in reality, this should be your priority. The “Yeah, yeah, yeah. I know this. This is the basics.” You have it backwards and your ego is getting in the way. I'm gonna say that again. If you are resistant to doing more ideal client work, deeper, ideal client work, your ego is getting in the way.”

    -Jess Angelini


    Click here to learn more about One Month To Momentum starting March 29, 2022: https://www.authenticinfluencemedia.com/one-month-to-momentum-live-accelerator 


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/

    37 min
  • 68. 3 Major Missing Pieces of Most Coaching Programs

    On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses the three major pieces that she sees are missing in most coaching programs. She goes into depth on how so many programs not only do not offer the proper support messaging and positioning which are critical to the success of your business but many also don’t have systems to actually hold you accountable. Also, stay tuned to hear about how if you are looking for support in filling in these gaps in your business, the doors for One Month to Momentum on Social Media are now open.    


    “I find that most of the time messaging and positioning is just not something that people focus on when it comes to building out their curriculum, which is a huge way that you get new clients.”

    -Jess Angelini


    Click here to learn more about One Month To Momentum and take advantage of the FAST ACTION bonus through Feb 20, 2022: https://www.authenticinfluencemedia.com/one-month-to-momentum-live-accelerator 


    Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507


    Connect with Jess Jacobsen:

    • Instagram https://www.instagram.com/jessjacobsen/ 
    • Facebook https://www.facebook.com/jessjacobsensocial 
    • LinkedIn https://www.linkedin.com/in/jessicajacobsen/ 

    18 min

About Online Marketing Alchemist

From the publisher's feed

On the Online Marketing Alchemist podcast, online business owner, marketing alchemist, social media content strategist, former social media agency owner, and somatic & energetic coach, Jess Angelini shares her best strategies for how entrepreneurs can use their social media to bring in clients.