OOO - A Web3 Marketing Podcast

Hello everyone, this week's guest is Dominic Fewster, Co- founder of ColdChain, a leading Web3 Marketing Agency.

In our chat, we touch on:

* B2b vs B2c examples of marketing in Web3 and how do the tactics differ.

* What you should know to prepare for the bull market

* How can marketers prepare for what's to come in Web3 and how to learn

* Onboarding Web2 audiences onto Web3 and how to do it

* Marketing tactics for different parts of Web3

* Lots of examples.

Get in touch:

Dominic - https://www.linkedin.com/in/dominic-fewster/

Coldchain - https://coldchain.agency/

This week I'm having a chat with Alexandre Frédéric da Silveira, Head of Partnerships at MasterBlox - a company that went through a tremendous transformation: an agency, an accelerator and soon to be a $10 M VC.
In our chat, we touch on:
* How they discovered the organic growth niche and why it's so important in Web3
* Organic growth hacking examples of how they do it properly
* When is the best time to use Masterblox
* How they ran the accelerator for BNB Chain
* Their partnership strategy discovery
* What are the next sexy projects in Web3 and what they will be on the lookout with their VC.
and many more.

Alex: https://www.linkedin.com/in/aledasilveira/

https://www.masterblox.io/

How do you grow a move to earn community in Web3?

This is the question we will be answering together with Kevin Serou, the founder of Defit, a Web3 move-to-earn app. 

We’ll touch on

* Why the move to earn segment matters in Web3

* How he sold 200 K worth of NFTs in a bear market

* Why he ditched his affiliate program just a few days before launch

* The tactics he’s used to create a tight knit community and more.

* How he organised a 200 people running squad at the Paris Blockchain Week

* How his brand ambassador program impacts his business

and many more.

Get in touch:

Kevin Serou LinkedIn - https://www.linkedin.com/in/kevinserou/

Kevin Serou Twitter - https://twitter.com/ataraxia360

DEFIT App: https://app.defit.com/

Hello everyone,

This episode is coming out super strong.
Why?
Because this week's guest is Sandy Carter, COO Unstoppable Domains.

We touch on

* Digital identity and why it matters in 2023

* Partnerships and integrations at Unstoppable Domains

* Branded domains and why we see such a big increase in demand

* Her personal branding strategy

* Her books and the most important business lessons you need to know

* Personal lessons

* Favourite tools to use in Web3

Get in touch:

Sandy on LinkedIn - https://www.linkedin.com/in/sandyacarter/

Sandy on Twitter - https://twitter.com/sandy_carter

Unstoppable Domains - https://unstoppabledomains.com/

Here’s what you need to know

In the midst of everyone talking about how to grow your community and the effects of the bear market, I decided to bring Aaron Barefoot, Web3 Marketing and SEO specialist to work on some basics you need to know from day 1.

He may have done a thing or two for Polkadot

This chat is not only good for those in the early stages of their product development, but to those who already have an advanced brand and product.

We talk about:

* Why Web3 SEO matters

* What are the Web2 to Web3 differences

* SEO for blockchain vs NFTs

* Campaign examples

* Strategies he’s used for Polkadot

* When you know you need to start thinking about SEO in Web3

And more.

Get in touch:

Aaron - https://www.linkedin.com/in/aaron-barefoot/

https://web3ajb.co.uk/

Alexandra - https://www.linkedin.com/in/alexandranicorici/

Please meet Sharif Bennett, the co-founder of CineBlock.

In our chat we touch on:

* What is film3 and how CineBlocks falls under this category

* The kind of film creators that can be found on CineBlock

* The investment opportunities it holds and how anyone can become a movie investor

* Their go-to-market and partnerships strategy

* The surprise movie that is just launching

and more.

Get in touch:

Sharif - https://www.linkedin.com/in/sharif-bennett-99b1a449/

CineBlock - https://cineblock.info/

Meet Chris Koronowski, now founder of Web3 Doers.

In our chat this week, we touch on:

* How we grew Web3 Doers community to now over 1 k members

* Marketing growth techniques you believe everyone should be employing right now in Web3

* Founder-led growth in Web3

https://www.linkedin.com/in/chris-koronowski/

https://nas.io/web3-doers

“Call that candidate back, you never know where they’re going to be in 5 years. “

Matt said a lot of very important stuff, but for me, this was the mic drop of this week’s episode.

We also touch on:

And more.

Get in touch:

Matthew: https://www.linkedin.com/in/matthewmcspadden/

Subscribe to Women in Web3 newsletter: https://womeninemergingtech.substack.com/

Their podcasts:

* Women in Web3 - https://open.spotify.com/show/1nM6bNzmxrQhVvQ2DUHinA?si=524b2378c0dc4209

* Blockchain IRL - https://open.spotify.com/show/4iIKG2EX5okTiUzfpRE6gx?si=a85ff7f0ab934a8b

* Job Stories - https://open.spotify.com/show/1VwtWrby5reySxOz0fRpZi?si=e519baa0802143f5

Have you ever wondered what it means to save up to 25 % of your costs at an industrial level with the help of Web3?
Bet you have not. Neither have I, until
I got my good friend Denes Robert Fantasny, who is an Industrial Metaverse Specialist, to come on the OOO- Out of Ordinary - A Web3 Marketing Podcast
and talk about
* What is industrial metaverse and what is it for
* How it impacts the planet
* How it plays a huge role in diversity and inclusion (basically all Web3 is about)
* How much money it can save

And more.

Get in touch:

Denes Fantasny - https://www.linkedin.com/in/fantasny/

Hello everyone.

"Before we dig deeper into our conversation, I wanna know why you think everyone is so obsessed about growth in Web3?”
I asked.
Because everyone wants growth but few know how to do it sustainably.
Tune in today’s episode with Justin Vogel, co-founder of Safary 🦁 to talk about Web3 community building.
* The lessons
* The trends
* Bull vs bear market growth
* B2B vs B2C
* Good practices
And more.

Get in touch:

Justin Vogel - https://www.linkedin.com/in/justin-vogel/

On Twitter - https://twitter.com/jkey_eth

Safary - https://www.safary.club/community