Open For Business

Can a Malaysian indie game studio go head-to-head with the world’s biggest gaming companies? Metronomik founder Wan Hazmer believes Malaysia has the talent but turning that talent into a global business is the real challenge.

From building No Straight Roads to creating a studio capable of producing international hits, Hazmer shares the realities of running a game company like the cost of development, finding global audiences, attracting creative talent, and why owning original IP matters in the gaming industry.

We discuss:

• Why building a game studio is harder than making a game.

• How Metronomik competes in a crowded global gaming market.

• The challenges of funding and monetising original game IPs in Malaysia.

• Why Malaysia has the talent and resources to become a gaming hub.

• What it takes to build a sustainable indie studio.

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In 2018, Hendra Wardi won the MDEC IP Creators Challenge with a highly original concept: a comedy about two teenage skeletons working in a zombie grocery store surrounded by classic Southeast Asian ghosts. It took eight years of persistence to bring that idea to life. In March 2026, Kisah Bawah Tanah finally premiered on Astro Prima, making history as Malaysia's first adult animated series. With a feature film in early discussion, the unmistakably Malaysian show is now expanding its reach into Indonesia and Thailand.

The IP found its creative home at Hendra's Bawah Tanah Sdn Bhd, but it required the operational muscle of Edmund Chan's Animasia Studio to become a reality. Animasia brings 21 years of industry experience, having evolved from selling children's books to licensing homegrown animation to Disney Channel Asia and producing content for heavyweights like A24 Films and Amazon. Together, the two founders navigated a highly challenging landscape marked by severe funding gaps, a small domestic market, and significant talent scarcity to finally get the show on the air.

Hendra and Edmund join us to discuss the financial and creative realities of building a Malaysian animation IP from scratch. They outline the sheer endurance required to survive an eight-year development cycle and unpack the business mechanics behind their regional expansion strategy. They also address the massive disruption of artificial intelligence within the creative sector and how Animasia's new AI hybrid production joint venture, RawrAsia Studio, aims to adapt to the future of the global animation industry.

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What began in 2012 as an enterprise PC broker has evolved into one of Southeast Asia’s largest re-commerce operators, processing over half a million pre-owned devices annually across Malaysia, Singapore, Thailand, and the Philippines.

Founder and CEO Julius Lim joins BFM’s Open for Business to unpack how CompAsia built a vertically integrated ecosystem that generated RM180 million in revenue and nearly RM20 million in profit after tax last year.

He details the operational shift from pure-play e-commerce to an aggressive 85-store physical retail footprint, explaining how brick-and-mortar touchpoints serve as both a customer acquisition channel and a direct device-sourcing engine.

Julius also breaks down the mechanics of their high-margin Renew and Go program, his approach to managing consumer credit risk, and why debt capacity is driving their planned RM400 million to RM500 million Main Market IPO by 2027.

We Discuss:

• The Evolution from Enterprise PCs to Smartphones: Why the initial B2B computer brokerage model shifted in 2017 to capture higher-velocity, higher-value consumer smartphone demand.

• Overcoming the Trust Deficit: Professionalising secondhand trade-ins through proprietary white-label diagnostic software, automated AI grading, and certified data wiping.

• The Offline Retail Paradox: Why CompAsia aggressively expanded from 7 to 85 physical stores to solve sourcing bottlenecks and lower customer acquisition costs.

• The Renew and Go Profit Engine: Structuring a 36-month installment and 12-month upgrade cycle to target underbanked consumers without credit cards.

• The 2027 Main Market IPO Rationale: Why going public is essential to unlocking the debt and equity capital required to fund inventory and scale the program to 1 million subscribers.

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What began with a single stand-up comedy show at Zouk KL’s Velvet Underground in 2009 has expanded into a regional live entertainment force, selling over 500,000 tickets, hosting 350 global talents, and touring across 30 cities.

Co-Founder and CEO Rizal Kamal joins BFM’s Open for Business to unpack LOL Asia’s 17-year journey, the brutal economics of the live events trade, and why he’s pushing past the transactional promoter trap to build a scalable, asset-owning intellectual property (IP) engine.

He breaks down how the company is capitalizing on shifting post-pandemic consumer behaviors, where traditional clubbing and alcohol consumption are in decline, and audiences demand high-value, sober live experiences like their new wellness concept, Thrive Play. 

Rizal also details his asset-light regional expansion across Australia and Southeast Asia, how AI acts as a "genius partner" for rapid event prototyping, and why he is working with a 60-association coalition to abolish Malaysia's British era entertainment tax.

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For years, Secondlifeasia was recognized as a hardware-heavy device repair business. But as the company sets out to raise RM5 million at a near-RM38 million valuation, it is undergoing a high-stakes operational shift.

Squeezed by a structural hardware margin trap, driven by Apple’s iron grip on parts pricing and surging component costs, the company is facing the decline of repair culture, as consumers choose instant trade-ins over physical part replacements.

The answer to this? Software.

Secondlifeasia claims it can transform into a scalable ecosystem for financed, pre-loved devices.

Co-Founder and CEO Jerome Teh joins Open for Business to defend their new trajectory. We dive into the assumptions underpinning their financial projections and dissect their signature "switch-off deterrent", a proprietary, remote device-locking technology designed to mitigate an $11 billion global fraud problem and turn high-risk pre-loved electronics into safe, high-yield financial assets for risk-averse financiers. 

Finally, we question the true execution risk of their pivot and regional playbook as they attempt to scale across the highly fragmented consumer markets of Thailand, Vietnam, and Indonesia.

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Following a RM96 million acquisition by German-listed DDB, Jon Woon, Founder and CEO of Infinium Robotics, unpacks what’s next for the indoor autonomous drone space.

We discuss how the company successfully pivoted from an economically unviable restaurant food-delivery experiment into a logistics play, the development of patent-pending indoor navigation software that flies entirely without GPS signals, and how a single autonomous drone can audit up to 20,000 pallet locations over a single weekend.

Jon also shares how Infinium actively de-risked its business from low-cost Chinese hardware competition by transforming into a drone-agnostic system integrator, leveraging a resilient 70% OPEX rental revenue model to seamlessly scale across Malaysia, Singapore, and Australia.

Finally, we explore the next frontier of logistics through Physical AI and digital twin technology, explaining why a massive global automation gap, where 90% of warehouses still rely on manual stock-taking, presents a massive runway for their upcoming expansion into Europe and North America.

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Open your brand's Instagram and honestly ask if you would follow the account if you did not work there. Most corporate social media pages function like boring bulletin boards, treating creators merely as distribution channels with audiences attached. Recognising this flaw after a decade leading Gushcloud Malaysia, Wan Hou Yin left to launch empwr in January 2026 alongside a former colleague and one of Malaysia's most recognisable digital talents.

That talent is Mohamad Sofian Abdullah, better known as Sofyank. Famous for his VFX collaborations with Hollywood stars and winning Zach King's Ultimate VFX Challenge, Sofyank is not just a client on the agency roster — he is a co-founder. This distinction drives empwr's entire business thesis. By treating creators as genuine creative partners, the agency leverages their cultural instincts to produce content audiences actually want to watch. This approach rapidly built a bootstrapped, seven-figure business that reached profitability in just three months, highlighted by a massive Dutch Lady livestream with Khairul Aming that generated RM400,000 in sales.

Hou Yin and Sofian join us to discuss the fundamental difference between a traditional influencer campaign and a genuine creator collaboration. We examine the commercial realities of running their fast-growing agency, what it actually changes when you bring a top-tier digital creator into the boardroom, and whether the traditional advertising industry is finally ready to let go of outdated marketing strategies.

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In 2008, Alann Tan returned from New Zealand with his degree but no business plan, driven home by his father's cancer diagnosis. To survive, he and his brother opened a humble market stall selling pineapple tarts and Chinese New Year kuih. Despite a RM500,000 early loss that nearly wiped them out, that small survival mechanism quietly laid the foundation for what is now a sophisticated, multi-brand wellness and gifting empire.

Today, JYY Group is a fully bootstrapped, profitable enterprise generating tens of millions in annual revenue across Malaysia. The portfolio is strategically split across three distinct pillars: Jin Ye Ye for festive hampers, JYNNS for modern daily wellness, and the heritage bird's nest brand Lo Hong Ka. Acquiring Lo Hong Ka and its manufacturing plant in 2022 allowed the group to take full control of its production, fueling an expansion to over 30 retail outlets and preparing the company for significant capital expenditure to build a new industrial park and regional headquarters.

The group's ultimate ambition is to elevate Malaysian natural assets onto the global stage, specifically aiming to do for local Trigona honey what New Zealand did for Manuka. This vision recently materialised with the launch of the MY Treasure flagship at KLIA2, positioning curated Malaysian products as premium gifts for international travellers. Alann joins us to discuss the financial mechanics of running a multi-brand retail ecosystem, the strategic value of owning your own manufacturing, and what it truly takes to build a premium positioning for an underdog ingredient.

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Traditional hotels often force guests to pay for luxury features they simply do not use. Recognising this gap, Benny Ong and his co-founders launched KiN Hotel Group in 2023. Coming from diverse backgrounds in technology, marketing, and real estate, they viewed their complete lack of hospitality experience as a massive competitive advantage. By treating operations as a blank canvas and avoiding legacy corporate structures, they implemented a philosophy of "value engineering” - stripping away expensive grand lobbies and converting underutilised rooms into practical, modern spaces like modular mini-gyms.

This lean, technology-driven approach quickly proved highly successful. Their first proof of concept in Vietnam saw average room rates jump from $45 USD to over $100 USD per night while maintaining an impressive 90 percent occupancy rate. Rather than buying buildings or relying heavily on traditional management contracts, KiN Hotel Group operates an asset-light model focused on long-term leases and rapid refurbishments. By dealing directly with vendors, they can completely turn over a property in just eight weeks, allowing them to target a return on equity within three to four years.

Benny joins us to discuss the operational realities of scaling an independent hotel brand with a target of adding up to 2,000 rooms annually. They explore the strategic thinking behind their recent RM19.8 million, 20-year lease for Kuala Lumpur's Maya Hotel, how they plan to heavily integrate artificial intelligence to offset rising labour costs, and their ambitious roadmap toward a potential public listing by 2030 as they expand aggressively across Malaysia, Singapore, Vietnam, and China.

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Traditional cross-border payments are plagued by a severe lack of predictability. Relying on an outdated correspondent banking network and the SWIFT system, global money transfers are often slow and leave customers waiting without any clarity on when their funds will arrive. Raj Kamal, an executive with two decades of experience in the payments industry, realised the core issue was a lack of universal regulation. In 2022, he founded TransFi, betting that fiat-pegged stablecoins could provide instant settlement without the need for trusted counterparties, effectively bypassing the cumbersome legacy system entirely.

Focusing heavily on emerging markets, TransFi allows customers to transact using familiar local payment methods like DuitNow. Behind the scenes, the platform seamlessly converts the local currency into stablecoins to move the value across borders, before instantly paying it out in the recipient's local currency. This ensures a faster, highly predictable experience where the end-user never actually has to handle cryptocurrency. To manage this safely at scale, the company heavily integrates AI for rigorous global compliance checks, real-time transaction reconciliation, and automated customer service capabilities.

Serving institutions, large remittance companies, and e-commerce merchants, TransFi operates at a cost up to 50 percent lower than traditional alternatives. This operational efficiency has driven massive growth, leading to a $19.2 million Series A funding round led by Turing Financial Group in March 2026. Having already processed over $1 billion in volume with 16 times revenue growth since their seed round, Raj joins us to discuss his strategy for hitting $5 billion in transaction volume this fiscal year and why he believes stablecoins will completely reshape the global payments industry by 2030.

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