Today on the podcast, Ben Vaske is joined by Kim Arthur, CEO and Portfolio Manager of Main Management. Kim D. Arthur is a founding partner of Main Management, LLC. He currently serves as Main’s CEO and Portfolio manager. In 2009 Kim was recognized by Institutional Investor Magazine as a “Rising Star” of Foundations and Endowments. Kim is a regular speaker at national conferences and was a featured speaker at the Inside ETFs conference in Hollywood, Florida in January 2018. Kim has been profiled in articles by Index Universe and referenced in Barron’s, Wall Street Journal, Business Week and Fortune Magazine among others. Kim began his financial career in 1987 when he joined Montgomery Securities in their Institutional Sales division, marketing U.S. equities to Japanese institutions. He was promoted to Managing Director of Institutional Sales in 1997 during the period when Montgomery was purchased by Nations Bank. By 1999 he had advanced to the transitional head of International Sales for Banc of America Securities, following Bank of America’s takeover of Nations Bank. From 2000-2001 Kim was named the head of the Institutional Sales and Trading Department overseeing 60 sales traders in 6 cities. From January 2002 through August 2002 he was appointed the head of Equity Product Marketing. He served on the Investment Policy Committee and the Executive Management Committee at Banc of America Securities from 2000-2002.

Key Takeaways

• What is Kim’s favorite home-cooked meal or recipe?
• Kim’s career journey, how he found his way into the industry and what led him to become a co-founder of Main Management back in 2002.
• What are some of the things Kim learned by being thrown into the deep end of managing people early on?
• When it comes to retaining talent, what are Kim’s words of advice for retaining your best employees for the long haul?
• How does Kim maintain his energy and a work life balance while wearing so many hats?
• Are there any skills from Ben’s home-remodeling project that he’s been able to apply to his professional role?
• How have Kim and Main Management thought about the extraordinary market in the year thus far?
• What kind of catalyst might make our national debt and the interest payments on it an issue, or does Kim think we are okay for now?
• Where is Kim seeing opportunities in the market right now?
• What does Kim believe the role of Active Management is today?
• How does Main Management emphasize their client focus across their culture, their events and their operations?
• For advisors listening, what is a foundational checklist to take a few steps to ensure that they’re working towards providing exceptional client service?
• What is Kim’s “why” that drives him everyday?

Links

• Kim Arthur on LinkedIn
• Main Management

Connect with Us

• Meet Ben Vaske, Manager Investment Strategy
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s)

Wealth management services provided by Orion Portfolio Solutions, LLC (“OPS”), a registered investment advisor. Orion OCIO services provided by TownSquare Capital, LLC (“TSC”), a registered investment advisor. OPS and TSC are affiliates and wholly owned subsidiaries of Orion Advisor Solutions, Inc.

Orion Portfolio Solutions, LLC d/b/a Brinker Capital Investments a registered investment advisor.

This podcast is sponsored by BlackRock, Inc. Orion Advisor Solutions, Inc. (“Orion”) or its affiliates and subsidiaries received compensation from BlackRock, Inc. for the placement of this advertisement content. BlackRock, Inc. and Orion are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided.

Compliance Code: 3148-R-25321

Today on the podcast, Rusty and Robyn are joined by Kim Arthur, CEO and Portfolio Manager of Main Management. Kim D. Arthur is a founding partner of Main Management, LLC. He currently serves as Main’s CEO and Portfolio manager. In 2009 Kim was recognized by Institutional Investor Magazine as a “Rising Star” of Foundations and Endowments. Kim is a regular speaker at national conferences and was a featured speaker at the Inside ETFs conference in Hollywood, Florida in January 2018. Kim has been profiled in articles by Index Universe and referenced in Barron’s, Wall Street Journal, Business Week and Fortune Magazine among others. Kim began his financial career in 1987 when he joined Montgomery Securities in their Institutional Sales division, marketing U.S. equities to Japanese institutions. He was promoted to Managing Director of Institutional Sales in 1997 during the period when Montgomery was purchased by Nations Bank. By 1999 he had advanced to the transitional head of International Sales for Banc of America Securities, following Bank of America’s takeover of Nations Bank. From 2000-2001 Kim was named the head of the Institutional Sales and Trading Department overseeing 60 sales traders in 6 cities. From January 2002 through August 2002 he was appointed the head of Equity Product Marketing. He served on the Investment Policy Committee and the Executive Management Committee at Banc of America Securities from 2000-2002.

Key Takeaways

• [04:03] - Kim’s professional background and more on his role at Main Management
• [06:00] - Main Management’s motto is “we believe investors should keep more of their investment returns.” How does this translate into day-to-day operations?
• [08:08] - How has Kim’s investment philosophy evolved overtime in terms of values?
• [09:08] - What does Kim know now that he wishes he understood ten to twenty years ago?
• [11:01] - What role does intuition play in Kim’s decision making now versus early in his career?
• [12:03] - Does Kim have any daily routines, or rituals, that help him stay focused and ground his thinking in chaotic markets?
• [13:30] - Are there any mental models, investing or otherwise, that Kim returns to regularly to guide his perspectives?
• [15:03] - When Kim looks back years from now, what kind of impact does he hope to leave with the industry, his clients and his team?
• [16:00] - How does Kim define success today and how has that definition changed over his career?
• [17:30] - As a portfolio manager and a leader, what biases or other internal battles has Kim had to overcome?
• [18:57] - Either inside, or outside, the world of finance, what are some trends that Kim is really curious about right now?
• [21:05] - Outside of investing, are there other things that Kim finds inspiring or energizing at the moment?
• [22:36] - A story about Kim, potentially from earlier in life, that best captures who he is today?
• [24:36] - Is there a book, movie or quote that has influenced Kim’s leadership or investment approach?
• [26:53] - Who in Kim’s life, or career, has had the biggest impact on how he thinks and what lessons did they teach him?
• [28:13] - What advice does Kim give most often to younger professionals in the industry?
• [29:22] - Was there a pivotal point in Kim’s career where he had a failure, or a setback, that has shaped his life in a meaningful way?
• [31:35] - How does Kim stay motivated and optimistic during tough market stretches or personal challenges?
• [33:27] - What is currently Kim’s favorite investment idea?

Quotes

[08:16] - “I stole this from Bezos, but we do it in all of our meetings -  we’ll have an empty chair, and I’ll remind everybody in there that hasn’t heard it, but that chair is the client sitting there. So, whatever you’re going to say, you better make sure that it’s client centric because they are listening and they will remember… Again, when you kind of grab your team that has that building block and then you start building off of that, good things will happen, but it’s got to start from that foundational piece.” ~ Kim Arthur

[31:40] - “In any given year, the market drops 10% from peak to trough. It’s very interesting how, when it does that, it feels so unique like it hasn’t happened before, but it’s actually 12 months before that it happened. Then, every three plus years, you get a 20% drop…and it feels awful…So that gives me solace, to look back and realize that this too will pass. This is part of the nature of the markets.” ~ Kim Arthur

Links

• Kim Arthur on LinkedIn
• “The Zoo” by Scorpions
• Main Management

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1246-R-25120

Today on the podcast, Rusty and Robyn are joined by Dominic Vaccaro, President of Real Estate at Burlington Capital. Dominic Vaccaro is President of Real Estate and sits on the Investment Committee of Burlington Capital, the company’s sponsored investment programs and advisor.  With 20 years of experience at Burlington Capital, Mr. Vaccaro oversees all of the company’s real estate operations including acquisitions, development and property management. During his tenure at Burlington Capital, he has been involved with the acquisition and/or development of multifamily properties with asset values totaling nearly $3 billion with over 35,000 units. These properties include market rate, affordable, military, veteran, student and senior housing. He has also been primarily responsible for the company’s efforts with public-private partnerships including nine privatized student housing projects with asset values totaling in excess of $180 million and the military housing privatization at Offutt Air Force Base with development costs of $240 million and over 2,000 housing units. He is experienced in the acquisition and development of multifamily properties, including both construction and permanent financing, structuring and issuance of taxable and tax-exempt bonds and the management of portfolios of real estate. Mr. Vaccaro has a B.S. in Business Administration – Finance from Creighton University.

Key Takeaways

• [03:33] - Dominic’s professional background and more on his current role at Burlington Capital
• [04:21] - What is Burlington Capital’s investment philosophy and what makes it stand out from its peers?
• [05:27] - How does Dominic define the role of alternatives, and specifically real estate, in a diversified investment portfolio?
• [06:55] - How large is the asset class of multi-family real estate and how has the perception of this asset class changed over the past decade among institutional and retail investors?
• [09:11] - What makes multi-family real estate particularly attractive in a long-term asset allocation strategy?
• [11:50] - How has Dominic’s team at Burlington evolved their approach to multi-family real estate with changing interest rates, demographics etc?
• [13:10] - A case study that highlights the real world impact, and performance, of a multi-family investment
• [17:05] - What are some of the ways that multi-family real estate delivers tax efficiency, and when and how are these typically realized by investors?
• [20:03] - What macro trends are most critical to multi-family performance today?
• [21:50] - Are there particular demographic or behavioral shifts (e.g. remote work or Gen Z renters) that will shape demand in the years ahead?
• [23:43] - How has Dominic’s personal investment philosophy evolved over his 20+ years at Burlington Capital?
• [24:47] - What advice would Dominic give to young professionals who are interested in alternative investments or, specifically, real estate development.
• [25:57] - What is currently one of Dominic’s favorite investment ideas?

Quotes

[11:21] - “As you look at multi-family today, there's a certain appeal as values are down 20-25% off their peaks. Given the rise in interest rates, certainly multi-family provides an entry point that, relative to prior highs, provides some opportunities.” ~ Dominic Vaccaro

[22:46] - “The two [major changes in multi-family real estate] that always come to mind…for me are, certainly the evolution of the internet, and the need for good access in that regard, but also pets. You know, early in my career, it was very much commonplace [to not allow pets].  Now…it's almost catered heavily to pets and the role pets play…so it’s interesting to see how the demand for multi-family overtime has been influenced by some of these factors and will continue to be.” ~ Dominic Vaccaro

Links

• Dominic Vaccaro on LinkedIn
• “Don’t stop” by Fleetwood Mac
• Burlington Capital

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1218-R-25115

Today on the podcast, Rusty and Robyn are joined by Morgan Lemaitre, Founder & Owner of Park City Wealth Advisors. Morgan Lemaitre, CFP®, founder and owner of Park City Wealth Advisors, boasts over a decade in the financial services industry, however her background goes beyond that. From competitively figure skating on behalf of Team USA to cooking for the King of Thailand on his 80th birthday, Morgan understands life is about absorbing as much knowledge and as many experiences as possible. She brings that same perspective to Park City Wealth Advisors, where she says, “I want my clients to look at each open door as an opportunity to take the next step and see what the other side has to offer.”

Key Takeaways

• [03:41] - Morgan’s diverse background, career highlights and what led her to her current position
• [08:35] - Learn more about the founding of Park City Wealth Advisors and how it stands out from its peers
• [14:28] - Why did Morgan start asking her clients “when will you know you’ve made it” and how do her clients typically respond?
• [19:48] - What is the 1% better philosophy?
• [25:32] - What are some of the most impactful 1% shifts that Morgan’s seen clients make?
• [28:27] - How does Morgan approach conversations around purposes, values and impact across generations?
• [30:52] - What advice does Morgan give to families that are struggling to connect money decisions with their shared values or their intergenerational goals?
• [32:57] - How does Morgan help gain, and maintain, a long-term perspective, especially during times of market volatility like we are experiencing right now?
• [36:26] - How has motherhood shifted Morgan’s own definition of “making it?”
• [41:01] - What are the biggest misconceptions people have about what “living with intention” really means or looks like?
• [43:02] - What is one daily habit that compounds meaningfully in Morgan’s life?

Quotes

{15:40] - “...What are you striving for, like when will you know you’ve made it? Because, if we don’t know what we are shooting for, or where we are pointed, we’ll never know when we arrive and we’ll never know to celebrate those moments…[this question gives] me a little insight into what drives people, what they’re really shooting for in life, what lights them up.” ~ Morgan Lemaitre

[25:34] - “1% shifts, I believe, are aligned around discipline. So, things that we can easily do in our lives that, when you add them all together, make a huge difference.” ~ Morgan Lemaitre

Links

• Morgan Lemaitre on LinkedIn
• “Girl on Fire” by Alicia Keys
• Park City Wealth Advisors

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1206-R-25114

Today on the podcast, Rusty and Robyn are joined by Jeff Brooks, Senior Wealth Strategist with the Specialist Consulting Group at JanusHenderson Investors. Jeffrey R. Brooks is a Senior Wealth Strategist with the Specialist Consulting Group at Janus Henderson Investors. Jeffrey brings to his role years of experience in both the practice of law as well as the financial services industry, working together with financial advisors and their high-net worth and ultra-high-net worth clients. His knowledge and real-world experience are invaluable for advisors and investors facing hurdles in the quest to achieve tax, wealth transfer, family governance, business succession, and philanthropic goals. Prior to joining the firm in 2023, Jeffery served 24 years in similar roles at Capital Group, UBS, and Merrill/Bank of America. Before entering the financial services industry, he was a partner in a boutique estate planning firm in St. Louis, Missouri, and spent five years clerking for the judge of a probate court. Jeffrey earned both an undergraduate degree in journalism and a law degree from the University of Missouri at Columbia. He holds FINRA Series 7, 63, 66, and 24 securities licenses. Jeffrey and his wife live with their 5 dogs on a small ranch in Southern California.

Key Takeaways

• [05:33] - Jeff’s professional background and career highlights
• [06:39] - More on Jeff’s current role at Janus Henderson
• [08:49] - What inspired Jeff to connect cultural icons, like King Lear and Tony Soprano, to modern wealth transfer planning?
• [09:43] - How do these fictional stories exemplify the complex family dynamics of wealth transfers?
• [12:26] - What are some of the most common mistakes people make in their wealth transfer plans that mirror the tragic flaws of Tony Soprano, King Lear and other fictional characters?
• [15:47] - What is “The King Lear Effect” and what are some real life examples of estate battles that illustrate it well?
• [17:40] - How has the increasing complexity of modern families complicated wealth transfer planning?
• [19:40] - How can financial advisors facilitate the often difficult conversations necessary for estate planning?
• [23:40] - In Jeff’s experience is poor technical planning or unaddressed emotional issues a greater threat to familial wealth?
• [28:35] - What has Jeff found to be effective in helping parents with the concern that their children will be negatively influenced by their inheritance?
• [31:42] - How should families balance their desire for equitable treatment with the reality that different heirs have different needs and capabilities?
• [34:51] - What  blindspots do financial advisors often have when they guide clients through the wealth transfer planning process?
• [38:03] - What are some tips to help financial advisors preserve not only financial capital, but everything else?
• [42:26] - What trends is Jeff seeing in how the next generation approaches inherited wealth compared to previous generations?
• [44:56] - How are differences in investor preferences among generations going to shape wealth transfers going forward?
• [46:00] - What role should philanthropy play in a comprehensive wealth transfer strategy?
• [47:23] - If Jeff could leave our listeners with one actionable strategy to improve their wealth transfer, what would that be?
• [48:29] - What is currently Jeff’s favorite investment idea?

Quotes

[11:37] - “I have run into clients who have had a bad experience, most recently, and decided they want to change…their wills and trusts in order to be able to include or exclude certain individuals who may have had an immediate and short-term influence on them. As a lawyer, when that happened, I would counsel them to think carefully. It’s not my job to talk them out of it, but it certainly is my job to put it into perspective and help them see the perspective of good estate planning rather than to make it on an immediate incident.” ~ Jeff Brooks

[40:15] - “I love to talk about family governance with clients, because that’s such an amorphous term - it’s very squishy, we don’t know what governance is…The way I describe it and clarify it for my clients is: family governance is setting up a structure to make decisions when your family members don’t agree. They’ve gotta have a contract, or a constitution…or whatever you want to call it, but there’s a rule book because children will not always agree, not with their parents and not with each other, and some wait until after parents are gone to really let those disagreements fly. However, if you have an agreement in writing, you can control a good deal of that conflict.” ~ Jeff Brooks

Links

• Jeff Brooks on LinkedIn
• Janus Henderson Investors
• “Give it Away” by The Red Hot Chili Peppers

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1198-R-25114

Today on the podcast, Rusty and Robyn are joined by Dustin Haygood, Client Portfolio Manager at Aristotle Capital Management. Dustin Haygood is a Client Portfolio Manager at Aristotle Capital and a member of the investment team. Prior to joining Aristotle Capital, Dustin was Lead Analyst at Capital Alpha Partners where he performed political risk research for institutional investors. Additionally, during his master’s program, he interned in client service at Pacific Investment Management Company (PIMCO). Beyond his experience in investment management, Dustin previously worked in politics as both a lobbyist and a Capitol Hill staffer. Dustin earned his Bachelor of Arts degree in Political Science from the University of California, San Diego and his MBA in Analytical Finance and Economics from the University of Chicago Booth School of Business. He is a CFA® charterholder. Dustin is also an avid golfer, mediocre skier and a lifelong Los Angeles Dodgers fan.

Key Takeaways

• [03:58] - Dustin’s professional background and more on his current role as a client portfolio manager at Aristotle
• [07:23] - What is “the power of patience” vital to Aristotle’s investment philosophy?
• [07:57] - Given Dustin’s unique background, what has surprised him the most about the impact of politics on the markets?
• [09:51] - What is the foundation for Aristotle’s investment research framework?
• [12:26] - Could companies, like those in commodity or energy businesses, that are historically capital intensive ever be considered quality?
• [14:30] - Does Aristotle’s focus on quality and valuation lead to consistent sector overweights and underweights in their portfolio?
• [16:15] - What gives Aristotle their traction, even if they fly under the radar at times?
• [18:04] - Does the rise of passive management present opportunities, or challenges, for Dustin’s team?
• [22:00] - What are Dustin’s thoughts on non-US equities?
• [24:06] - Are there specific regions or markets that Dustin is particularly excited about right now?
• [26:42] - Where is Dustin seeing value in Japan? Are there any interesting companies he can talk about?
• [29:26] - Given the deep, bottom up, fundamental research that Aristotle conducts, how long does it take for them to research companies?
• [32:30] - What will need to change for value investing to truly make a comeback and are we seeing the early signs of that shift?
• [35:24] - Do the traditional definitions of value still apply in today’s market?
• [36:55] - Many large tech companies have moved from growth to potentially value territory. How has this shift affected their approach to technology within value portfolios?
• [38:20] - In a market dominated by tech-driven narratives, what challenges does Dustin face when explaining value investment strategies to clients?
• [39:57] - What is currently Dustin’s favorite investment idea?

Quotes

[11:05] - “Here’s something unique too, valuation itself can’t be a catalyst for us - we don’t invest in a company just because it’s cheap. There have to be catalysts that are observable. So, things that are under the company’s control, that are already underway, that are fundamentally improving that business. So, it could be a business transformation, it could be the company expanding their margins in a meaningful way. Something else that we believe will help close the gap between price and intrinsic value. It needs to be grounded in reality though, so not hype, not a macro guess, not a political outcome.” ~ Dustin Haygood

[13:19] - “Quality isn’t static. It’s not just about where a company has been, it’s about where it’s headed…Can a capital intensive company be quality? In our view, yes it absolutely can. It depends on how well the company manages what it can control.” ~ Dustin Haygood

Links

• Dustin Haygood on LinkedIn
• “Right Now” by Van Halen
• Aristotle Capital Management
• The Power of Patience Podcast

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1217-R-25115

Today on the podcast, Rusty and Robyn are joined by serial entrepreneur and strategic advisor Scott MacKillop. Scott MacKillop, the former CEO of First Ascent Asset Management, serves as strategic advisor to GeoWealth, an enterprise technology firm and TAMP that serves the needs of RIAs. He is a 40-year veteran of the financial service industry.

Key Takeaways

• [03:56] - Scott’s professional background and why he is a self-described “creative adventurer”
• [07:40] - What are the guiding principles that have helped shape Scott’s leadership journey?
• [09:51] - Are there any particular lessons, in business or in life, that stand out for Scott?
• [10:53] - How has Scott’s personal philosophy evolved over time and what experiences have shaped it the most?
• [11:56] - If Scott could give his younger self one piece of advice, what would it be?
• [12:45] - If Scott could write a manifesto for financial advisors, what 10 things would make it on that list?
• [18:34] - Where does Scott see the financial services industry excelling now and where does it still have some work to do?
• [23:07] - What does Scott think the financial advisor of the future should look like?
• [25:53] - What motivates Scott to innovate, disrupt and keep pushing for positive change within the industry?
• [28:13] - How does Scott see the principle of “keeping it simple” evolving as new products and strategies emerge?
• [29:57] - How does Scott think advisors should think about succession planning?
• [32:37] - What is a lesson that too many advisors have learned the hard way?
• [35:31] - If Scott could give one piece of advice for financial advisors looking to strengthen their client relationships, what would that be?
• [37:57] - What parallels does Scott see between hiking and the financial services world and how does time in nature influence his perspective on markets and decision making?
• [41:36] - Was there a particular hike that taught Scott something new about his personal leadership style?
• [46:43] - Are there any particular books that have greatly influenced the way Scott thinks about the world?
• [49:26] - Currently, what is Scott’s favorite investment idea?

Quotes

[23:09] - “[Going forward advisors] are going to be more and more managers of outside vendors rather than cobblers at the bench making shoes. I think this is going to be more and more a part of what they do.” ~ Scott MacKillop

[32:40] - “I think that [some advisors] have learned the hard way that…the financial services world is a sales culture…and that, as I mentioned before, it sometimes takes advisors awhile to realize that people who look like they’re friends and look like objective sources of information are not, they’re selling something. So, that sort of skepticism and due diligence mindset…is really important, and I think a lot of advisors have learned that the hard way.” ~ Scott MacKillop

Links

• Scott MacKillop on LinkedIn
• “Sugar Magnolia” by The Grateful Dead

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1195-R-25113

Today on the podcast, Rusty and Robyn are joined by Judith Peterson, Chief Marketing Officer at DwellFi and SteerCo Member of the Women’s Accelerator Network in NYC. Judith Peterson, based in New York, NY, US, is currently a Chief Marketing Officer at DwellFi. Judith Peterson brings experience from previous roles at Intertrust Group, Cerulean Sky LLC, Ultimus Fund Solutions and Broadridge. Judith Peterson holds a 2013 - 2016 Columbia University - Columbia Business School. With a robust skill set that includes Business/Sales Development, Brand Creation & Management, Media, PR, and Analyst Relations, Digital/Social Media, Networking and SEO, Consulting and Project Management and more. Judith Peterson has 2 emails and 2 mobile phone numbers on RocketReach.

Key Takeaways

• [03:42] - Judith’s professional background, more on her current role at DwellFi and why she is fascinated by emerging technologies
• [05:06] - Why does DwellFi describe itself as an AI first company and how do they aim to revolutionize this industry?
• [06:58] - How can AI help financial professionals expand their reach and better tailor their job search to uplevel their brand in this industry?
• [09:06] - What does teaching AI to learn your tone and style look like in practice?
• [11:19] - How can having someone interview you help you define your persona?
• [12:58] - What advice does Judith have for those just starting to use AI in their career? How do they get over that feeling of being overwhelmed or confused by it and start experimenting?
• [14:52] - If Judith could give every financial professional one AI tool and one mindset shift, to transform their career, what would those be?
• [20:27] - What are some of the most common missed opportunities that Judith sees on LinkedIn profiles today?
• [21:35] - What role should visual elements play in personal branding and how should people approach this creatively?
• [24:28] - For those trying to break into a new niche, or a new industry, how does Judith recommend leveraging AI-powered networking on platforms like LinkedIn?
• [26:05] - What are some of Judith’s favorite AI tools for building a professional brand or doing smart networking?
• [27:08] - Why does Judith see AI as a tool for empowerment, rather than a threat, for women in the industry?
• [30:13] - Why does Judith think women are uniquely positioned to lead in AI?
• [31:43] - Why is discernment such a valuable skill and how can women better cultivate that and showcase it in their careers?
• [35:02] - What is the significance of the terms “skim” and “dive” in the context of LinkedIn and what should we take away from these concepts?
• [36:48] - How can AI help build confidence, rather than reinforce comparison culture?
• [39:44] - What is Judith’s 90 day marketing metamorphosis and how does it better position women to lead at the C Suite level?
• [43:05] - Why does Judith say that AI has a twofer effect for women?
• [45:36] - What excites Judith the most about the future for women in AI powered industries and how can we ensure we don’t miss this moment?
• [46:30] - What is currently Judith’s favorite investment idea?

Quotes

[10:50] - “This is, I suppose, kind of a pro tip that someone taught me, but if you don’t know how to ask [AI], go into the program and say this is the outcome I want, help me write a prompt for that…that was a little mind blowing for me.” ~ Judith Peterson

[14:01] - “I think what’s interesting is that, right now, the trend that I see is that most people think transactionally with AI, with the public tools, they don’t think strategically…but…[you just need to] get in there and let it be messy…there’s zero perfection [necessary] with this..” ~ Judith Peterson

Links

• Judith Peterson on LinkedIn
• DwellFi
• “Mr. Blue Sky” by Electright Light Orchestra
• Let Them by Mel Robbins

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 1026-R-25097

Today on the podcast, Rusty and Robyn are joined by Alma Rodriguez-Piscitello, CEO & Founder of Revela Advisors. As the driving force behind Revela Advisors, Alma is all about helping businesses unlock their true potential and achieve sustainable growth. With over 30 years in financial services, she’s worked with Fortune 500 companies and global organizations, mastering the art of marketing, business development and strategic partnerships. Known for her ability to unite teams and align visions, Alma thrives as a collaborative “quarterback,” guiding businesses through transformative strategies that foster lasting success. Her leadership has spearheaded corporate rebranding efforts and cultivated partnerships that propel organizations forward. Beyond work, Alma’s passion for continuous learning and fostering growth is mirrored in her personal life, where she actively mentors college students and young professionals.

Key Takeaways

• [04:32] - Alma’s professional background and what inspired her to found Revela Advisors? What gap in the industry is she trying to fill?
• [07:33] - Why is Alma passionate about brand, future forward, finserv industry, resilience and people power?
• [09:51] - How has Bruce Lee’s influenced Alma’s approach to marketing and branding in financial services?
• [12:14] - How have PR and marketing evolved for financial advisors over the past decade?
• [15:46] - What are some of the biggest mistakes advisors make when trying to differentiate themselves?
• [19:16] - What’s the first step advisors should take to build a really compelling, and unique, identity?
• [20:38] - How can advisors use storytelling and PR to build credibility and connect with their clients?
• [22:11] - What are some creative ways advisors can leverage media, social platforms and thought leadership to stand out in a crowded space?
• [23:21] - What is an example of an advisor, or a firm, that has done a really exceptional job of building a brand and attracting the right clients?
• [25:03] - Why is marketing so relevant for attracting next-gen advisors?
• [30:30] - How does Alma see AI, and technology, shaping marketing and client engagement in the next 5 years or so?
• [33:00] - What is one trend in marketing, or PR, that advisors should really be paying more attention to?
• [34:15] - In this age of information overload, how does Alma balance the need to stay informed with the need to tune out?

Quotes

[06:47] - “I said, you know what, I want to do something different. Why do I want to go launch my own firm? It’s because I saw that firms were struggling to bridge that gap between messaging and execution…and that’s why I founded the business. I just don’t want to talk about [it]...I want to help them create the right steps to achieve it. So, it’s beyond marketing, it’s really about the business strategy itself and how you’re communicating with your target audience.” ~ Alma Rodriguez-Piscitello

[15:47] - “One of the biggest mistakes advisors make is trying to be everything to everyone, so it’s important to identify your unique strengths and focus on those…People purchase, buy or sign up for a service because you’re human and they trust you, so really focus on specialization, why are you unique and what do you help them solve. The biggest mistake is trying to be everything to everyone.” ~ Alma Rodriguez-Piscitello

Links

• Alma Rodriguez Piscitello on LinkedIn
• Revela Advisors
• “No Sleep Till Brooklyn” by Beastie Boys
• Pa’lla Voy by Marc Anthony

Connect with Us

• Meet Rusty Vanneman
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 0879-R-25083

Today on the podcast, Rusty and Robyn are joined by Frank Trotter, President at Battle Bank. Frank Trotter has been involved in the banking business since 1981. In 1998, he became a co-founder of everBank.com, a national direct-to-consumer bank which was acquired by EverBank Financial in 2004. From 1998 through the sale of EverBank Financial Corp to TIAA in 2017, he served in various executive capacities including Chairman of everBank.com, President of EverBank Direct, and Chairman of EverBank Wealth Management. From 1981 through 1997, Frank served Mark Twain Banks in various capacities including Vice President of Commercial Lending, and President of Mark Twain International Markets. In 1986, Frank created the WorldCurrency® deposit product for Mark Twain Banks and operated this business through 1997. In 2000, everBank.com acquired this business from the successor of Mark Twain Banks and operated the product line at EverBank. Frank holds a Bachelor of Arts from St Olaf College in Northfield, Minnesota and an MBA from Washington University in Saint Louis, Missouri.

Key Takeaways

• [03:21] - What inspired Frank to pursue his path in banking and financial services?
• [04:33] - What drives Frank’s writing and what key messages does he hope to share?
• [06:02] - How has Frank’s philosophy on work, leadership and financial services evolved over the years?
• [07:09] - What are some of the biggest leadership lessons that Frank has learned from his time with EverBank and Battle Bank?
• [08:43] - What is Battle Bank, how does it work and what inspired Frank to found it?
• [10:21] - What is the story behind the name of Battle Bank?
• [12:32] - What specific problems is Frank hoping to solve with Battle Bank that traditional banks are not addressing?
• [16:13] - What lessons from co-founding EverBank are shaping Frank’s decision at Battle Bank?
• [17:45] - How does Frank see the role of banks evolving as we move forward, especially with the rise of Fintech and digital-first banking?
• [20:36] - What is the strategy behind Battle Bank’s unique product lineup (e.g. foreign currency deposits, self-directed IRAs and precious metals)?
• [22:16] - How does Battle Bank plan to balance high-tech solutions with a human element in financial services? How will they maintain this as the balances get bigger?
• [24:23] - What kind of clients does Frank think will benefit the most from Battle Bank’s offerings?
• [26:06] - How will Battle Bank differentiate itself in customer service?
• [27:55] - Where does Frank hope to see Battle Bank in five years?
• [29:37] - How does Frank see financial advisors fitting into the future of banking? Will banks and advisors collaborate more or is there a risk of banks becoming more direct competitors?
• [31:17] - Are there any other trends in banking, or wealth management, Frank thinks that financial advisors should be paying attention to right now?
• [32:51] - How does Frank see the current macro environment shaping the future of banking and financial services?
• [34:55] - What advice would Frank give to young professionals entering financial services now?
• [36:51] - How did Frank get into hiking and mountaineering and what are a few of his favorite hikes?
• [38:06] - What is currently Frank’s favorite investment idea?

Quotes

[08:27] - “So, I think [two] of the key revelations over time, [in terms of what I’ve learned about leadership], is…you don’t have to do it all yourself and consensus is pretty darn good in terms of making decisions.” ~ Frank Trotter

[15:12] - “What we do is sort of look for places where there’s a hole in the market. One of those holes is borrowing against your precious metals. Now, if you walk into your local bank with a few gold bars, they’ll probably lend you some money. But, there’s no mechanized way to do that nationally right now. A lot of our clients want to hold onto their precious metals, but they may want to put a deck on the back of the house…so we kind of structured it like a margin account at a broker dealer. Amazingly not available, we’re delighted about that, but also our clients are  going to be delighted to get that liquidity.” ~ Frank Trotter

Links

• Frank Trotter on LinkedIn
• Battle Bank’s Website
• “Box of Rain” by The Grateful Dead
• “Holiday” by Green Day
• “Money Song” by Monty Python

Connect with Us

• Meet Rusty Vanneman, Orion’s Chief Investment Officer
• Check Out All of Orion’s Podcasts
• Power Your Growth with Orion

Disclosure(s) - Orion Portfolio Solutions, LLC, an Orion Company, is a registered investment advisor.

Advertisement sponsored by Toews Asset Management. Toews Asset Management and Orion Advisor Solutions, Inc. (“Orion”) are not affiliated companies, and the advertisement is not a recommendation or endorsement by Orion for any of the services referenced or provided. Orion does not endorse any particular third-party product or service.

Compliance Code: 0786-R-25076