We take a look at the outdoor industry and its sustainability challenges — and some recent initiatives and solutions that are trying to address them. On the agenda today:

We look at some of the Nordic innovations happening in the industry today.

A field report from Gore-Tex laboratory in Germany, to hear more about their bet on durability.

We interview Eva Karlsson, CEO of Houdini Sportswear, one the Swedish brand’s new circular store in Stockholm.

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With: Konrad Olsson, Editor-in-Chief & Founder and Johan Magnusson, Senior Editor, and Erik Sedin, Junior Editor.

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