Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

By Nicola Cairncross : Online Business & Marketing Specialist & Judith MorganBusinessManagement
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Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking episodes

  • 137 | Managing Client Change
    You want to change your business model, but how do you successfully manage client change? What if they don't like what you are proposing, is it all or nothing? How do you successfully manage the transition in a way which is both professional and loyal to clients who have been loyal to you? Judith and Nicola come up with some useful thoughts and ideas.
    Show Notes: http://ownitthepodcast.com/137
    Facebook Group: https://goo.gl/55nJLH
    43 min
  • Own It! 136 | Fear of Failure

    Nicola Cairncross is in Brisbane with Neil Asher for his Aussie Online Entrepreneurs conference this weekend and Neil suggests our topic of the week: Fear of Failure. Nicola is still quite lagged from the long flight and neither Judith Morgan or Nicola fear failure anymore so it is quite an uphill struggle to find plenty to debate. Consequently Nicola and Judith record their shortest podcast yet!

    Show Notes: http://ownitthepodcast.com/136
    Facebook Group: https://goo.gl/55nJLH

    38 min
  • 136 | Fear of Failure
    Nicola's in Brisbane with Neil Asher for his Aussie Entrepreneurs conference this weekend and Neil suggests our topic of the week: Fear of Failure. Nicola is still quite lagged from the long flight and neither Judith or Nicola fear failure anymore so it is quite an uphill struggle to find plenty to debate. Consequently N&J record their shortest podcast yet!
    Plus, Nicola was allowed, after all, to take her laptop with her in the plane to Brisbane. She describes the sheer hell of the last 13-hour leg of the journey. She's lagged. On the theme of sleeplessness, Judith's been up late twice in the last week; once for the General Election results, a thrilling all-nighter, and once for her niece's 30th birthday party.
    Show Notes: http://ownitthepodcast.com/136
    Facebook Group: https://goo.gl/55nJLH
    38 min
  • Own It! 135 | Running Multiple Businesses

    Are you an entrepreneur running multiple businesses? We sure hope not! Both Judith Morgan and Nicola Cairncross have attempted to do this themselves in the past, and both of them have clients who are attempting to do it now. They debate the pros and cons and dispense their advice to focus on one, at least initially, to the exclusion of all else. But only if you want it to be successful and profitable, natch!

    Show Notes: http://ownitthepodcast.com/135
    Facebook Group: https://goo.gl/55nJLH

    52 min
  • 135 | Running Multiple Businesses
    Are you an entrepreneur running multiple businesses? We sure hope not! Both Judith and Nicola have attempted to do this themselves in the past, and both of them have clients who are attempting to do it now. They debate the pros and cons and dispense their advice to focus on one, at least initially, to the exclusion of all else. But only if you want it to be successful and profitable, natch!
    Show Notes: http://ownitthepodcast.com/135
    Facebook Group: https://goo.gl/55nJLH
    52 min
  • Own It! 134 | Marketing from Scratch

    If you were starting out in business right now in 2017 and marketing from scratch, what would you do? That’s today’s Client Challenge of the Week.

    Show Notes: http://ownitthepodcast.com/134
    Facebook Group: https://goo.gl/55nJLH

    59 min
  • 134 | Marketing from Scratch
    If you were starting out in business right now in 2017 and marketing from scratch, what would you do? That's today's Client Challenge of the Week.
    Plus...
    Nicola has discovered the life-changing qualities of antihistamine, and Judith's bank holiday weekend was made all the more splendid in the sunshine by three days of free brass band music.
    Show Notes: http://ownitthepodcast.com/134
    Facebook Group: https://goo.gl/55nJLH
    59 min
  • Own It! 133 | Book Marketing for Writers

    One of Judith’s colleagues shared this thought in a newsletter which, in turn, prompted this week’s challenge about book marketing for writers and authors:

    “Before you rush off to write your life story, it’s worth noting that current (2014) statistics state that 93% of all books written never sell more than 500 copies and a book’s success is dependent on 5% writing and 95% marketing!”

    No surprises there then; just a salutary reminder. So, what can be done about selling more copies of your book(s)?

    Show Notes: http://ownitthepodcast.com/133
    Facebook Group: https://goo.gl/55nJLH

    53 min
  • 133 | Book Marketing for Writers
    One of Judith's colleagues shared this thought in a newsletter which, in turn, prompted this week's challenge about book marketing for writers and authors:
    "Before you rush off to write your life story, it’s worth noting that current (2014) statistics state that 93% of all books written never sell more than 500 copies and a book's success is dependent on 5% writing and 95% marketing!"
    No surprises there then; just a salutary reminder. So, what can be done about selling more copies of your book(s)?
    Show Notes: http://ownitthepodcast.com/133
    Facebook Group: https://goo.gl/55nJLH
    53 min
  • Own It! 132 | Finding Your Avatar

    Business advisers advocate absolute clarity about finding your customer avatar. Nicola Cairncross has been thinking about all the different sorts of people she can help and wondering about who best to aim her business at. Judith Morgan and Nicola discuss this as today’s Challenge of the Week.

    Show Notes: http://ownitthepodcast.com/132
    Facebook Group: https://goo.gl/55nJLH

    48 min

About Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

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Own It! is a weekly podcast for aspiring entrepreneurs, solopreneurs and small business owners everywhere.