Own It! For Entrepreneurs.  Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

By Nicola Cairncross : Online Business & Marketing Specialist & Judith MorganBusinessManagement
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Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking episodes

  • 127 | Getting Help to Organise Our Thoughts
    Nicola's received an email from a couple who describe themselves as short of time because they are very busy earning money in all sorts of different directions. They say "we think you might be able to help us to organise our thoughts". J&N address this as Challenge of the Week.
    There's good weather in both Greece and England, Judith's been sunburned sitting in her own garden. Her clients are on their Easter Holidays, leaving her quieter to get on with stuff like the MoT and inviting the hairdresser round.
    Nicola's been to her creative writing club and luxuriated in learning about where to put a well-placed comma, and the Pefko Taverna gets another look-in. Sarah and Nicola return to the UK this coming weekend for up to three months. What next?
    Show Notes: http://ownitthepodcast.com/127
    Facebook Group: https://goo.gl/55nJLH
    Please take a moment to rate and review us on iTunes, it helps to keep the show going! Thank you :)
    50 min
  • Own It! 126 | Comparisonitis Leads to Demotivation and Paralysis

    This week the podcast revisits the topic of comparisonitis, for which Nicola Cairncross and Judith Morgan make no apology since it affects so many of their clients so often. Nicola observes and describes the downward spiral of comparisonitis – demotivation – paralysis, and together with Judith she debates what we can all do to jolt ourselves out of this vicious circle and get back to joyful productivity.

    Show Notes: http://ownitthepodcast.com/126
    Facebook Group: https://goo.gl/55nJLH

    1 hr
  • 126 | Comparisonitis Leads to Demotivation and Paralysis
    Judith kicks off the show with the story of The Grammar Vigilante, the Banksy of Bristol, who goes about under cover of darkness correcting misplaced apostrophes on shop signs. She professes both a sneaking regard for him and a terror of becoming him.
    A highlight of Nicola's week has been the re-opening of Pefko Taverna. She's also enjoyed a 90-day planning and review exercise shared by Chris Barrow*, and attracting her first few clients into the Be Everywhere Online 12 week Mastermind.
    Show Notes: http://ownitthepodcast.com/126
    Facebook Group: https://goo.gl/55nJLH
    Please take a moment to rate and review us on iTunes, it helps to keep the show going! Thank you :)
    1 hr
  • Own It! 125 | Just In Case -v- Just In Time

    Today’s Challenge is about how best to handle clients who get distracted by just in case learning when all they need to focus on is just in time, only what they need right now.Beware the buyer’s high which feels like having taken action when all you’ve done is bought something online. Marketing can all too easily turn us all into junkies.

    Show Notes: http://ownitthepodcast.com/125
    Facebook Group: https://goo.gl/55nJLH

    54 min
  • 125 | Just In Case -v- Just In Time
    How best to handle clients who get distracted by just in case learning when all they need to focus on is just in time, only what they need right now. Beware the buyer's high which feels like having taken action when all you've done is bought something online. Marketing can all too easily turn us all into junkies.
    Show Notes: http://ownitthepodcast.com/125
    Facebook Group: https://goo.gl/55nJLH
    Please take a moment to rate and review us on iTunes, it helps to keep the show going! Thank you :)
    54 min
  • Own It! 124 | Help! My Marketing Budget is Zero

    Nicola Cairncross and Judith Morgan respond to a plea for help from an entrepreneur who has spent all her money on launch, leaving a marketing budget of precisely zero. Help! What should she do?

    Show Notes: http://ownitthepodcast.com/124
    Facebook Group: https://goo.gl/55nJLH

    52 min
  • 124 | Help! My Marketing Budget is Zero
    Responding to a plea for help from an entrepreneur who has spent all her money on launch, leaving a marketing budget of precisely zero. Help! What should she do?
    Judith kicks off with a rant about the recent banning of laptops and gadgets larger than a smartphone in hand luggage on airplanes. In a move started by the US on 22nd March 2017, followed immediately by the UK and likely only to expand, how can the global nomad travel safely and securely with their tech and keep the skies safe for the rest of us?
    Nicola's got a new business idea, but should she teach everyone how to do it, or offer to do it for them, or both?
    Show Notes: http://ownitthepodcast.com/124
    Facebook Group: https://goo.gl/55nJLH
    Please take a moment to rate and review us on iTunes, it helps to keep the show going! Thank you :)
    52 min
  • Own It! 123 | How to Evaluate an Opportunity

    Nicola Cairncross and Judith Morgan discuss how to evaluate an opportunity. Nicola has the chance to speak at a live event in Brisbane in June. Should she go? What’s the best way to help her make up her mind?

    Show Notes: http://ownitthepodcast.com/123
    Facebook Group: https://goo.gl/55nJLH

    47 min
  • 123 | How to Evaluate an Opportunity
    In today's podcast, Nicola and Judith discuss how to evaluate an opportunity. Nicola has the chance to speak at a live event in Brisbane in June. Should she go? What's the best way to help her make up her mind?
    Plus... Spring is sprung in the UK and Judith waxes lyrical about grass and birds and blossom and laundry blowing on the washing line, and it being the sort of weather and the quality of light and sunshine that makes you want to wash windows and clean cars. Nicola's done two webinars this week and, despite a Camtasia crash, she's found a way to make an ad spend of £38 convert into a sale of £94. Yay! The holy grail of online marketing achieved.
    Show Notes: http://ownitthepodcast.com/123
    Facebook Group: https://goo.gl/55nJLH
    Please take a moment to rate and review us on iTunes, it helps to keep the show going! Thank you :)
    47 min

About Own It! For Entrepreneurs. Talking Digital Marketing, Small Business, Being Digital Nomads and Success Thinking

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Own It! is a weekly podcast for aspiring entrepreneurs, solopreneurs and small business owners everywhere.