Patients On Demand

One of the biggest things I've learned in life is that crisis creates opportunity. As you all know, the last several months of life have been unpredictable, to say the least. We've all had to adapt and adjust in unexpected ways, and if you're running a business, then you've had to do that tenfold.

For a lot of private practice owners, the Coronavirus has been a shock to the system. The extreme shift of seeing and helping patients to shutting their doors completely has left many at a loss on what to do next. There is no guidebook on the right thing to do, but I wanted to take some time and offer some hope and actionable advice you can utilize in your own business.

Some of the clients we've worked with have used the COVID crisis actually to get more new patients. Their ingenuity has taken a bad situation into an opportunity to serve their community better and grow their business.

The three significant areas they have addressed are as follows:

Tune into this week's episode to learn how you can implement these strategies in your business!

Key Takeaways:

Additional Resources

Schedule a FREE call with Christine to discuss your business strategy here

Welcome back to another episode of Patients On Demand! Today, I’m tackling a topic that is pretty difficult for a lot of entrepreneurs. As new business owners, we’re stuck in the position of doing everything to get the business up and running smoothly. In a sense, it’s totally a superpower. But it can also hold us back from growing and scaling our business. The truth is, to build, a business owner must figure out what they shouldn’t be doing. It might seem counterintuitive at first, but hear me out!

Recently, my husband and I did something pretty crazy. We bought and sold a house in just twelve days. It was a complete spur of the moment opportunity, and we decided to jump on it. After reflecting on the experience, we both agreed it was the hardest we’ve EVER worked. Yes, even harder than spending all those nights as an entrepreneur burning the midnight oil. It turns out that getting a house ready for sale AND under a quickly-approaching time constraint worked us to our limitations.

But it turned out to be an incredible learning experience for me. I learned the vital lesson of outsourcing. All I wanted to do during the move were tasks like changing the light bulb covers. The thought of organizing and packing up my office was way less appealing. But the truth was, only I could do that task. Anyone could paint a cabinet and change a bulb cover.

If we wanted to get everything done in time, I would have to get comfortable delegating tasks. The same goes for your business. As a private practice owner, you’re not going to be able to juggle seeing patients and being a fully functional CEO. They are two separate positions. You’re going to have to choose.

It’s not easy, but if you’re committed to growing your business, you will have to decide the things you will and won’t do. Today, we’re discussing five things you should not be doing if you’re dedicated to becoming a private practice owner.

Key Takeaways:

Additional Resources

Schedule a FREE call with Christine to discuss your business strategy here

My dad always told me...”What an opportunity”

Now it is your time for  OPPORTUNITY!

Scary things may be going on outside in the world, but this means it's YOUR time to shine.

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PS - I’m also providing everyone the opportunity to work closely with me at a crazy low price right now!

If you want to take part in the 21 Day Website Evolution Challenge I mention at the end of the video, visit www.ptwebsitesecrets.com/challenge

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

If you want to treat CrossFitters, then you should open your private practice in a CrossFit gym, right? 

That's what Jamie thought, but he now sees more CrossFitters that he's out on his own and growing his business. 

Today's episode Jamie reflects on growing beyond where you've started to get to where you want to go. 

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

Joshua didn't always have the booming cash practice he has today. He planned for it - from the start.

Listen as Josh share's his most valuable lessons on starting business on the right foot for rapid success, and how his website and online presence have been a game-changer for his business. 

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

A business always starts with a dream...a need unfulfilled. Brooke found this in her community in the women's health niche. Learn from her story on how she's gone from insurance-based to a true cash-hybrid model. AND how she's used her clinic's website along the way to become independent from her insurance-based model and to generate new leads.

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

Your business should be built FOR your life...not something that should RUN your life. Unfortunately, too many healthcare business owners venture off on their own only to find that getting new patients for your practice takes a lot more marketing than they thought. Today we have Alison McLean, PT, and owner of a cash-pay private practice and an online education company. In this episode, we'll explore the balance between business, motherhood, and how generating her own leads from online has created the lifestyle she desires. 

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

Did you know that colors can make an impact on how many patient leads you get from your website?

Join this FUN episode where my daughter and her best friend help us explore...

*What colors you should NEVER use (and why)

*What colors you should use

*How to pick a color scheme for your healthcare website.

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

What if all your patients, new and old, would schedule online and save you the hassle of having to get them on the schedule?

Sound like a dream? It is!

Listen to a private coaching call I had debunking the BOOK NOW myth and how it can ruin your business.

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If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book

Are free tips reports and e-books going to be enough in 2020? Or could your website get even more leads by adding additional lead magnets? 

In Part 3 of our 2020 Website Trends series we consider this question and give you ideas on new ways your can bring in warm leads from your website. 

It’s time for lead magnet diversification!

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If you’d like more website secrets check out Christine’s No. 1 Best-Selling Website Book:

www.ptwebsitesecrets.com/book