Pattern Shift

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Before The Holland Wool Collective came along, tons of wool was going to waste. There was a gap between people who had wool, people who processed it into a usable product, and wholesalers or designers who needed the material.

Farmers in the Netherlands needed more options as far as who to send their wool to; there wasn’t anyone gathering that material to send it to be processed it into usable medium– like felt or yarn. At least, not until Janne de Hoop and her partner Mirthe Snoek came along.

Within a week of launching their website, they had received at least 30 calls from sheep farmers with wool to get rid of. Still in the early stages, Janne from the Hollands Wol Colletief gives us a sneak-peek into what goes on behind the scenes in this start-up cooperative that utilizes what, in the past, was going to waste. What a joy to have her with us!

We talk about taxes, balancing work life and personal life, launching a company with a friend, and figuring things out as you go.

LINKS FROM THE EPISODE

https://www.hollandswolcollectief.nl/ 

Martin Oosthoek Landschapsbeheer - Rotterdam Shepard -

https://www.maoosthoek.nl/ 

CONNECT WITH JANNE & MIRTHE

https://www.hollandswolcollectief.nl/

https://www.instagram.com/hollandswolcollectief/

https://www.facebook.com/hollandswolcollectief

TRANSCRIPTS & CHAPTER MARKERS
Go HERE to find the podcast in text and scan through and the topics we discuss fast. The transcript isn't edited so there might be a few weird words and sentences. When the podcast grows (Become a Patron!) I can pay someone to put some hours into that and make it even more accessible. 

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We welcome Alice from The Ethical Move this week on A Smaller Life!

Alice owns a branding firm, and she runs an online community (with the help of dedicated others) that's focused on ethical branding / marketing.

How do we attract customers without using lead magnets? 

How can we appeal to our customers without manipulating them? 

These are the kind of questions they ask at https://www.theethicalmove.org/

Main Takeaways

• current marketing strategies are often deeply manipulating
• industry advice that is given is often based on tricking people into buying things
• consumerism is not sustainable, not ethical, and it's just straight up harmful in many ways

more take-aways in the shownotes on the website.

☞ feel free to share this ☜

Thanks for listening, I really appreciate you choosing to spend your time with me and my guests!

Do you want to get a reminder in your mailbox each time a new episode comes out? SIGN UP here.

✄ ✄ ✄

A Smaller Life relies on its listeners to grow organically. I decided to leave social media so I need the support of you, the listener, to keep going. You can help by joining the movement actively or by supporting the podcast n the background.

✄ ✄ ✄

Have a question? Want to offer your opinion? Have an idea for a guest or topic?Click the voicemail tab on the right, I'd love to hear from you!

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

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In this episode I talk about the role of strategy in your small business and how you don't have to change all that much to make better use of the time and effort you are already investing in communication, marketing, branding and all those other 'icky' business words.

Hopefully you'll get some information about how thinking things through just a little bit more, can make a big difference in how you present yourself as a business.

MAIN TAKEAWAYS FROM THIS EPISODE are on the podcast page HERE.

CONNECT WITH SASKIA

[email protected]

set up a free meeting with me to see if the BBBC might be something for you.

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Thanks for listening, I really appreciate you choosing to spend your time with me and my guests!

Do you want to get a reminder in your mailbox each time a new episode comes out? SIGN UP here.

✄ ✄ ✄

A Smaller Life relies on its listeners to grow organically. I decided to leave social media so I need the support of you, the listener, to keep going. You can help by joining the movement actively or by supporting the podcast n the background.

☞ PATREON SUPPORT by becoming a patron here and Pay-What-You-Can.

Become a Patron! When I reach 10 Patreon (soon I hope) I will be able to pay for a good transcripts tool and someone to turn that into a comprehensive piece of text that is actually readable. 

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Have a question? Want to offer your opinion? Have an idea for a guest or topic?Click the voicemail tab on the right ☞

I'd love to hear from you! 

Support the show

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If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

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In this episode, you’ll hear from Melody Hoffman, the knitting pattern designer behind B Mandarines. She's a soft spoken nature loving, foraging business owner. She doesn't like the word branding as she feels completely connected to what she does. It's not a brand, it's her. 

Listen to Melody talk about how her values, her choices shape her work.
Find links to connect with her in the show notes. 

HOW TO SUPPORT the podcast 

1️⃣ SUPPORT IN THE BACKGROUND by becoming a patron here and Pay-What-You-Can.

Become a Patron! 

2️⃣ BUDGET SUPPORT by just mentioning the podcast to a friend, send them a link to a specific episode they might like. Easy!

3️⃣ OFFERING YOUR TIME simply rate, review and subscribe to the podcast on the platform of your choice, takes a few minutes, makes SUCH a difference!

leave me a voice message!

Have a question? Want to offer your opinion? Have an idea for a guest or topic? [email protected]

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

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On my summer break I answer listeners' questions and share some of my personal strategies and tips in short & compact episodes. Short, sweet and simple but elegant and packed with value if it's something you were looking for.

If it is, consider supporting the show so I can continue to build and grow valuable episodes for makers and sellers alike.  Go to asmallerlife.com to sign up to one or more of our newsletters. Become a Patreon for the amount you choose to donate, it can be as little as buying me a thank you coffee every month and it's done in a few clicks in minutes.

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? [email protected] or leave me a voice message!

Send us Fan Mail

On my summer break I answer listeners' questions and share some of my personal strategies and tips in short & compact episodes. Short, sweet and simple but elegant and packed with value if it's something you were looking for.

If it is, consider supporting the show so I can continue to build and grow valuable episodes for makers and sellers alike.  Go to asmallerlife.com to sign up to one or more of our newsletters. Become a Patreon for the amount you choose to donate, it can be as little as buying me a thank you coffee every month and it's done in a few clicks in minutes.

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? [email protected] or leave me a voice message!

Send us Fan Mail

On my summer break I answer listeners' questions and share some of my personal strategies and tips in short & compact episodes. Short, sweet and simple but elegant and packed with value if it's something you were looking for.

If it is, consider supporting the show so I can continue to build and grow valuable episodes for makers and sellers alike.  Go to asmallerlife.com to sign up to one or more of our newsletters. Become a Patreon for the amount you choose to donate, it can be as little as buying me a thank you coffee every month and it's done in a few clicks in minutes.

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? [email protected] or leave me a voice message!

Send us Fan Mail

On my summer break I answer listeners' questions and share some of my personal strategies and tips in short & compact episodes. Short, sweet and simple but elegant and packed with value if it's something you were looking for.

If it is, consider supporting the show so I can continue to build and grow valuable episodes for makers and sellers alike.  Go to asmallerlife.com to sign up to one or more of our newsletters. Become a Patreon for the amount you choose to donate, it can be as little as buying me a thank you coffee every month and it's done in a few clicks in minutes.

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? [email protected] or leave me a voice message!

Send us Fan Mail

note: there is a bit of Dutch in the beginning but I translate right after!

On my summer break I answer listeners' questions and share some of my personal strategies and tips in short & compact episodes. Short, sweet and simple but elegant and packed with value if it's something you were looking for.

If it is, consider supporting the show so I can continue to build and grow valuable episodes for makers and sellers alike.  Go to asmallerlife.com to sign up to one or more of our newsletters. Become a Patreon for the amount you choose to donate, it can be as little as buying me a thank you coffee every month and it's done in a few clicks in minutes.

SHORTY EPISODE #39
Lotte shared with me that she'd love to leave social media but she's scared she'd miss staying in touch with her international friends. I share my (business) strategy for leaving Instagram and circle back to Lotte's private situation and offer some ideas for her. 

I used Pastbook (no ad) to make my instagram photo books.
The Dutch social media platform I was struggling to find the name of is (or was) Hyves.
The ad-free and safe community platform I use for my business and for the people that live on our block is Mighty Networks (affiliate link; if you end up using this link, I get a thank you from MN)
Hardcore fan of Bullet Journalling in the way it was intended by Ryder Carrol; Purpose Powered Productivity. (no ad)

Ask your questions, share your ideas and just say 'Hi!' through the 'record a message' button in the show notes on my website www.asmallerlife.com. 

Have an awesome summer,
Saskia

ps Never call a lady 'shortie', the title is about the length of the episode. I just wanted make this extra clear.

Support the show

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If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

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This is a fun one. Sharing facts, fun tit bits, percentages and numbers about YOU the listener and me te host. And giving you a wonderful collage of the best quotes of the season.

This made me choke up. Seriously. I'm proud of making this show with the help of Ali and you, the listener. I have to be messy and leave the old perfectionist in me behind or I'll never do it. Episode after episode I overcome fears and grow. While I make mistakes, lots of them. But it's ok. No one is perfect and we don't need to be. 

I love making this podcast and hanging out with those amazing guests so I can share their stories with you. 

You can quote me on that one!!

HOW TO SUPPORT the podcast 

1️⃣ SUPPORT IN THE BACKGROUND by becoming a patron here and Pay-What-You-Can.

Become a Patron! 

2️⃣ BUDGET SUPPORT by just mentioning the podcast to a friend, send them a link to a specific episode they might like. Easy!

3️⃣ OFFERING YOUR TIME simply rate, review and subscribe to the podcast on the platform of your choice, takes a few minutes, makes SUCH a difference!

leave me a voice message!

Have a question? Want to offer your opinion? Have an idea for a guest or topic? [email protected]

Support the show

☆ other ways to SUPPORT THE SHOW ☆

If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement!

☞ GET MAIL ☜☆ SIGN UP HERE! ☆

☞ FIND OTHER BUSINESS OWNERS IN OUR COMMUNITY SPACE ☜☆JOIN THE CONVERSATION☆

Have a question? Want to offer your opinion? Do you have an idea for a guest or topic? [email protected] or leave me a voice message!