Meet Paula Blankenship, the trailblazing founder of Heirloom Traditions Paint, whose entrepreneurial story is nothing short of extraordinary. Paula's talent for transforming the ordinary into the extraordinary has taken her from dressing country music legends like Tanya Tucker and The Mandrells to creating a multimillion-dollar DIY paint empire.

With roots in her family’s furniture business and a career as a commercial interior designer tackling high-profile projects in NYC, Paula returned to her small-town beginnings to reinvent herself. Fueled by passion and creativity, she developed a game-changing paint formula that brings life back to forgotten furniture and inspires countless DIYers.

Tune in to hear how her small-town roots and big-city design expertise paved the way for Heirloom Traditions Paint to become a household name in the DIY world.

In this episode, Paula shares how her journey—from raising a son as a single mom to navigating life’s curveballs—shaped her vision and resilience. Discover how her small-town roots and big-city design experience made Heirloom Traditions Paint a household name.

 Listen if you’re ready to:

• Turn your passion into a career with confidence
• Embrace your imperfections and transform them into strengths
• Seize opportunities and turn them into abundant success

This is a story of reinvention, courage, and chasing dreams you won’t want to miss!

IN THIS EPISODE:

[1:24] Paula talks about her childhood and growing up in Tennessee and the influence her mother had on her 

[8:42] Paula reflects on not finishing high school and how she spoiled by her mother 

[12:55] Paula is told by her mother that it is time for her to start paying for things herself and it was a drastic change 

[16:30] Paula talks about going to design school and how she still felt like school was not for her so she dropped out 

[21:00] Paula tells the story of how she took her passion for making clothes and turned it into a career by being persistent and dedicated 

[29:20] Paula talks about how she became a celebrity stylist ‘accidentally’ and all of the celebrities she has worked with 

[30:13] Paula makes the decision to return home after 10 years on the road and help out her family 

[32:58] Paula tells the story of her first marriage at 28, it was short lived and then she got pregnant and found herself a single mother 

[40:40] Paula explains how she went back into business with her sister and a mystery man becomes her client 

[54:30] Paula takes her business her the East Coast and decides it is time for her and her son to move out of Tennessee 

[1:04:10] Paula talks about going on a blind date and it being with the man she would later marry, but that night her appendix ruptured 

[1:24:40] Paula explains her success on social media and how her tactics have helped her and her brand grow 

KEY TAKEAWAYS:

[1:02:00] Paula and Jamie discuss how every opportunity did not happen randomly, but because of manifestation 

[1:07:00] Paula explains how she rebuilt the relationship with her son and the hardships of being a single mother 

[1:30:40] Paula talks about the lowest points in her career in life

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Show Notes:

(Full episode release December 2, 2024) 

A big thank you to Paula Blankenship for joining the podcast and sharing your incredible story. Your perspective on life and your determination to forge your own path are truly inspiring. Follow Paula on Instagram: https://www.instagram.com/heirloomtraditionspaint/

Learn more about Paula Blankenship: https://www.allinonepaint.com/about-us

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Thank you to Paula's wonderful followers, Virginia Dias and Alyssa Hann, for participating and sharing your thoughts in this episode.

To learn more about these special ladies:

• Alyssa Hann: HannMade by Alyssa Hann | @hannmade_alyssahann
• Virginia Dias's YouTube Channel: Pintando con Virginia Raez

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Make sure to follow Jamie @jamiehess on Instagram for news & updates, and visit our companion Instagram account @gratitudeology for a sneak peek into the personal moments discussed on the show.

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The Gratitudeology Podcast theme music is by HYLLS, performed by Nadia Ali @thenadiaali  

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