May 31, 2022

Perceived, Probe, Reflect-KOL Engagement Model

30 minutes

In this episode, Tom Caravela is joined by Amy Patel to delve into her innovative KOL engagement model. Amy shares her career journey and introduces her perceive, probe, and reflect approach. The discussion covers the importance of pre-call planning, researching KOLs, and adapting to various personality types. Amy provides insights into effective probing techniques, setting up future engagements, and follow-up strategies. The conversation also addresses common mistakes made by MSLs and offers advice for overcoming challenges. The episode concludes with thoughts on the future of the MSL role and a reminder for listeners to subscribe and leave reviews.

My guest today is Amy Patel, Executive Medical Scientific Liaison, with Takeda Pharmaceuticals and she shares her KOL Engagement Model…Perceived, Probe, Reflect

Amy discusses…

👉 How she came up with “Perceived, Probe, Reflect”
👉 The importance of pre-calling plans for MSLs
👉 How MSLs should conduct research on their KOLs
👉 Her advice for MSLs on probing
👉 What MSLs need to take out of KOL meetings
👉 Recommendations for follow-ups
👉 Common mistakes with KOL engagement

The podcast is available through the links below:

️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn

️ ️ 〰️ Apple: https://lnkd.in/egSthAz

️ ️ 〰️ Stitcher: https://lnkd.in/eqB-2wb

📣 Now on YouTube 📣

Please subscribe: https://www.youtube.com/channel/UCS7XTUuk1XF5Tm5InADY6cA

📣 Now on Instagram 📣

Please subscribe:

https://www.instagram.com/msl_talk_podcast/

MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.

#msl #medicalaffairs #medicalscienceliaison #aspiringmsl #MSLTalk

(0:00) Introduction of guest Amy Patel and her KOL engagement model

(0:20) Announcements and social media reminders

(1:08) Amy Patel's background and career journey

(3:08) Shoutout to listeners in Peru

(3:21) Discussion on Amy's perceive, probe, and reflect model

(6:05) Explanation of the perceive and probe stages

(10:25) Pre-call planning and researching KOLs

(13:17) Adapting to different personality types and mirroring behaviors

(19:23) Effective probing techniques and key takeaways from conversations

(23:44) Setting up future engagements and follow-up strategies

(25:47) Common mistakes made by MSLs and advice for overcoming challenges

(28:12) Future of the MSL role

(29:49) Closing remarks and appreciation

(30:23) Subscription and review reminder

...more

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