Perpetual Traffic

Instagram users are now spending just as much time scrolling as Facebook users. So, if you aren’t putting your ads on both platforms, you are missing out on some great opportunities to leverage your advertising dollars.

Luckily for you, in this episode, the experts are breaking down a bunch of new updates that Facebook and Instagram have rolled out over the past month. This includes multiple new ad formats (and a future ad placement) to make your advertising more effective, a new feature on the Ads Manager app that will give you more control of your ads if you’re away from your desktop, and 3 new ManyChat features that will make your life easier.

IN THIS EPISODE YOU’LL LEARN:

• The new Ads Manager app feature that lets you do more for your ad campaign, even when you’re on the go and away from the computer
• 3 exciting new ManyChat features that make Messenger marketing more powerful
• The future Instagram ad placement you should be looking out for
• How 2 new Instagram ad options help you use the growing platform to its fullest to grow your campaign

Mentioned in this episode:

Tier 11 Data Suite

AdCritter for Agencies

Instagram users are now spending just as much time scrolling as Facebook users. So, if you aren't putting your ads on both platforms, you are missing out on some great opportunities to leverage your advertising dollars.

Luckily for you, in this episode, the experts are breaking down a bunch of new updates that Facebook and Instagram have rolled out over the past month. This includes multiple new ad formats (and a future ad placement) to make your advertising more effective, a new feature on the Ads Manager app that will give you more control of your ads if you're away from your desktop, and 3 new ManyChat features that will make your life easier.

IN THIS EPISODE YOU'LL LEARN:

• The new Ads Manager app feature that lets you do more for your ad campaign, even when you're on the go and away from the computer
• 3 exciting new ManyChat features that make Messenger marketing more powerful
• The future Instagram ad placement you should be looking out for
• How 2 new Instagram ad options help you use the growing platform to its fullest to grow your campaign

157,362 leads generated. In 8 weeks. For just $1.08 per lead. All from 1 Facebook campaign! 

Join the experts as they share the exact strategy Molly used to achieve these results… and how you can apply it to your next Facebook ad campaign.

We break down everything—the research process, how the ad sets were set up, how Molly maximized the relevance score, why ad sets were removed or boosted, and what the results from the campaign were.

If you want to improve how you’re managing your own Facebook ad campaigns, grab a notebook and tune into this episode.

IN THIS EPISODE YOU’LL LEARN:

• The 1 technique Molly used to skyrocket the social proof on her ads
• The 6 steps to expand your research so you can find the best audiences for your ad sets
• How to cull the bad ad sets and boost the better ones
• What to do if you’re getting cheap link clicks but no conversions

Mentioned in this episode:

AdCritter for Agencies

Tier 11 Data Suite

157,362 leads generated. In 8 weeks. For just $1.08 per lead. All from 1 Facebook campaign! 

Join the experts as they share the exact strategy Molly used to achieve these results… and how you can apply it to your next Facebook ad campaign.

We break down everything—the research process, how the ad sets were set up, how Molly maximized the relevance score, why ad sets were removed or boosted, and what the results from the campaign were.

If you want to improve how you're managing your own Facebook ad campaigns, grab a notebook and tune into this episode.

IN THIS EPISODE YOU'LL LEARN:

• The 1 technique Molly used to skyrocket the social proof on her ads
• The 6 steps to expand your research so you can find the best audiences for your ad sets
• How to cull the bad ad sets and boost the better ones
• What to do if you're getting cheap link clicks but no conversions

Join the experts as they discuss a major update Facebook made to increase transparency, why this might be a bad thing for “Bush’s Baked Beans,” but why it is definitely a GOOD thing for your business.

If you’ve ever had trouble researching your target market and coming up with ideas for ad creatives, this update is exactly what you’re looking for. Tune in to find out why.

IN THIS EPISODE YOU’LL LEARN:

• A “sneaky” new way to spy on your competitors’ ads to learn what’s working for them
• What to test in your Facebook ad campaigns so you can reach more of your audience
• New restrictions being placed on 1 Facebook ad type and how this will impact your Facebook ad strategy

Mentioned in this episode:

AdCritter for Agencies

Tier 11 Data Suite

Join the experts as they discuss a major update Facebook made to increase transparency, why this might be a bad thing for "Bush's Baked Beans," but why it is definitely a GOOD thing for your business.

If you've ever had trouble researching your target market and coming up with ideas for ad creatives, this update is exactly what you're looking for. Tune in to find out why.

IN THIS EPISODE YOU'LL LEARN:

• A "sneaky" new way to spy on your competitors' ads to learn what's working for them
• What to test in your Facebook ad campaigns so you can reach more of your audience
• New restrictions being placed on 1 Facebook ad type and how this will impact your Facebook ad strategy

The podcast world is constantly changing. If you are wondering how to get your foot in the door with your own podcast, there are some things you need to know.

In this episode, the experts interview the hosts of the new DigitalMarketer podcast on what their strategy is for launching their podcast in 2018.  They cover everything from how many episodes they’re launching with to what kinds of ads they’re running.

And for those podcasters who might be launching without an established audience, they cover strategies you can use to build your listenership and how to stand out in the changing landscape.

If you are thinking of starting a podcast, this is an episode you won’t want to miss.

IN THIS EPISODE YOU’LL LEARN:

• How to build traffic and grow your audience, even if you are starting out small
• 4 Strategies you can use to buy traffic without breaking the bank
• Why getting into New and Noteworthy is more difficult now (but you shouldn’t be worried)
• The strategies used by Perpetual Traffic and the DigitalMarketer Podcast to launch successfully

Mentioned in this episode:

AdCritter for Agencies

The podcast world is constantly changing. If you are wondering how to get your foot in the door with your own podcast, there are some things you need to know.

In this episode, the experts interview the hosts of the new DigitalMarketer podcast on what their strategy is for launching their podcast in 2018.  They cover everything from how many episodes they're launching with to what kinds of ads they're running.

And for those podcasters who might be launching without an established audience, they cover strategies you can use to build your listenership and how to stand out in the changing landscape.

If you are thinking of starting a podcast, this is an episode you won't want to miss.

IN THIS EPISODE YOU'LL LEARN:

• How to build traffic and grow your audience, even if you are starting out small
• 4 Strategies you can use to buy traffic without breaking the bank
• Why getting into New and Noteworthy is more difficult now (but you shouldn't be worried)
• The strategies used by Perpetual Traffic and the DigitalMarketer Podcast to launch successfully

Most businesses already have the knowledge and tools they need, but they don’t necessarily know what to do, so they focus on the wrong things...

Join the experts as they interview guest Sonya Keenan from Digital Marketer Down Under and learn how she took a client’s business from 6,000 subscribers to 20,000 and cut overhead by 75% by simply cutting out all the things they shouldn’t have been focusing on. Learn how to plan out what you should be focusing on so you can do the same in your business.

IN THIS EPISODE YOU'LL LEARN:

• How Sonya 3X’d a client’s business by stopping them from doing the wrong things
• Why most businesses shouldn’t just focus on customer ascension (« and what to focus on instead)
• 3 things that make a successful strategy (« if you don’t have these, you don’t have a strategy)
• The 1 foundational step you need to take before starting your new marketing campaign

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Stitcher or at DigitalMarketer.com/podcast.

Mentioned in this episode:

[Free Download] DigitalMarketer's Canva Holiday Promo Pack

Grab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!

Most businesses already have the knowledge and tools they need, but they don't necessarily know what to do, so they focus on the wrong things...

Join the experts as they interview guest Sonya Keenan from Digital Marketer Down Under and learn how she took a client's business from 6,000 subscribers to 20,000 and cut overhead by 75% by simply cutting out all the things they shouldn't have been focusing on. Learn how to plan out what you should be focusing on so you can do the same in your business.

IN THIS EPISODE YOU'LL LEARN:

• How Sonya 3X'd a client's business by stopping them from doing the wrong things
• Why most businesses shouldn't just focus on customer ascension (« and what to focus on instead)
• 3 things that make a successful strategy (« if you don't have these, you don't have a strategy)
• The 1 foundational step you need to take before starting your new marketing campaign

Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!

iTunes not your thing? Find us on Stitcher or at DigitalMarketer.com/podcast.