Pet Boarding and Daycare Podcast with Dominic Hodgson

Pet Boarding and Daycare Podcast with Dominic Hodgson

By Barkleigh ProductionsBusiness
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Pet Boarding and Daycare Podcast with Dominic Hodgson episodes

  • Ep. 12 Pet Care Innovation Blueprint: Creative Strategies that Drive Success
    Are you stuck in the daily grind of your pet business, wondering if there's a better way to operate?
    Do you feel like your pet care business could use a burst of creativity to help you stand out in a crowded market?
    Are you looking for an edge but keep getting dragged into the day-to-day tasks, and never have time to develop your business?
    If so, this week’s episode of the Pet Boarding and Daycare Podcast will help give your business the creative boost it needs, because we are diving into the world of innovation. 
    Dom is joined by Alex McKinnon, a seasoned innovator with years of experience at companies like Braun. Alex brings a wealth of knowledge about breaking conventional patterns and injecting creative strategies into your pet care practices.
    You will discover Alex’s ten innovation principles that will help you create an environment and culture, where business breakthroughs can thrive.
    Dom also shares the story of his own pet care innovations, and some of the most successful business and marketing innovations he has engineered for his clients, including induction programs and recurring revenue memberships.  
    In this episode, we explore:
    Innovation Origins: Explore how Alex McKinnon invented a new feeding system to help boarding businesses with hygiene, staffing and profitability 
    Cross-Industry Insights: Learn how to apply successful strategies from non-pet related industries to your pet care business for fresh, impactful results.
    Creative Culture: Discover how fostering a creative work environment at your facility can lead to innovative ideas from your team members.
    Risk and Reward: Gain insights into balancing risk with potential rewards, helping you make bold decisions that lead to business growth.
    Sustainability in Innovation: Understand the importance of sustainable practices within innovative business models to ensure long-term success and minimal environmental impact.
    Client-Centric Innovation: Find out how to centre your innovations around client needs and expectations to enhance satisfaction and loyalty.
    Principles of Innovation: Alex unveils his top 10 essentials of innovation, providing you with a roadmap to reimagine every aspect of your pet business.
    Newsjacking Content Hack: Learn how to repurpose dog stories from around the world to help you create content that sells your enrichment services.
    If you’re ready to transform the way you think about your business and spark significant change, this episode is packed with actionable advice, inspiring stories, and practical strategies that will help you unleash the full potential of your pet business through innovation.
    This week’s podcast guest Alex McKinnon will be joining us at the upcoming Pet Boarding and Daycare Expo in Vegas in May, which is prime opportunity to strengthen industry connections, gain invaluable knowledge, and catalyse business transformation through the power of relationships. To register for this year’s Las Vegas pet boarding and daycare expo, go to petboardingexpowest
    Thank you to Alex McKinnon for sharing his expertise and insights. Learn more about Alex and his innovative Kleanbowl product for the pet industry at Kinninc.com
    If you want to access Dom’s coaching and consulting services, and get more help with growing your pet care business, reach out to Dom at petbusinessmarketing.com/discovery
    Huge thanks to this week’s show sponsor Forever Stainless Steel. Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Episode Time Stamps 
    00:51 – Welcome from Dominic Hodgson01:53 – Sponsor Message from Forever Stainless Steel02:49 – Dog News Feature: Rescue Dog Hero07:00 –Main Topic: Innovation in Pet Business09:05 – Dom’s Insights on Business Innovation13:44 – Guest Introduction: Alex McKinnon's Background16:22 – Discussing the Kleanbowl Innovation21:13 – Exploring the Benefits of Kleanbowl and Business Innovations23:01 – Alex's Discussion on the Essentials of Innovation27:22 – The Importance of Networking and Conferences30:12 – Story on Partnerships in the Pet Industry33:21 – Keys to Successful Innovation in Pet Businesses38:05 – Alex’s number #1 innovation tip41:15 – Final Thoughts and Website Promotion42:00 – Closing Remarks and Preview of Next Week’s Topic on Pricing
    44 min
  • Ep. 11 The Collaboration Conundrum: Winning Networking Strategies for Pet Business Owners
    Do you ever feel isolated in your pet business journey?
    Do you struggle to push yourself out of your comfort zone, which holds you back from making meaningful connections? 
    Wondering how forging strong relationships can actually impact your bottom line and business resilience, especially in tough times?
    In this week’s insightful episode of the Pet Boarding and Daycare Podcast, we unravel the game-changing strategy of networking, and nurturing key relationships that could redefine the trajectory of your pet business.
    Host Dom Hodgson, is joined by Jen the Vet, Amy and Bill Hillis from Social Pet Hotel, and Claire Cronin from Live Oak Bank, as they dive deep into real-life stories that showcase the power and benefits of community engagement and strategic partnerships.
    This episode sheds light on:
    Unlocking Vet Partnerships: How aligning with local vets can turn them from little-known acquaintances into invaluable allies.
    Banking Beyond the Basics with Claire Cronin: Navigating financial storms with a trusted banker — why the right financial partner is your safety net in turbulent times
    Resilience Roadmap with Amy and Bill Hillis: The art of thriving through adversity — learn how strategic partnerships and quick pivoting kept their doors open when the world shut down.
    The Networking Multiplier: Uncover how networking can serve as a multiplier for business growth, innovation, and community support within the pet industry.
    Essential Networking Insights for Pet Business Owners: Practical advice on building a diverse network to position your business for expansive growth and sustainability.
    The Face-to-Face Factor: Why todays guests recommend attending industry events, like the Pet Boarding and Daycare Expo.
    If you’ve struggled to build a network and a community, then this episode is packed with actionable strategies, heartfelt advice, and motivational success stories that will give you the confidence to get out there, and open local relationships with key industry allies. 
    Many of today’s podcasts guests will be joining us at the upcoming Pet Boarding and Daycare Expo in Vegas in May, which is prime opportunity to strengthen industry connections, gain invaluable knowledge, and catalyse business transformation through the power of relationships. To register for this year’s Las Vegas pet boarding and daycare expo, go to petboardingexpowest
    Huge thanks to Jenn the Vet, Claire Cronin, Amy Hillis and Bill Hillis for sharing their winning networking strategies.
    To find out more about Jenn the Vet go to DrJenthevet
    To find out more about Amy and Bill Hillis and Social Pet Hotel, go to Socialpethotel
    To find out more about Claire Cronin and Live Oak Bank go to LiveOakBank
    Thanks to this week’s show sponsor Pet Resort Hospitality Group. PRHG are building a family of the highest quality Pet Boarding & Daycare brands in North America. If you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    Get a FREE copy of Dom’s How to Disnify Your Pet Business Book click here
    Episode Time Stamps
    01.00 – Coming up in this week’s show…01.53 – Jen the Vets advice for creating an alliance with your local vet 07.07 – How Pet Resort Hospitality Group can help you sell your business08.42 – Meet Claire Cronin and Amy and Bill Hillis 13.14 – Building banking relationships16.37 – Managing a pet care business through Covid 23.10 – Finding a bank whose values match your own 27.02 – The business aftershocks of Covid   34.15 – Why good relationships are the foundation of your success40.18 – Benefits of getting involved in industry events42.30 – Concentrate on local relationships first43.30 -  How you can join me, Amy, Bill and Claire at the Vegas expo
    45 min
  • Ep. 10 Planning Your Doggy Daycare Departure: A Guide to Selling Your Pet Business
    Are you contemplating the sale of your pet business but unsure how to ensure its legacy?
    Does the thought of selling your life's work leave you worried about your loyal employees' future?
    Then you are in luck because in this week’s episode we deep dive into the exit strategies that are available to you when it’s finally time to hang up your dog leads and put away your poo bags.
    To help get a real-life insight into the selling process I’m talking to Eyal Cohen from Pet Resort Hospitality Group. Eyal is a maestro of mergers and acquisitions in the pet care space, and together, we explore the crucial decisions you face when it's time to sell your daycare or boarding business. 
    We deep dive into what options you have when it comes to selling your pet business, from handing over the reins to a trusted employee to joining forces with industry consolidators, so you ensure your legacy thrives beyond the sale.
    This interview provides essential insights for any pet care entrepreneur who is standing at the crossroads, deliberating between expansion or exiting the industry altogether.
    Also, in Dog News we dive into the latest survey that reveals the most popular pooches in the USA and UK, and Dom shares a preview of what’s in store at the upcoming Pet Boarding and Daycare Expo in Vegas.
    Tune in to learn about;
    Maximizing Your Exit: The Art of Selling Your Daycare Business: We lay out the strategic approaches to selling your pet care business, whether to a private buyer, an empowering consolidator, or an industry enabler.
    Enablers vs. Consolidators: Eyal offers insight into how his approach differs from traditional industry consolidators, focusing on enabling growth rather than just acquisition.
    Inside the Sales Process: Eyal Cohen unpacks the emotional and strategic layers of selling a pet care business.
    Empathy in Exit Planning: We delve into the emotional considerations business owners face when thinking of selling and how to navigate them.
    Legacy and Leadership: Understand the importance of maintaining a business's legacy and supporting leadership after the sale.
    Vegas Unveiled: A Glimpse into the Pet Boarding and Daycare Expo: Dom shares exciting teasers from the upcoming event, including collaborative marketing sessions and powerful presentations that promise transformative business insights.
    If you are fearful about selling to a faceless consolidator, and are looking for a succession plan that aligns with your values and vision for your pet care facility then this episode has you covered.
    Huge thanks to Eyal Cohen for sharing his wisdom and experience with selling a pet care business. You can connect with Eyal by email at [email protected], or find out more by clicking here PetResorts.love
    To register for this year’s Las Vegas pet boarding and daycare expo, where Dom will also be speaking, go to petboardingexpowest
    Huge thanks to this week’s show sponsor Forever Stainless Steel. Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    To register for the expo or inquire about a trade show booth go to Petboardingexpowest.com
    To find out more about Eyal Cohen, and if you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
    Get a FREE copy of Dom’s How to Disnify Your Pet Business Book click here
    Episode Time Stamps
    01.00 – Coming up in this weeks show…02.00 – Vegas Expo preview 04.08 – How Forever Stainless Steel can help with your pet care grooming solutions07.30 – Is it time to niche your pet care service? 08.37 – Welcome to Eyal Cohen!09.11 – Ditching Diamonds for dogs, Eyal’s origin story 13.19 – What options do you have when selling your facility? 17.19 – The biggest fear when selling, what happens to your people?   26.58 – How inviting an investor in can help growth32.27 – Why you should spend more on what works36.45 – The PRHG process for selling 38.20 -  Dom on the spot! What’s the worst and best advice he’s given? 41.36 -  Eyal’s contact details…
    43 min
  • Ep. 9 Using Data to Drive Sales in Your Pet Care Business
    Struggling to make your pet care business stand out online?
    Need help with increases sales but don’t know where to start?
    Want to turn casual one-time sales into a loyal community of clients?
    Then you are in luck because in this week’s episode Dom is joined by digital marketing expert Joe Meyers. Together they lay out a simple three-step plan to help you identify the hidden opportunities in your operation, so you can turn marketing challenges into business success. 
    And, in a special edition of Dog News you’ll hear a touching tale of doggy loyalty as Dom interviews Travis Ogden, the daycare owner, whose four-legged client leapt from a car window after an accident, then travelled a mile to reach Travis doggy daycare. This story went viral, highlighting the incredible bond between pet care facilities and their canine clients, and it brought Travis A LOT of media coverage.
    Tune in to discover; 
    A Loyal Dog's Safe Haven: Hear how runaway dog Aries, found refuge in her trusted daycare, we speak to the owner Travis Ogden
    Digital Marketing Deep Dive: Guest Joe Myers reveals how to avoid time-wasting box-ticking activities, and craft a marketing strategy built exclusively for your business needs
    Sales Systems Self-Assessment: Discover three simple marketing tactics that any pet care business can use to help you make more money, more easily. 
    Community Connection: Discover the secret sauce to creating an unbreakable bond with your clientele that turns them into passionate advocates for your brand.
    Sales Without the Sleaze: Simple, effective techniques that empower your team to offer value-added services without any hard sell.
    80/20 Digital Mastery: Joe Myers breaks down the key strategies that drive 80% of your marketing results with just 20% effort.
    Sales Scripting Success: How providing a sales script can empower and encourage staff members to step up when it comes to selling 
    Tune in now and discover how to critique your own pet business marketing systems using Joe’s simpler three-step system.
    You’ll also, get a sneak peek into the latest edition of the Pet Boarding and Daycare magazine, which features must-read articles about reducing and reacting and recognizing bloat in your pet care facility, Fern talks about the development of daycare from babysitting to schooling, Eve Molzhon explains the ‘Good’ technique that transforms shy and anxious daycare dogs, and much more…
    You can subscribe for FREE to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Huge thanks to Travis Ogden and Joseph Myers for making this such a special show.
    To register for this year’s Las Vegas pet boarding and daycare expo, where Dom will also be speaking, go to petboardingexpowest
    Huge thanks to this week’s show sponsor Pet Resort Hospitality Group. PRHG are building a family of the highest quality Pet Boarding & Daycare brands in North America. If you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    To register for the expo or inquire about a trade show booth go to Petboardingexpowest.com
    Find out more about Joe Myers by going to ShareMarketing
    Find out more about Travis Ogden by going to HoundsTown
    Get a FREE copy of Dom’s How to Disnify Your Pet Business Book click here
    Episode Time Stamps
    00.51 – Coming up in this week’s show…02.51 – How Pet Resort Hospitality Group can help you sell your business03.45 – Meet Travis Ogden, the Hero of Hounds Town07.48 – Travis business origin story09.58 – How Travis and Aries went viral13.25 – Meet Joe Meyers, digital marketing expert17.37 – How Joe gets the feel of a facility23.30 – The devil is in the data  30.28 – How a birthday card can drive sales32.27 – Why you should spend more on what works36.25 -  How to help staff sell more services38.18 – Do you need more marketing OR more sales?40.41 -  How to get help from Joe Meyers and his Share Marketing Agency41.20 – On next week’s show I talk to Eyal Cohen about the options you have when selling your business…
    44 min
  • Ep. 8 Unlocking the Magic in Your Pet Business: Disney-Inspired Strategies for Success
    Do you offer outstanding pet care but struggle to communicate what makes you special?
    Does your marketing lag behind your experience, and are you failing to stand out from the competition?
    Are you ready to sprinkle some Disney magic onto your pet business but unsure where to start?
    Then you are in luck, because this week the Pet Biz Wiz brings you an episode packed with marketing strategies swiped straight from the magic kingdom, that you can plug straight into your pet business.
    You’ll learn how to wow your clients and create ‘story-worthy’ moments that fuel word of mouth.
    Dom is also joined by Disney customer service expert Vance Morris, a former Disney cast member with a decade of experience enchanting guests behind the berm at Disney. Dom and Vance explore how you apply Disney’s magic formula to your pet boarding and daycare business.
    You’ll discover Vance's insider tips on creating unforgettable client experiences, using the power of surprise to foster customer loyalty, and designing an environment that turns first-time visitors into lifelong fans.
    And you’ll learn about the "shock and awe" approach to welcoming new clients, ensuring they recognize immediately that they've chosen the right facility for their furry friends.
    Plus, Rebecca Shipman from Barkleigh drops in to share what is in the latest issue of the Pet Boarding and Daycare magazine, and gives a sneak peek into the upcoming Pet Boarding and Daycare Expo West in Las Vegas.
    Tune in to discover:
    Pet Biz P.R. Hack: How to newsjack everyday stories to help you attract clients and sell more of your daycare services 
    Disnifying Your Customer Service: How simple changes in your approach can create lasting impressions and elevate your brand.
    Creating the 'Grand Opening' Feel Every Day: Vance shares strategies to keep your services fresh, exciting, and memorable for both pets and their owners.
    Marketing Mastery with Vance Morris: Dive deep into crafting messages that speak directly to your clients' needs and desires, with a sprinkle of Disney's storytelling magic
    Pixie Dust Your Pet Biz Prices: How charging premium prices for your pet care services enables you to offer an elevated ‘memorable’ experience.
    Magazine Sneak Peak: Discover what cool topics get covered in the latest issue of the Pet Boarding and Daycare magazine.
    Tune in now, and let us help you transform your pet business into a place where every day feels like the happiest place on earth, for pets and their owners alike.
    Huge thanks to Vance Morris and Rebecca Shipman for making this such a special show.
    To register for this year’s Las Vegas pet boarding and daycare expo, where Dom will also be speaking, go to petboardingexpowest
    Huge thanks to this week’s show sponsor Forever Stainless Steel. Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    To register for the expo or inquire about a trade show booth go to Petboardingexpowest.com
    Find out more about Vance Morris by going to VanceMorris
    Get a FREE copy of Dom’s How to Disnify Your Pet Business Book click here
    Episode Time Stamps
    01.43 – New review for the podcast!02.19 – Why you should check out the shows exclusive Facebook group02.56 – How Forever Stainless Steel can help with your pet care grooming solutions03.53 – How a story about a ripped up wedding dress can help fill your daycare06.13 – Disnifying everything in Your Pet Business, from pricing to process11.30 – How to identify the villain problem that your hero service will fix14.44 – Meet Vance Morris, Disney customer service expert!17.08 – How to make your facility more welcoming24.35 – Creating a ‘rope-drop’ moment in your pet business  31.47 – How pricing like Disney means a better experience for your guests33.56 – Rebecca Shipman from Barkleigh shares what’s in this month’s magazine36.30 -  How to register for the Vegas expo and get a room rate discount39.22 – Coming up in next weeks show, a live pet biz consultation…
    41 min
  • Ep. 7 Doggy Daycare Staffing Solutions: How to Attract and Retain Top Talent
    Are you struggling to staff your pet care facility?
    Do you need a hiring system that can cope with the growth of your business? 
    Then you are in luck, because this week Dom is joined by pet care recruitment specialist Joe Latona. Joe started as a dog walker in Chicago, moved into management and HR roles, and now runs a pet care recruitment agency.
    Joe and Dom deep dive on how you can re-imagine your recruitment process, so you turn hiring headaches into sustainable staffing solutions. You’ll learn how to attract top talent, perfect your interview process, and cultivate a culture that retains passionate pet professionals. 
    Whether you're just launching your daycare or looking to elevate your existing staff, this is a comprehensive guide for all things staffing in the doggy daycare and resort space.
    You also get to join Dom as he shares a peak behind the scenes in a week of the life of the Pet Biz Wiz, which includes a running a mastermind, consulting with pet professionals all over the world, and attending Crufts. Renowned dog trainer Heather Beck drops by to share some details about her keynote presentation at the upcoming Pet Boarding and Daycare Expo.
    Tune in to learn more about;
    A Week with the Pet Biz Wiz – Dom gives you a whistle-stop tour as he pulls back the curtain so you can hear what he got up to during a very busy week
    Mastermind Musings – Discover why pet professionals from right across the industry take two days out of their business to attend an industry specific mastermind
    Coaching Call Eavesdrop – Listen in on some real-life coaching calls to get a behind the scenes at how Dom does his stuff
    Crufts Marketing Mishap: Dom spots a widespread error at the world’s biggest dog show —where vendors are failing to capture customer emails. Don’t you make this mistake
    Operational Excellence: Joe Latona shares a behind-the-scenes look at a successful doggy daycare operation that exemplifies the best practices that makes it easier to attract to attract top talent. 
    Pet Care Wages Wisdom: Unravel the complex relationship between wages, quality recruitment, and business growth in the tight labor market of today's pet care industry.
    Safeguarding Standards: Learn about the importance of rigorous reference checking in the recruitment process to maintain the highest standard of hires.
    Sustainable Scaling Systems: Joe emphasizes the power of systems and structures in scaling your pet care business, without compromising the quality of care and service.
    Exclusivity and Pricing: Discover how strategic pricing and offering exclusive services can elevate your business above the competition, and make hiring much easier.
    If hiring and maintaining staff is a big challenge at your facility right now, then this episode is a must listen.
    Huge thanks to Joe Latona, all of Dom’s mastermind members, and Heather Beck, who is delivering the keynote at the upcoming Pet Boarding and Daycare Expo.
    To register for this year’s Las Vegas pet boarding and daycare expo, where Dom will also be speaking, go to petboardingexpowest
    Huge thanks to this week’s show sponsor Pet Biz Insurance. From grooming to veterinary practices to boarding facilities, Pet Biz Insurance has the expertise to offer a unique coverage plan tailored to safeguard your business and the pets you care for. For a no obligation quote, go to PetBizInsurance
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    To register for the expo or inquire about a trade show booth go to Petboardingexpowest.com
    Find out more about this week’s amazing guests below; 
    Find out more about Joe Latona and WalkerScout Recruitment Solutions by going to WalkerScout
    Find out more about Heather Beck by going to K9Lifeline
    Episode Time Stamps00.51 – Coming up in today’s show…01.30 – Pulling back the curtain on a week in the life of the Pet Biz Wiz02.25– What is a pet business mastermind?05.27 – How surrounding yourself with other pet professionals accelerates growth11.00 – Why Dom recommends coaching programs12.40 – How email can boost pet care bookings 17.30 – Marketing mistakes from the world’s biggest dog show, Crufts!21.48 – How Pet Biz Insurance can help you better protect your pet business23.00 – Meet Joe Latona, pet industry recruitment specialist29.00– Recruitment advert best practises 32.30 – How a clean facility help attract better staff members42.24 – How premium pricing makes recruiting much easier45.06 – Pet Boarding and Daycare Keynote speaker, Heather Beck stops by!
    47 min
  • Ep. 6 Dubai’s Doggy Daycare Revolution: Innovative Enrichment Lessons from Around the Globe
    Do you offer enrichment, but struggle to market the benefits?
    Have you ever wondered what it takes to turn a passion for pet care into a thriving multi-location business?
    This week's packed episode is a must-listen for anyone in the pet care industry who dreams of expansion without the nightmare of compromised service quality or profit loss.
    I'm joined by Sean Parker, whose doggy daycare in Dubai is redefining pet care luxury. Top legal beagle Jeremy Cohen from Boston Dog Lawyers shares crucial advice about the correct waivers and licenses all daycares should have in place, the dynamic duo from Scouts Honour talk about how enrichment benefits the clients, the staff, the dogs and the bottom line, and
    Rebecca Shipman stops by to share the scoop on the upcoming Vegas pet boarding and daycare expo.
    Tune in to learn more about; 
    Dubai's Daycare Revolution: Sean Parker from My Second Home in the UAE, shares the blueprint of his ground-breaking doggy daycare in Dubai.
    Indoor Air-Conditioned Dog Parks: Sean shares innovative operational solutions for keeping dogs cool, including water games, scent sessions and indoor snow sports!
    Navigating Legal Waters: Jeremy Cohen of Boston Dog Lawyers shares some indispensable legal advice for pet care business owners.
    Behavioural Economics: Discover why effectively marketing enrichment activities will cause clients to drive past competitors to access your services
    Enrichment Mastery: Alison and Kristen from Scouts Honour are excited to share their strategies for keeping pets engaged and happy at the upcoming expo!
    Expo Exclusive: Rebecca Shipman from Barkleigh drops in with some exciting news about registration opening for the Pet Boarding and Daycare Expo in Vegas.
    To register for this year’s Las Vegas pet boarding and daycare expo, where I will also be speaking, go to petboardingexpowest
    Huge thanks to Rebecca, Jeremy, Sean, Allison and Kristen for making this a special show.
    Huge thanks to this week’s show sponsor Forever Stainless Steel. Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars.
    To register for the expo or inquire about a trade show booth go to Petboardingexpowest.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    Find out more about this week’s amazing guests below; 
    Find out more about Sean Parker Dubai based business by going to MySecondHome
    Find out more about Jeremy Cohen and the Boston Dog Lawyers by going to BostonDogLawyers
    Find out more about Allison and Kristen by going to Scoutshonourpetretreat
    Episode Time Stamps
    01.10 – What is a Pet Business Mastermind?03.19 – Rebecca Shipman from Barkleigh talks about the Vegas expo07.22 – Why you need to check out the enrichment seminar in Vegas in May09.38 – How Forever Stainless Steel can help with your pet care grooming solutions11.27 – Meet Sean Parker, top dog in charge of Dubai’s biggest doggy daycare15.09 – A deep dive on the dog market in the Middle East19.30 – Sniffari School, Stimulation Sessions and Snow activities for dogs in Dubai! 21.14– The challenges of caring for dogs in extreme temperature countries24.59 – Building a niched small breed specific doggy daycare33.35 – Meet Jeremy Cohen, of Boston dog lawyers39.40 – The bare minimum legal help pet care facility owners should get42.34 - How investing in CPD shows you are running your pet business the right way46.13 – Coming up on next week’s show…
    48 min
  • Ep. 5 The Premium Pet Care Franchise: Scaling up with Steven Parker
    Have you thought about franchising your pet care business, but don't know where to start?
    Do you have awesome operational systems but lack the marketing systems required to scale your business to more locations?
    Are you worried that scaling will simply put more stress on your staffing systems and pressure on your profit margins?
    Then you are in luck, because in this week’s show I'm talking to Steven Parker, the visionary co-founder and co-CEO of K9 Resorts, a super successful luxury pet care franchise.
    Steven walks us through his entire business journey, from setting up a small local pet care business with his brother Jason when they were aged just 14 and 12, to now running an award-winning ‘premium’ franchise with over 160 locations nationwide.
    You’ll discover the ingredients that go into K9 Resorts' secret success sauce, which includes a passion for pets, obsessing over all business details, and providing a premium experience for clients and their dogs.
    Tune in to learn about;
    Humble Origins: How Steven and Jason’s journey began by setting up a dog walking and pet sitting side hustle when they were just teenagers.
    Franchise Philosophy: Steven offers invaluable advice on maintaining standards, empowering staff, and ensuring every element of service meets the 'luxury' tag.
    Scaling Secrets: How franchising nationwide forced Steven and Jason to work on the business and not in the business, and how private equity accelerated their growth.
    Premium and Proud: Why K9 Resorts have chosen to position themselves at the top of the luxury ladder, as the Ritz Carlton of pet care facilities.
    Fishing in Smaller Ponds: The advantages of targeting a niche affluent market, who are willing to pay for unparalleled service and peace of mind.
    Soldiers Not Generals: What attributes and attitudes K9 Resorts look for to find perfect franchisees for K9 Resorts.
    The Future of Franchising: Find out what's on the horizon for K9 Resorts and how they plan to continue their legacy of excellence.
    Huge thanks to Steven for sharing his inspiring story!
    Enjoying this podcast? Then please subscribe and leave us a review.
    Huge thanks to this week’s show sponsor Pet Resort Hospitality Group. PRHG are building a family of the highest quality Pet Boarding & Daycare brands in North America. If you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars. To register for this event, or inquire about a trade show booth go to Petboardingexpowest.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    Find out more about this week’s amazing guests below; 
    Check out K9 Resorts locations and services by going to K9Resorts
    Find out more about franchising opportunities by going to K9Franchise
    Episode Time Stamps
    00.51 – Coming up in this week’s show… 02.50 – How Pet Resort Hospitality Group can help you sell your business07.44 – The affluent attractive marketing strategy09.08 – Meet Steven Parker of K9 Resorts09.32 – Steven and Jason’s Pet Business Origin Story11.24 – The franchising lightbulb moment13.54 – How Disney and Ritz Carlton inspired K9 Resorts15.44 – How the Parker brothers found their franchise superpower26.24 – Why K9 resorts embraced a premium model27.48 – Why superior staff training is the key to success34.00 – Why Steven and his team still attend industry events38.00 – How you can be different and better39.00 – Coming up on next weeks show, an interview with Jeremy Cohen of Boston Dog Lawyers…
    41 min
  • Ep. 4 Cracking the Pet Care Communication Code
    How often should you communicate with your clients?
    Should you send regular emails, texts, newsletters, or none of the above?
    Do you have an automated marketing system that warms up new prospects, and gets them excited about using your services?
    Most pet care facilities have awesome operational, staff training, and canine enrichment systems, but they lack a proven marketing process.
    In this week’s packed show, I’m talking to Digital Marketing Expert Josh Hightower about CRM’s (Customer Relationship Management Systems) and Dr. Jen the Vet pops in to talk about how pet care facilities can reassure worried clients about the mystery canine virus.
    What both these guests are really talking about is how powerful and effective it is when you send regular, consistent communication to your prospects and clients.
    A CRM system with email sequences and multiple follow-up steps can help automate your marketing and turn your website into a working funnel.
    And…if you send regular, entertaining emails to your clients that position you as their local canine expert, then they’ll be much more likely to believe what you say about the mystery illness than what they read in the National Enquirer!
    Tune in to learn about;
    Leaky Bucket Websites – Why your bright shiny website may not be working, and how to fix it!
    How to Build a Sales Machine – How a CRM (Customer Relationship Management) system can automate your client attraction process.
    Why Better Lead Capture = Bigger Profits – If you aren’t actively capturing emails and following up with leads then you are leaving a lot of money on the table
    How to Maximize Profits from Existing Clients – How adding a system for cross-selling services can explode your profits.
    The Facts Behind the Mystery Illness – Dr. Jen the Vet stops by with some brilliant advice about communicating and reassuring your pet care clients.
    Vaccination Advice for Boarding Clients – Jen lays out her vaccination recommendations to better protect your clients' dogs (and your business)
    Huge thanks to Josh Hightower and Jen the Vet for sharing their wisdom in this week's episode.
    Enjoying this podcast? Then please subscribe and leave us a review.
    Huge thanks to this week’s show sponsor Forever Stainless Steel. Forever Stainless Steel is the world’s quality leader in animal bathtubs and related systems. Find out more about how their innovative systems can help your pet business by going to Foreverstainlesssteel.com
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. It features a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars. To inquire about a trade show booth go to Petboardingexpowest.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    Find out more about this week’s amazing guests below; 
    Find out more about Dr Jen the Vet by going to DrJenthevet
    Find out more about Josh Hightower and the pet industry’s first CRM sales engine by going to PetBizSuite
    Episode Time Stamps00.51 – Coming up in this week’s show… 02.16 – How Forever Stainless Steel provides maintenance free bathing systems03.11 – New Feature! Dog News06.53 – How to use scent news stories to help you sell more enrichment sessions08.50 – Dom’s marketing mission to help the pet industry12.39 – Is your pet business website a leaky bucket?17.06 – How to provide value for your clients on your website19.30 – The twin engines that drive your business growth24.04 – How to automate cross-sells in your pet business31.25 – Suffering from pet care software overwhelm!33.00 – Introducing Dr Jen Chatfield36.55 – How dog daycare owners can get in front of mystery illness rumours41.30 – Coming up on next weeks show, an interview with the creator of a premium pet care franchise…
    43 min
  • Ep. 3 A Valentine Special! Running a Pet Business with Your Partner
    Is it a good idea to start a pet business with your life partner? 
    Can you really run a thriving business, and still maintain a healthy and happy home life away from work? 
    What happens to your relationship when the business faces real challenges?
    Well, you are about to find out because in this week’s show, I’m talking to six couples who chose to build a pet business around their relationship, or should that be, build a relationship around their pet business! 
    Either way you are in for a real treat with this episode, where we talk about the stresses, strains, strengths and weaknesses that you need to be aware of, as well as how to maintain good physical and mental health when you aren’t at work, and how to keep the business moving forward whilst you also stay true to your shared vision for your future together. 
    Tune in to learn about;
    Owning Your Superpower - Why you need to find out, and lean into what your individual business superpower is, to make your partnership stronger.
    Business Down Time - Why it’s crucial you have downtime away from the business, and why you should schedule it into your routine.
    Why Opposites Attract Really Works! – When both partners bring different skill sets you become the twin engines in your business.
    The Bonus Business Courtship – Why going into business together forces you to learn about each other all over again.
    The Business Couples Recipe – Why a shared vision, patience and constant communication are the keys to moving forward together through your business journey. 
    Know thyself (and thy business partner) – Why staying grounded, putting your relationship first and prioritising your mental health over the financial health of the business, is crucial to ensure you have a long-lasting business and personal relationships
    Huge thanks to all of the awesome couples who kindly gave up their time to share their story on this week’s show. 
    Enjoying this podcast? Then please subscribe and leave us a review.
    Huge thanks to this week’s show sponsor Pet Resort Hospitality Group. PRHG are building a family of the highest quality Pet Boarding & Daycare brands in North America. If you want to know what the future of your business could look like if you ever want to sell, then reach out to PRHG by going to petresorts.love
    You can subscribe to the Pet Boarding and Daycare Magazine by going to PetBoardingandDaycare.com
    Barkleigh’s next big pet boarding expo is Pet Boarding and Daycare Expo West, in Las Vegas, Nevada on May 20-22, 2024. 
    Pet Boarding and Daycare West is an exciting national conference for professionals in the pet boarding and daycare industry. Featuring a two-day trade show showcasing the best products and companies in the industry, top industry speakers sharing their expertise, and an awesome line up of educational seminars. To inquire about a trade show booth go to Petboardingexpowest.com
    To find out more about Dominic Hodgson and his pet business consulting services go to petbusinessmarketing.com
    Find out more about this week’s amazing guests below;
    Find out more about Tamsin and Nigel’s business by going to AmblesideDogWalkers
    Find out more about Allison and Henry’s business by going to ScoutsHonour
    Find out more about Britt and Sully’s business by going to TheBarkYard
    Find out more about Sarah and Pete’s business by going to k9Adventures
    Find out more about Maria and Pete’s business by going to TheSighthoundSavoy
    Find out more about Amy and Bill’s business by going to SocialPetHotel
    Episode Time Stamps
    01.02- The Valentines couples special episode! 01.51 – The reviews for the podcast are in…03.17 – How to subscribe to the Pet Boarding and Daycare magazine03.51 – How Pet Resort Hospitality Group can help you sell your business05.11 – Meet Tamsin and Nigel from Ambleside Pet Care11.56 – How Allison and Henry maintain balance in business21.17 – How Britt and Sully have successfully split their business roles23.55 – Why Pete has found the perfect business partner with his wife Sarah27.18 – How Maria and Pete from the Sighthound Savoy hatch and action business ideas31.19 – Meet Amy and Bill from Social Pet Hotel40.46 – What to do if you enjoyed this week’s show41.06 – Coming up in next week’s episode, discover the one system you need but don’t have…
    43 min

About Pet Boarding and Daycare Podcast with Dominic Hodgson

From the publisher's feed

Welcome to the Pet Boarding and Daycare Podcast, the show that shares the secrets to unleashing the next phase of your pet business growth.

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