In this conversation, speed coach Tony Holler discusses his approach to speed training and the principles behind his 'Feed the Cats' philosophy. He explains how he has applied these principles to sprint-based football and how it has become a movement in the sport. Holler emphasizes the importance of specific and high-quality training, as well as the role of rest, recovery, and sleep in athlete performance. He also discusses the significance of measuring and testing speed, and how improving maximal speed can enhance overall athletic performance. Holler challenges the traditional focus on weightlifting in the weight room and highlights the importance of sprinting for speed development. The conversation explores the role of mechanics and training methods in improving speed and performance. Tony Holler emphasizes the importance of the nervous system in sprinting and highlights the need for consistent sprinting practice. He challenges the belief that mechanics alone can make an athlete faster, stating that consistency and sprinting fast are key. The Atomic Workout, a 15-minute speed workout, is introduced as a practical way to improve speed. The conversation also touches on the significance of rest, recovery, and sleep in optimizing performance.