When your company stops growing, you need to start thinking about changing up what you’re doing. Today’s guest is <a href= "https://www.linkedin.com/in/joeapfelbaum" target="_blank" rel= "noopener noreferrer">Joe Apfelbaum</a>, CEO of <a href= "https://www.ajaxunion.com/" target="_blank" rel= "noopener noreferrer">Ajax Union</a>, a B2B digital marketing agency based in Brooklyn, New York. Joe is a business strategist, marketing expert, certified Google trainer, and the author of High Energy Secrets: How I Lost 95 Pounds, Kept It Off and Have Higher Energy Levels Than Ever! He’s also known for motivating entrepreneurs at events and on social media. Meny Hoffman talks with Joe about how he took risk early on to build Ajax Union and how he pivoted to the business he has now using LinkedIn. He explains why LinkedIn needs to be part of your strategy and breaks down the steps on how to build a strategy for your LinkedIn success. He also shares some practical tips on how to build your personal brand.

When your company stops growing, you need to start thinking about changing up what you’re doing. Today’s guest is Joe Apfelbaum, CEO of Ajax Union, a B2B digital marketing agency based in Brooklyn, New York. Joe is a business strategist, marketing expert, certified Google trainer, and the author of High Energy Secrets: How I Lost 95 Pounds, Kept It Off and Have Higher Energy Levels Than Ever! He’s also known for motivating entrepreneurs at events and on social media. Meny Hoffman talks with Joe about how he took risk early on to build Ajax Union and how he pivoted to the business he has now using LinkedIn. He explains why LinkedIn needs to be part of your strategy and breaks down the steps on how to build a strategy for your LinkedIn success. He also shares some practical tips on how to build your personal brand.

When your company stops growing, you need to start thinking about changing up what you’re doing. Today’s guest is <a href="https://www.linkedin.com/in/joeapfelbaum" rel="noopener noreferrer">Joe Apfelbaum</a>, CEO of <a href="https://www.ajaxunion.com/" rel="noopener noreferrer">Ajax Union</a>, a B2B digital marketing agency based in Brooklyn, New York. Joe is a business strategist, marketing expert, certified Google trainer, and the author of High Energy Secrets: How I Lost 95 Pounds, Kept It Off and Have Higher Energy Levels Than Ever! He’s also known for motivating entrepreneurs at events and on social media. Meny Hoffman talks with Joe about how he took risk early on to build Ajax Union and how he pivoted to the business he has now using LinkedIn. He explains why LinkedIn needs to be part of your strategy and breaks down the steps on how to build a strategy for your LinkedIn success. He also shares some practical tips on how to build your personal brand.

Pivoting Through LinkedIn—with Joe Apfelbaum

Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating sophisticated marketing solutions for emergent brands, spanning a variety of industries to help them achieve new milestones in growth.  A firm believer and fervent advocate for business education, Meny created the Let’s Talk Business email series, a business advice column with tens of thousands of subscribers. The success of the series prompted him to create a larger Let’s Talk Business platform, a one-of-a-kind business education hub for entrepreneurs and leaders. This game-changing movement continues to help entrepreneurs flourish, equipping them with the tools they need to learn, grow, and lead.Meny frequently shares his strategies for success at public-speaking engagements for regional corporations and trade associations, and is a published business author with two books ranked as Amazon best sellers. More recently, he’s fused his business development experience into the role of angel investor. By investing in promising startups and walking them through the exciting but challenging journey of growth, he is helping his fellow business people succeed, fulfilling a lifelong entrepreneurial passion.Whether you’re looking to take your business to the next level or tackle a specific business challenge, join Meny on the Let’s Talk Business podcast, where he’ll share the strategies he’s learned with audiences in various venues, from conferences and universities, to corporate meetings and summits. He will also be giving practical business insights and actionable tips and strategies that will put you on the fast-track towards serious growth. Likewise, his successful entrepreneur guests will give you the courage to make bold moves in your own business and life. Don’t miss out on all of this and more, right here on the Let’s Talk Business podcast.

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Entrepreneurship

Marketing

Today, there are more opportunities than ever to create a business and succeed. But with all of those opportunities also come challenges, questions, and confusion. “How do I rise above the competition? How do I manage my growth? How do I attract and retain top talent? How do I drive my business forward?” Meny Hoffman, CEO of Ptex Group and founder of the Let’s Talk Business Platform, will interview some of the world’s most successful business leaders about their no-nonsense advice to help you learn, grow, and lead. Offering fresh insights for turning ambition into action, blunders into breakthroughs, and passion into profits, these leaders will open up about the challenges they’ve had to overcome, how they’ve reached success—and their candid advice for how you can do the same.Meny lives by one simple belief – that every person should be given the opportunity to succeed in life. This burning belief inside of him from the age of fourteen has allowed him to collaborate with growing businesses and leaders all over the world to help them realize their potential. Now, as the CEO of Ptex Group, an award-winning marketing agency headquartered in Brooklyn, NY, his work centers on creating sophisticated marketing solutions for emergent brands, spanning a variety of industries to help them achieve new milestones in growth. A firm believer and fervent advocate for business education, Meny created the Let’s Talk Business email series, a business advice column with tens of thousands of subscribers. The success of the series prompted him to create a larger Let’s Talk Business platform, a one-of-a-kind business education hub for entrepreneurs and leaders. This game-changing movement continues to help entrepreneurs flourish, equipping them with the tools they need to learn, grow, and lead.Meny frequently shares his strategies for success at public-speaking engagements for regional corporations and trade associations, and is a published business author with two books ranked as Amazon best sellers. More recently, he’s fused his business development experience into the role of angel investor. By investing in promising startups and walking them through the exciting but challenging journey of growth, he is helping his fellow business people succeed, fulfilling a lifelong entrepreneurial passion.Whether you’re looking to take your business to the next level or tackle a specific business challenge, join Meny on the Let’s Talk Business podcast, where he’ll share the strategies he’s learned with audiences in various venues, from conferences and universities, to corporate meetings and summits. He will also be giving practical business insights and actionable tips and strategies that will put you on the fast-track towards serious growth. Likewise, his successful entrepreneur guests will give you the courage to make bold moves in your own business and life. Don’t miss out on all of this and more, right here on the Let’s Talk Business podcast.

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Pivoting Through LinkedIn—with Joe Apfelbaum

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