Planning for Profit

Planning for Profit

By Kristin Kaplan: Digital COOBusinessManagement
Download on the App Store

Planning for Profit episodes

  • Episode 056: How to Master Your Time | Planning for Profit Podcast
    On this episode we’re talking all about how to get out of overwhelm and master your time.   Highlights:   
    1. Why we experience time as being scarce or feel like "we don't have enough time"
    1. How our perception of time affects how we experience it
    2. How to make time slow down and have more of it than ever before
    3. 4 tips to master your time and ditch overwhelm for good
      Links and Resources Mentioned in this Episode:    Leave a review of the podcast on iTunes!  
    22 min
  • Episode 055: How To Build a Personal Brand with Mike Kim | Planning for Profit Podcast

    Today I'm interviewing one of my favorite marketing consultants, Mike Kim. Mike shares with us how to build a personal brand and better your marketing game by building relationships.

     

    Highlights:  

    1. How to stay focused and consistent with your marketing 
    2. Why you can’t afford to continually transition
    3. Why marketing is about opening a relationship
    4. How to get people to take the next step in your funnel and create infinite loops in your marketing campaigns
    5. How to stand out with your personal brand and the three reasons people will tune into your content online
    6. How to use “show & tell” to improve your marketing
    7. Where the money is in marketing

     

    Links and Resources Mentioned in this Episode: 

    How to get in touch with Mike Kim

    Instagram | https://www.instagram.com/mikekimtv/

    Facebook | https://www.facebook.com/mikekimtv/

    Website | https://mikekim.com/

    Podcast | https://mikekim.com/brandyoupodcast/

     

    About Mike

    Mike is a business coach and marketing strategist who specializes in personal branding, 

    product launch strategies, and copywriting. His core philosophy of marketing is this:

    Marketing isn’t about closing a sale, it’s about opening a relationship.

    When we get this part of marketing right, results follow. He’s used this same approach to serve today’s most influential thought leader brands including John Maxwell, Donald Miller, Suzanne Evans, and Catalyst Leadership.

    Before running his own consulting business, he worked for several years as the CMO of a successful multi-million dollar company near New York City. Nowadays you’ll find him traveling, speaking at conferences, looking for the next great place to scuba dive, and occasionally sipping a glass of Macallan 15 — all while coaching students, serving clients, and recording his show, the Brand You Podcast — a show dedicated to personal branding.

    41 min
  • Episode 054: How to Vacation Proof Your Biz | Planning for Profit Podcast
    On this episode, I'm sharing my 6 tips to vacation proof your business (and also business proof your vacation!).   Highlights:   
    1. How I define "maintenance mode" and use it while on vacation
    2. Whether you need to be creating consistent content even while traveling or vacationing
    3. What you need to communicate to your clients and team
      Links and Resources Mentioned in this Episode:    Follow Kristin on Instagram https://www.instagram.com/kristinckaplan/
    15 min
  • Episode 053: Stay In Your Own Lane for Massive Success | Planning for Profit Podcast
    Today we’re talking all about why it’s SO important to stay in your own lane when it comes to your business. So stay tuned!   Highlights:   
    1. What it means to "stay in your own lane" and why the grass isn't always greener on the other side
    2. What makes you an authority or expert in your niche and what doesn't
    3. Why changing directions or niches too often is self-sabotaging
    4. The real secret to massive success in online business
      Links and Resources Mentioned in this Episode:    Join the FREE Summer Pop-Up FB Community: Money Makin' Mindset https://www.facebook.com/groups/1722591664510481/members/   Planning for Profit Episode 046 - When To Pivot In Your Business http://www.planningforprofitpodcast.com/podcast/episode046  
    16 min
  • Episode 052: Getting Started with Digital Products with Eden Fried | Planning for Profit Podcast
    On this episode I interview Eden Fried, leader of the Rebel Bosses and expert at creating and selling digital products and we talk all about how to get started with adding digital products to your revenue streams.   Highlights:   
    1. Why Eden ditched her dream of going to law school to become an entrepreneur instead.
    2. Where to start in creating your first online product
    3. How to choose which online product is the right fit for you
    4. Eden answers the question, "How big of an audience do you need to launch a digital product?"
    5. How Eden structures her business to have more freedom in her life
    Links Mentioned In This Episode:   Join the FREE pop-up group, Money Makin' Mindset   Get in Touch With Eden Fried   Instagram | https://www.instagram.com/edenfried Facebook | https://www.facebook.com/bloggerinsights/ Rebel Boss Ladies Podcast | https://edenfried.com/podcast/ Websites | https://www.EdenFried.com   https://www.RebelBosses.com https://www.RebelBossU.com   About Eden   Eden Fried is the "digital product lady!" After bailing on her plan to attend law school back in 2016 (despite paying her seat deposit, securing an apartment, dropping thousands on textbooks), Eden decided to try her hand at entrepreneurship instead. Since then, Eden mastered the art of making a full time income with digital products (things like ebooks, courses, workshops, etc.) Eden is a rebel - she believes that you shouldn't need to work for someone else in order to pay the bills - so she's dedicated her life to inspiring and teaching other rebel women how to turn their passion into a digital product they can sell and make an income from online. She's the host of the Rebel Boss Ladies podcast and the founder of Rebel Boss University, a membership community where she teaches rebels how to create and launch a digital product within 90 days. When Eden's not at work, she can be found at the gym throwing around some moderately heavy weights (emphasis on the word moderately) or rewatching an episode of Friends or How I Met your Mother for the millionth time.
    29 min
  • Episode 052: Getting Started with Digital Products with Eden Fried | Planning for Profit Podcast
    On this episode I interview Eden Fried, leader of the Rebel Bosses and expert at creating and selling digital products and we talk all about how to get started with adding digital products to your revenue streams.   Highlights:   
    1. Why Eden ditched her dream of going to law school to become an entrepreneur instead.
    2. Where to start in creating your first online product
    3. How to choose which online product is the right fit for you
    4. Eden answers the question, "How big of an audience do you need to launch a digital product?"
    5. How Eden structures her business to have more freedom in her life
      Links Mentioned In This Episode   Join the FREE pop-up group, Money Makin' Mindset   Get in Touch With Eden Fried   Instagram | https://www.instagram.com/edenfried Facebook | https://www.facebook.com/bloggerinsights/ Rebel Boss Ladies Podcast | https://edenfried.com/podcast/ Websites | https://www.EdenFried.com   https://www.RebelBosses.com https://www.RebelBossU.com   About Eden   Eden Fried is the "digital product lady!" After bailing on her plan to attend law school back in 2016 (despite paying her seat deposit, securing an apartment, dropping thousands on textbooks), Eden decided to try her hand at entrepreneurship instead. Since then, Eden mastered the art of making a full time income with digital products (things like ebooks, courses, workshops, etc.) Eden is a rebel - she believes that you shouldn't need to work for someone else in order to pay the bills - so she's dedicated her life to inspiring and teaching other rebel women how to turn their passion into a digital product they can sell and make an income from online. She's the host of the Rebel Boss Ladies podcast and the founder of Rebel Boss University, a membership community where she teaches rebels how to create and launch a digital product within 90 days. When Eden's not at work, she can be found at the gym throwing around some moderately heavy weights (emphasis on the word moderately) or rewatching an episode of Friends or How I Met your Mother for the millionth time.
    27 min
  • Episode 051: 5 Tips to Transform Your Money Game | Planning for Profit Podcast
    On this episode we’re talking all about money once again! And I’m giving you some of my top tips to increase your prices and transform your money game.   Highlights:   
    1. Why you don't get to decide your value and who does decide what you're worth
    2. What you NEED to know to charge higher prices
    3. How to use lifetime customer value to make more money with less effort
    4. The biggest mistake I made with my revenue streams and what to do instead
      Links and Resources Mentioned in this Episode:    Join the FREE Summer Pop-Up FB Community: Money Makin' Mindset   Planning for Profit Episode 051   Planning for Profit Episode 018      
    13 min
  • Episode 050: Charging What You're Worth | Planning for Profit Podcast
    Today we’re talking all about charging what you’re worth and what that REALLY means (because it's not what you think!).   Highlights:   
    1. The story of how I became obsessed with pricing
    2. The truth about how much money most people in the creative and online business industries are actually making
    3. What it means when people say "charge what you're worth" and why it doesn't make sense
    4. Why the price of your offer has nothing to do with your value or success as a business owner
      Links and Resources Mentioned in this Episode:    FREE Workshop: How to Price Your Online Courses, Products, and Programs   Catch the next FB Live   Connect on Instagram    
    18 min
  • Episode 049: The Money Story That's Holding You Back in Business | Planning for Profit Podcast

    Today we’re talking all about how to lose the shame and guilt around wanting and asking for money.

    Highlights:

    • My big takeaway from speaking last week at Inspired Retreat
    • The number one money story holding you back in your business
    • How to lose the shame and guilt around making a lot of money and what to focus on instead

    Links and Resources Mentioned in this Episode:

    Pricing Workbook Waitlist

    FREE Workshop: How to Price Your Online Courses, Products, and Programs

    13 min
  • Episode 048: How To Use Scarcity & Urgency To Convert More Sales
    Today we’re talking all about urgency and scarcity and how to use both to convert more sales. Be sure to leave a review on iTunes!   Highlights:   
    1. How the beauty industry is using false scarcity to sell massive amounts of product
    2. Why scarcity and urgency work even when they aren't always real
    3. What to do if you feel like adding urgency is a slimy sales tactic
    4. Three strategies for adding urgency and scarcity to your sales funnels
      Links and Resources Mentioned in this Episode:    Pricing Workbook 2.0 Waitlist   Follow on FB to catch me LIVE  
    16 min

About Planning for Profit

From the publisher's feed

A podcast for Digital CEOs & the Integrators who support them