Plant Powered Business: Strategies to Grow Your Positive Impact

Reclaim your health and prevent or reverse chronic disease. In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, Johanna and Brieanah sit down with board-certified nutritionist, speaker, and author Terri Chrisman.

Terri has spent years empowering people to reclaim their health and prevent or reverse chronic disease. Now, with her book Fabulous Health: A Simple Plan To Get Well And Stay Well, she’s making lifestyle transformation more accessible than ever.

In this conversation, we dive into:

✨ Terri’s journey to veganism and her path to building a thriving wellness business.

✨ How she turned her expertise into a book, podcast, and platform that resonates with thousands.

✨ The fears and vulnerabilities that come with visibility and how to move through them.

✨ Why storytelling is essential for trust and connection in the crowded wellness space.

✨ The Six Pillars of a Healthy Lifestyle and the one entrepreneurs most often overlook.

✨ How to balance being an expert with showing that health is a journey, not perfection.

🌱 Explore Terri’s work & connect with her: Fabulous Health at https://fabuloushealth.net/

Want to be a guest? Reach out to us at [email protected]. We’d love to hear how you’re making an impact!

Don’t forget to subscribe to Plant Powered Business on YouTube, Spotify, or Apple Podcasts so you never miss an episode.

Is your copy moving people to take action - or leaving them scrolling past?

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, Johanna and Brieanah do live copy critiques of two vegan businesses:

🌿 Kind of Wild Wines: a vegan, organic wine brand. We break down their sales emails, content emails, and landing pages.

🌿 Main Street Vegan Academy: a long-running certification program for vegan lifestyle coaches. We analyse their sales page for clarity, credibility, and conversions.

You'll learn:

• The difference between benefit-driven vs. urgency-driven copy
• How to use authority, testimonials, and community to build trust
• Why features alone aren’t enough (and how to turn them into benefits)
• Simple tweaks that make your copy more engaging and persuasive
• The importance of showing the humans behind the brand

Whether you sell products, services, or courses, these critiques will give you practical ideas to instantly improve your copy and get people to take action.

Links to the copy we look at:

All Wines: https://kindofwildwines.com/collections/all-wines

Corporate Gifting: https://kindofwildwines.com/pages/corporate-gifting

Our Mission: https://kindofwildwines.com/pages/our-mission

https://mainstreetvegan.com/about-our-program/

Want your copy critiqued in a future episode? Email us at [email protected].

For an added bonus, we recommend checking this episode out on YouTube so you can follow along as we share our screens and review the copy.

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Feeling stuck or disconnected from your business this summer? You’re not alone, and you don’t need to power through it alone, either.

In this episode, Johanna and Brieanah get real about the summer slump many vegpreneurs face when momentum slows, motivation dips, and self-doubt creeps in. They share the behind-the-scenes reflections, stories from their own experiences, emotional highs and lows, and the mindset shifts, tools, and tips that help them stay grounded without ignoring how they feel.

You will learn:

• Why your low-energy season might actually be productive

• How to move forward without forcing it

• Tips for navigating slow seasons with self-compassion

Listen now for an honest conversation about the ebb and flow of running a business, and remember: rest, recalibration, and real talk are all part of the process.

Are you feeling the summer slump? If you’re looking for more support this summer, come hang out with fellow vegpreneurs during our next virtual coffee chat. Email [email protected] for the details!

💚 Don’t forget to subscribe + leave a review if this resonated with you!

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, Johanna and Brieanah speak with psychologist and author Dr. Angela Crawford. For her new book The Vegan Transformation, Angela interviewed 75 vegans across 26 countries, discovering how going vegan often leads to deep emotional, psychological, and even spiritual shifts.

In this conversation, we talk about:

• The identity shift that happens when you start living fully in line with your values

• How veganism can lead people to rethink their careers, redefine success, or pivot their business

• Why many people feel uncomfortable calling themselves “leaders” — and what non-dominating leadership can look like

• The emotional challenges of being vegan in a non-vegan world, and how to stay resilient

• How to communicate your message without blame, shame, or burnout

• The importance of rest, emotional self-care, and giving yourself compassion during big life shift

Explore Angela’s work & her book The Vegan Transformation: Angela Crawford, Ph.D

Want to be a guest? Reach out to [email protected]

Subscribe to Plant Powered Business on YouTube, Spotify, or Apple Podcasts so you never miss an episode.

Let us know: What has been the most unexpected inner shift you've experienced as a vegan entrepreneur?

Have you ever struggled to stand out online, while staying true to your values?

Have you hesitated to share certain parts of your story because they didn’t feel “professional enough”?

You’re not alone. And this episode is for you.

To celebrate two years of Plant Powered Business (yay!), Johanna and Brieanah unpack one of the most misunderstood tools in your business toolkit: brand voice.

You’ll learn:

• What brand voice really means (and why it’s more than tone)

• Common mistakes and how to avoid them

• The difference between personal and business branding

• Practical ways to refine and own your voice

• Why your perspective really matters—and how to confidently share it

Whether you’re just starting out or rethinking how you show up online, this conversation will leave you inspired to lead with clarity, courage, and authenticity.

Subscribe to @PlantPoweredBusiness so you never miss an episode!

Are you sitting on an idea for a new offer but not sure how to bring it to life—or worried it’s too messy to share yet?

In this episode of Plant Powered Business, Johanna and Brieanah take you behind the scenes of their own businesses as they turn fresh ideas into purpose-driven offers. We’re sharing it all—from the excitement of the initial idea, to the messy middle (full of questions and doubts), and how we turned our “what ifs?” into something real.

In this episode, you’ll hear:

• Why we felt called to create new offers
• What the behind-the-scenes process has looked like
• What and when we’re launching (plus how these offers might support you too)

If you’ve been sitting on an idea or dreaming up your next move, this conversation is your permission slip to take that next step.

Subscribe to @PlantPoweredBusiness so you never miss an episode!

Is activism separate from business, or can the two work together to create real change?

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, Johanna and Brieanah sit down with Karry Hedberg, CEO of Vegefirma and organizer of Vegemessut, the biggest vegan food event in the Nordics. Karry’s journey spans nearly 30 years, from grassroots activism and factory farm investigations to building a successful business with the mission of making vegan food mainstream.

This episode covers:

• Business as activism: Do labels matter, or is impact what counts?
• Why many vegan events fail, and how Vegemessut does things differently
• Lessons from decades in the movement: What’s changed, and what still needs to?
• The mindset shift around money: Why it’s a tool, not the enemy
• The biggest challenges facing vegan businesses today (and how to overcome them)

Want to be interviewed in a future episode? Email us at [email protected].

Learn more about Vegemessut: https://www.vegemessut.fi/in-english

Let us know: Do you think business can be a form of activism?

Subscribe to @PlantPoweredBusiness so you never miss an episode!

Is your website helping you sell your ethical products or services, or is it accidentally confusing visitors or even driving them away?

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, Johanna and Brieanah do a live website critique of This Is Not a Game, the world’s first vegan tabletop gaming brand.

Whether you run an e-commerce store, a vegan business, or simply want to improve your website copy, this episode will help you understand how to write web copy that builds authority and helps you sell your thing.

This episode covers:
- First impressions: What makes a homepage grab attention (and what can be improved)
- How to clarify your message and avoid confusing potential customers - The power of storytelling and personality-driven brand voice
- Best practices for CTAs to increase sales
- Bonus: How to get more email sign ups + welcome email tips for building a strong relationship with your audience

Want the hosts to critique your copy in a future episode? Email them at [email protected].

You can also listen to the episode on Spotify/Apple Podcasts, but they recommend watching the YouTube version so you can see the website as they critique it.

Check out This Is Not a Game here: https://thisisnotagame.co/

Let us know in the comments: What’s your biggest challenge with website copy?

Subscribe to @PlantPoweredBusiness so you never miss an episode!

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact, hosts Brieanah and Johanna explore everything you need to know about integrating AI into your business and life. From practical tips and tricks to key concerns to keep in mind, this episode is packed with insights you won't want to miss!

In this episode of Plant Powered Business: Strategies to Grow Your Positive Impact (formerly Plant Powered: Conversations That Sprout Ethical Change), Johanna and Brieanah are joined by special guest, Mitali Deypurkaystha.