Podcast Insider

Happy National Blueberry Day! Here at Blubrry Podcasting, we love to shed light on any 'holidays' related to our beloved fruit. Often times if people have trouble pronouncing or spelling our name, we tell them it's like the fruit, but without the ee's is all. Anyways, we have lots of podcasting news and topics, including a new segment on the show - pro tips from our Pro-Production team. Catch Toby and Shawn's interview this episode.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

Live Facebook recording.

Industry News

Apple is still having issues with their latest release

Apple seems to have changed things again as far as show notes. Now links work in the description tag (simple ones). And the good news is, this matches Spotify and Google. The doubling thing is still an issue in some views in AP.

Zoom bought an AI company working on real-time translation

Audacity 3.0 looks like spyware

After many schedule, title, host and content changes over the years, we are happy to celebrate episode 250 of Podcast Insider, a podcast from Blubrry Podcasting team members. After a quick pat on the back we dive right into some podcaster news along with a podcast best practice on formatting show notes and blogs and excerpts. Read more: https://podcastinsider.com

Podcast studios need adjustments and tuning up every once in a while, and definitely at least once every 15 months, which is what we did at the Blubrry studio. Todd made his first trip back to the Columbus office and not only fixed all of the mistakes MacKenzie made moving microphones, but gave it a nice cleaning.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

No live recording this week.

News:

Mark Cuban will virtual keynote at Podcast Movement 2021

New from Facebook: podcasts and live audio chatrooms

Mobile media usage to grow slowly in 2021

Podcasting winners and losers during pandemic

Podcast Choice Awards nominations open on July 1st

Best Practice:

Stay positive and upbeat on your show. Be excited to be there.

Blubrry News:

The PowerPress webinar will be June 29th at 3:30pm EST. Sign up here.

Blog Post: 3 keys to develop your podcast content, by Kim Krajci.

Affiliate payments going out this week

Follow us on Social! We are active on Facebook, Twitter, Instagram and LinkedIn. Follow our Instagram at blubrry_podcasting to keep up with the most recent news, updates, podcast tips and trends as well as giveaways. We would love to connect with more members of the Blubrry family on social media and give you a shoutout. Also, once a month, we have the Podcaster of the Month to highlight one of our customers and their podcast. Let us know if you are interested in being a Podcaster of the Month.

Interview:

Meet the Team -  Dave Clements

Dave’s podcast, Playing Games with Strangers 

Question(s) of the Week 

Question: From Facebook: Anyone podcast while they travel with a co-host in a different location? What software do you use?

Answer: Riverside.fm, Zoom (meeting software), Skype (with call recorder), or Streamyard. Bring a decent mic with you when you travel. Also, don’t forget the headphones! Todd uses an ATR2100 USB microphone and Mike uses an SM58 with a Zoom H5 recorder as an audio interface. Those work with the above software to record.

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Be sure to follow or subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting. https://www.podcasthelpdesk.com

What are show notes anyway?

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If you have a question you would like us to answer on the show, drop an email to [email protected] (audio or text or even video if you want) and we may use it on the show.

The best place for support with any Blubrry product/service is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.

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Promo code INSIDER for a free month at Blubrry.com

Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Paying for podcasts, while uncommon is now also available directly through Apple Podcasts. The latest Apple update released channels and subscriptions for podcasts this week and we're anxious to see how many podcasters and listeners choose to dip their foot into the deep end.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

Live Facebook recording.

News:

Anchor is making RSS optional

Apple Podcasts channels and subscriptions are LIVE

Luminary launches channel on Apple Podcasts

People’s Choice Podcast Awards (the original podcast awards) nominations open in 2 weeks

International Women’s Podcast Awards is looking for nominations

Call Her Daddy is going exclusive on Spotify, who paid $60 million

EU changes to copyright guidelines

Podcasting is open to ridicule

Best Practice:

Should you have separate social media accounts for your podcast? Pros and cons

Blubrry News:

Blubrry Developer Resources

Get more listeners with a podcast website! by Troy Price

No PowerPress update this week... BUT, it’s not too early to sign up for the next PowerPress webinar. Mike will take you through installing, setting up and using PowerPress. Plus, he will show you any new things added recently. Webinar on Tues. June 29th at 3:30pm EST. Sign up here.

Question(s) of the Week 

Question: Hi Blubrry! How are you going to be supporting the Apple Podcasts paid subscriptions? I don’t see anything about it on your site.

Answer: Subscriptions in Apple Podcasts are 100% on Apple. Your website and your podcast host (no matter who it is) has nothing to do with this. Think of it like YouTube (sort of). You don’t upload or do anything outside of YouTube to publish a video, it’s 100% on their platform. This is Apple’s version of this and its audio and/or video. The difference is people have to have a paid subscription to listen or watch your content on that system.

Short answer is no, we will not be doing anything for Apple Subscriptions (or Spotify or Patreon or any other closed system). It’s a different distribution method, technically, not a traditional podcast. All other podcasts work mostly like they used to. Apple pulls them in via RSS and people can listen and “FOLLOW” (instead of subscribe) just like before.

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If you have a question you would like us to answer on the show, drop an email to [email protected] (audio or text or even video if you want) and we may use it on the show.

Be sure to follow or subscribe to the companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting. This week I will be talking about the results of my show notes test and talking about show notes in general.

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The best place for support with any Blubrry product/service is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.

______________

Promo code INSIDER for a free month at Blubrry.com

Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Advertising is a vital part of keeping the podcast industry alive, however there are a few misconceptions on how advertising works concerning downloads and delivery. The Blubrry team clears up any confusion and clarifies how it works exactly.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

Live Facebook recording.

News:

In an email to podcasters, Apple has set a new launch date for “Subscriptions” in Apple Podcasts, June 15th.

Dear Podcast Creator, 

 

We’re pleased to share that Apple Podcasts Subscriptions and channels will launch worldwide on Tuesday, June 15. 

To prepare for launch, follow these tips so that your podcast subscriptions and channels shine:

 

Use artwork that is simple, recognizable, and legible.

Clearly communicate the benefits you are offering subscribers.

Ensure you are uploading enough subscriber-only audio to provide a premium experience.

Learn about subscription best practices, guidelines, and more at Apple Podcasts for Creators.

Ear Hustle, a very popular podcast by RadioTopia, is becoming a book, This is Ear Hustle.

Are podcasters are replacing our real friends?

How long should a podcast ad be?

Submit Your Tiny Podcast to My RØDECast Contest, deadline June 26th.

Ad delivery vs. downloads in podcast Adtech.

Best Practice:

Who owns your podcast? Some recommended reading here from Tom Webster.

Blubrry News:

Yet another PowerPress Update, some housecleaning and bug fixes - PowerPress 8.6.6. We’re always improving!

Podcasting Crosses the Generational Divide by Tara Jean O’Brien

If you would like to write for Podcast Insider, like Tara does, email [email protected]. We especially would love to have some Blubrry podcasters write for us.

Podcast Movement is less than 2 months away! We will be there with some fun new stuff at our booth. Come see us! You can also see us at Dragon Con, NAB and She Podcasts.

Question of the Week:

Question: I have a show transcript. Now what?

Answer: Transcripts aren’t good for SEO but those with context are. Often times transcripts contain too many filler words. We don’t talk the same way we write (or read). DO NOT use a full transcript as your show notes (blog post). 

What I suggest is get the transcript and make it into a PDF or plain text file.  Upload that file to your media spot on your server and put a link to it in your blog post. PDFs are highly accessible for the visually impaired and are a good way for any hearing impaired people to read (more or less) what you say on your show.  This is not the same as captioning.

You can also put that URL in the transcript box in the post if you are using PowerPress.

Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.

This week, I talked to Dave Jones from the Podcast Index project. We clear up some things about PodPing and other podcasting stuff. A tad on the geeky side, but it was a lot of fun!

https://www.podcasthelpdesk.com

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If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question r...

Not everything about podcasting is fun and creative; but it's useful to keep up on a handful of tips, for example, a podcast best practice: file naming conventions. Todd and Mike discussed what's currently going on at Amazon Prime and Apple, as well as something a little more simple, like how podcasting will save the open web.

And don't miss the interview in the middle with Teri Wellbrock and talking about her show, The Healing Place Podcast.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

Live Facebook recording.

News:

Amazon Prime Day this June will include podcasts

How podcasting will save the open web.

Check out these apps for listening to podcasts that are independent of the big tech companies.

Apple delays Paid Subscriptions for podcasts.

Headspace to offer a paid “channel” on Apple Podcasts

Headspace and Sesame Street will release a podcast series on Headspace called “Goodnight World” for kids.

Congratulations to Marco Arment, maker of Overcast for being inducted into the iOS App Hall of Fame!

Best Practice:

File naming conventions - media files and artwork

Pick a naming convention for your media files and stick to it.

Example: Podcast Help Desk files are named phd001.mp3 and so on.  The number is to make sure the files are all named differently.

This show uses dates. Example: PCI-2021-6-3.mp3 will be the file name for this episode.

I’ve seen others use something like serial-s1e4.mp3 (for Serial Season 1, Episode 4)

Keep it consistent so YOU know how it works.

Only use numbers, letters, - (dash) or _ (underscore) in file names for anything on the web. Not just your media but artwork and other files that are downloadable.

Also, do not start or end a file name with anything but a letter or number.

No periods in the file name except for the extension (.mp3, .mp4, .m4a or .jpg).

We say this over and over, but PLEASE do not make your file names complicated or long. This does nothing for SEO and will clutter up your hard drive with crazy long names.

Do not do this: Indusrties4Now_Episode_1-L_industrie_4_0_n_est_pas_une_option_pour_l_e_conomie_Canadienne_mais_une_ne_cessite_la_crise_provoque_e_par_le_Covid_19_est_a_l_origine_de_plusieurs_changements_Quels_sont_les_de_fis_qui_attendent_le_secteur_Man_.mp3

Blubrry News:

We did a couple of webinars yesterday, covering Category Podcasting and Podcast Channels in PowerPress. The replay videos are here: Category Podcasting and here: Podcast Channels

Blog post: What We Owe Our Podcast Listeners by Bill Meeks - https://blubrry.com/podcast-insider/2021/06/01/what-we-owe-our-podcast-listeners/

If you want to write for Podcast Insider Blog, like Bill does, contact [email protected]

We can’t let an episode go by without mentioning PowerPress, and that means 8.6.5 is out today featuring bug fixes and small tweaks.

Interview:

Teri Wellbrock -The Healing Place Podcast 

Question(s) of the Week 

Question: There are somewhere between 2 and 3 million podcasts out there.  Is it still worth getting into podcasting?

Answer: Yes! There are far less shows that are active. (we don’t have exact numbers) Besides that, none of those millions of shows has YOU in it. As 2010, there were 129,864,880 books ever published,

As a podcast hosting company, we know the finer details of how podcasting works and the importance of the technical side of podcasting, first and foremost the RSS feed. That's why this episode we brought in Angelo Mandato, Blubrry's CIO, for a Meet the Team segment, where he and Mike dive into the ways in which even those not technically advanced can help keep their podcast in tip top shape.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

No live recording included this episode.

News:

Apple's new podcast subscription service is available (latest iOS).

Apple has changed out 'following' (formerly subscribing) works. It no longer updates directly from the RSS feed to the user’s phone. The feed has to update in Apple’s directory before a new episode will be downloaded to the user. A fundamental change! This can cause several hour delays after publishing. We will do some testing to see exactly how this works and what it means for the podcaster.

PodPing, a new project to help apps update podcast episodes quicker. Watch live updates here: https://podping.watch

Google Podcasts gets some UX updates.

Podcast Index has launched a project to list private feeds in a blocklist.

Welcome To The Machine: Are Synthetic Voices The Next Frontier For Podcasting?

Best Practice:

Keep your site up-to-date and free of extras.

Always update your plugins and themes

And, always update WordPress

Remove any unused plugins

Brass tacks, keep everything up-to-date and remove any unused plugins and themes to keep everything clean on your site. There is no need to bog it down with additional plugins, etc. Staying up-to-date also keeps you from being hacked by a known flaw in outdated plugins or themes.

Blubrry News:

Join us for two webinars on June 2nd

Category Podcasting at 1pm EST - register here

Podcast Channels at 2pm EST - register here

Four Easy (and Mostly Free) Ways to Spice Up Your Podcast by Meryl Klemow

If you want to write for Podcast Insider Blog, like Meryl does, contact [email protected]

Interview: Angelo Mandato

Meet the team - Angelo Mandato, CIO Blubrry

Question(s) of the Week

Question: I’m using Cloudflare on my website. CastFeed Validator tells me that Cloudflare may cause issues with podcasting. Why is that?

Answer: Web Application Firewall services (WAF) can inadvertently block podcasting apps and should be avoided for podcast websites. CastFeedValdiator, a free podcast validation service by Blubrry Podcasting, identifies these potential issues that can cause harm to podcasts’ distribution and prevent users from playing episodes.

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Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.

https://www.podcasthelpdesk.com

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If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.

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Promo code INSIDER for a free month at Blubrry.com

Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting custo...

The Ambies are considered to be one of the first major awards shows for podcasting and kicked off this past weekend. Guesting on the podcast this week, Barry Kantz from the team discusses multiple podcasting awards shows and interview techniques. Last but not least, get to know a bit more about category podcasting and channel podcasting and how you can really learn the difference between the two in our upcoming webinars.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

No live recording included this episode.

News:

The first Ambies Awards were given out on Sunday by the Podcast Academy. 

The Webbys Podcast category winners

And yet MORE awards, the Headliner Awards.

Jim Harold published episode 500 of Campfire, congratulations Jim!

38% of Canadians listen to podcasts, based on Edison Research Infinite Dial Canada.

Google testing an RSS ‘Follow’ button for Chrome. Seems eerily similar to Google Reader anyone.

 

Best Practice:

Interview Prep and Technique

Outlines, are guests participating in creating said outline?

Quick conversation before recording starts

Let the conversation happen

Big thing, listen to the answers from your interviewee, just in case there is a follow up question that makes more sense than what you have written down.  People want to hear your guest talk, not you :)

Blubrry News:

PowerPress Webinar next Thursday at 3pm EST. If you can’t make it live, sign up here.

We are planning and getting ready to go to live events again.  What events are YOU going to or thinking of going to? Podcast Movement, Podfest, She Podcasts, NABShow or others? We plan on being at all of these. Where else would you think we should go? Let us know!  [email protected]

Blog post: Secrets of the Podcaster’s Mindset by Troy Price.

If you want to write for Podcast Insider Blog, like Troy does, contact [email protected]

Interview: Meet the Team

Barry Kantz, CFO and General Counsel

Home Based Travel Agent Show

Question(s) of the Week 

Question: I want to do two podcasts from one WordPress site using PowerPress, preferably using either Channels or Category Podcasting. What is the difference between Category Podcasting and Podcast Channels and which one should I use?

Answer:  

Podcast Channels are great if you want to do a video version and an audio version of the same show.  Also, it’s good for 1 or 2 extra shows. The disadvantage is that it doesn’t scale well.  Any more than about 5 channels gets really hard to keep things separate.

Channels can also be used for doing a paid podcast using 3rd party membership plugins (so your show isn’t stuck on one platform)

Category Podcasting is great if you are going to do a BUNCH of podcasts or a small/medium network of more than 3 or 4 shows. The disadvantage of Category podcasting is the main podcast feed from the site has ALL the episodes (that might be an advantage) but it’s not a good way to add 1 more show as you have to move the main show to a category feed to keep them separate.

Interesting fact, We have a PowerPress user that has 750+ category feeds from one WordPress site (and some say WordPress can’t handle podcast feeds…)

Check out our two new webinars early June, on Category and Channel Podcasting. Look for sign up links soon.

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Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.

How would you define yourself as a podcast host? Are you an indie podcaster? Or are you doing this for your career or leapt into what some might consider a professional podcaster? It's up to you as the host or creator to put such label on yourself if you want, but here at Blubrry, we know that most podcasters are labeled independent and would claim as such.

Don't let our discussion on indie vs. professional stop you from learning about the industry as a whole, for example, IAB recently stated that they think podcast advertising revenue will reach 2 billion by 2023. When you hear of Dax Shepherd's podcast going exclusive soon and that Wondery+ is also going to do podcast subscriptions as well, it's not hard to believe.

Live Facebook recording.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Recorded live from two well-separated and socially distanced podcast studios in northern and southern Michigan; here’s Podcast Insider.

News:

IAB predicts $2 billion in ad revenue by 2023

Coming soon: New tweaks for Apple Podcasts app

SiriusXM, Pandora, and Stitcher Advertising is now SXM Media

Dax Shepard’s Armchair Expert is going Spotify exclusive July 1st

Wondery+ (owned by Amazon) is going to join Apple Podcasts Subscriptions

CNN bringing the The Handoff to Apple Podcasts Subscriptions

Outlier Podcast Festival is coming up May 27-28th, for free!

Is RSS dead?

Topic of discussion:

Are you an indie podcaster?

As podcasters, most of us start off doing everything for our shows.  Show prep, hosting/talent, recording, editing, publishing, ad sales, program manager and chief bottle washer. This way of doing things gives you control; for your brand, your editorial (you can say what you want) and any revenue your show brings in.

Some of us farm out parts of the above roles. Like having help for show prep or having an editor, but for the most part, it’s still independent.

Blubrry News:

PowerPress 8.6.2 has been released.

Sticking to a Podcast Schedule by David Day

If you want to write for Podcast Insider blog, like David does, contact [email protected]

Question(s) of the Week:

Question: I started a podcast two weeks ago in audio format and film it for YouTube. Then we edit the video part and add in photos and some special effects. It’s so much work to do it this way. Would have been way easier to just do the audio format. For those of you with experience, am I wasting my time filming and editing and putting it on YouTube?

Answer: No, it’s not a total waste of time, but editing the video may be overkill. For this show, we stream live on all the platforms so when we are done, we have a YouTube video already there and a Facebook video, however we do not edit the video. We record the audio separately which we have professionally edited by the Blubrry Pro Production team.

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This week Mike will be sharing his finding on his show notes experiment. As in how show notes display in each directory or app. I have a part two of this experiment running on a different podcast and I will be able to get a bit deeper later on.

https://www.podcasthelpdesk.com

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If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.

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At the end of the day, a podcaster will be happy that they have listeners, regardless of where or how they are listening to their podcast. As a hosting provider, we wonder, how do you listen to podcasts and do podcast creators and hosts care where their audience listens?

News:

Apple changed the way “episode notes” are handled. James Cridland from Podnews.net goes over what he found.

Canada’s Infinite Dial will be released on May 13th, watch live at 2pm EDT.

RØDE is doing “My RØDEcast” contest again, a chance to win prizes! Prize list here.

How The Daily becomes Radio Ready.

Ricky Gervais will launch a new podcast, Absolutely Mental, with neuroscientist and philosopher Sam Harris. It will cost $14.99 for the season.

Riverside.fm (a podcast remote recording service, and our team has used it) has raised $9.5 million in funding and released its “Magic Editor.”

Tom Webster on the origins of podcasting.

Best Practice:

Should you care where people listen to your podcast?

We know, this is more of a question than a best practice, we’d love to hear your opinion.

Should you promote a particular podcast listening app for your listeners?

Do you promote an app?

Are single show apps a good thing?

Have you checked out any of these apps?  https://podcastindex.org/apps

Blubrry News:

PowerPress 8.6 is finally out! This release adds a redesigned stats widget to the WordPress dashboard and a bunch of under the hood tweaks.

Blog post: Traditional Marketing Practices That Will Work For Your Podcast by Troy Price.

If you want to write for Podcast Insider Blog, like Troy does, contact [email protected]

Question(s) of the Week:

Question: I’m following (subscribed to) my own podcast in Apple Podcasts. It used to show up right away after I published. Now it takes several hours. What is going on?

Answer: Apple changed the way Apple Podcasts updates Followed (no longer Subscribed) podcast episodes. Used to be you were directly subscribed to the RSS feed. Now Apple’s crawler has to update your listing on Apple Podcasts before the file will be delivered to you and your subscribers, it can take four to five hours or longer. There is nothing wrong with your feed or anything you are doing (or your podcast host is doing). It’s the new way Apple does things.

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If you have a question you would like us to answer on the show, drop an email to [email protected]  (Audio or text or even video if you want) and we may use it on the show.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Sending a ticket gives the whole team access to the question rather than direct emails or direct phone calls.

______________

Be sure to subscribe to the unofficial companion show to this one, Podcast Help Desk where Mike goes a little deeper into the geeky and techy side of podcasting.

This week, going to start an experiment to find out how show notes are shown on all different apps and directories. Mike would love to hear what you see in your app for this upcoming episode, and a surprise announcement!

https://www.podcasthelpdesk.com

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Promo code INSIDER for a free month at Blubrry.com

Coming at you this week from Blubrry Studios in northern and southern Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-address stamped envelope (SASE) and we will send you a Bl...