Podcast Power Marketing Podcast: Podcasting Tips - Content Marketing - Online Marketing

Today on the podcast power marketing podcast, we’re talking with Cesare Rocchi, owner of web development company Studio Magnolia, and the person behind Podrover, the online app that helps you get podcast reviews from iTunes and Stitcher Radio.

Cesare is based in Italy, and he’s a speaker, writer, user experience designer and developer specialising in web and mobile applications,

I’ve invited Cesare onto the podcast today to help give everyone an insight into the people that make the software that supports the podcasting community, and specifically to find out more about the Podrover application.

You can sign up for Podrover for free whilst the application is in beta at http://podrover.com, and as mentioned in the podcast, when podrover comes out of beta you can get a further 2 months of podrover service free of charge by following Podrover on Twitter and sending them a direct message to with the words ‘Simon Is Awesome” in your message body.

You can follow Podrover on Twitter at @podrover

Today on the podcast power marketing podcast, we’re talking with Julie Anne Eason host of the Successful Author Podcast.

Julie has been a professional writer for over 20 years and through Julie’s ghostwriting, coaching, and online mentorship program, the Nonfiction Book Academy, she helps entrepreneurs, speakers, coaches, CEOs, and other business people write high-quality books that expand their reach and build their brands. She has combined her love for marketing and writing to create The Successful Author Podcast, where she interviews book industry experts on writing, publishing, and marketing books

On the show Julie shares her journey through the changing media landscape of the last two decades, and offers her thoughts on why it’s so important that people share the gifts of their knowledge through vehicles such as books and podcasts.

To get a free copy of Julie’s book The Profitable Business Author, head on over to http://www.theprofitablebusinessauthor.com/

To tune in to Julie’s podcast The Successful Author Podcast you can find it at http://successfulauthorpodcast.com

If you’re inspired to get started creating your own podcast today, get your free Podcaster’s toolkit with links to the top 20 tools that successful podcasters use to launch and improve their podcast at http://podcastpowermarketing.com/toolkit

Today on the Podcast Power Marketing podcast we’re talking to David Lizerbram. David is an attorney and the founder of Lizerbram & Associates law firm in San Diego Californa, and most recently he’s written a fantastic new eBook for podcasters titled ‘Podcast Law’

With podcasting continuing to grow and more and more people taking to the internet airwaves, it’s becoming ever important to understand the rules and regulations that you could fall foul of when publishing your podcasts.

So to help you keep your shows the right side of the law I wanted to check in with David to find out what types of potential legal pitfalls podcasters should be aware of, and how they can avoid getting embroiled in expensive and reputation damaging legal challenges

To download your copy of David’s fantastic free eBook ‘Podcast Law’ head on over to David’s website or grab it directly at http://podcastlawguide.com

If you’re inspired to get started creating your own podcast today, get your free Podcaster’s toolkit with links to the top 20 tools that successful podcasters use to launch and improve their podcast at http://podcastpowermarketing.com/toolkit

Today on the Podcast Power Marketing podcast we’re talking to productivity coach Paul Minors who presents the incredibly successful podcast ‘The Productivity Podcast’.

Paul’s podcast promises to help you become a Jedi Master of productivity with time management, goal setting and motivational tips.

As a podcaster myself, putting together a weekly show means being super focused and efficient to make sure episodes get published on time and maintain their quality, whilst I’m juggling many other areas of my business, and I’m sure the same rings true for many of you listening, so I’m really excited to have Paul on the show today to share some of his top tips with you on how to become a more productive person.

In this episode you’ll learn

* How to efficiently manage your editorial calendar

* How to prioritize your tasks, whether it’s creating a podcast, setting up a business or juggling your work life balance

* Top tips on beating procrastination

* Techniques to manage your time based on your energy levels

And in the show Paul specifically mentions these productivity tools that he uses

* Asana

* Sunrise Calendar

* Evernote

And if you want to learn more about mastering productivity from Paul Minors directly or tune into The Productivity Podcast, you can head on over to Paul’s website at http://paulminors.com

If you’re inspired to get started creating your own podcast today, get your free cheat sheet with links to the top 20 tools that successful podcasters use to launch and improve their podcast at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing podcast we’re talking to marketer and podcaster Harry Hawk, show runner for inbound.org’s new podcast series ‘The Inbound Podcast Network’.

Harry has been working with the team at one of the biggest and best digital marketing communities online, Inbound.Org, to create a brand new new marketing podcast network, called the Inbound Podcast Network, which is promising to be THE place where smart marketers come to grow.

With more and more brands getting into the world of podcasting, whether it’s through single shows or podcast networks, I wanted to find out how the idea came about for the Inbound Podcast Network and why now is the right time to launch it

On today’s packed show Harry reveals:

* 5 new podcasts from inbound.org for content marketers to learn from the results of the inbound community

* How Harry made a call out to the inbound.org community to get involved in creating the content for the podcasts

* Why podcasting is offering a valuable new channel for content marketing professionals

* What season podcasting can offer brands who want to test a podcast idea

* How Ringr and Clammr in revolutionising podcasting production and promotion

* Why podcating is such an important part of the content marketing mix

* And as a bonus, Harry gives us his podcasting 101 in 5 minutes (check out some of his great tips for launching or improving your podcast…)

You can find out more information about the Inbound Podcast Network, and get involved in suggesting content for the shows at Harry’s Inbound Podcast Network post on Inbound.Org

Thinking of starting your own podcast but don’t know where to start?

Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing podcast we’re talking to Parviz Parvizi, co-founder of Clammr, a new social audio discovery app that allows you to both discover and publish new and interesting audio clips up to 18 seconds long.

Users are calling the Clammr app the Audio Instagram and Audio Twitter for podcasting. Listeners get personalized streams of Entertainment & News in 18-second bites that they can launch automatically into full-length music, podcasts, and news. audio content creators love Clammr as a way to make their content more discoverable and viral.

For podcasters, Clammr could potentially be a great social ecosphere to attract an audience of people already attuned to the medium of audio. So could it be the really be the Instagram, Twitter or Vine of the audio publishing world?

The Clammr app originally soft launched in Spring 2015, and is becoming a hot topic in the podcasting industry, so listen to this episode to find out more about the Clammr app, how it got started, how to  promote your podcast with clammr, and how the Clammr app can help people promote your podcast on social media and beyond too.

Download the Clammr App at http://www.clammr.com/

Keep up to date with Clammr developments and learn more at the Clammr YouTube channel

Thinking of starting your own podcast but don’t know where to start?

Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing podcast we’re talking to Tim Sinclair, CEO of Ringr, a new audio recording app that allows you to record conversations and interviews with anyone in the world, using just a smartphone.

For podcasters this app could be revolutionary, helping you record an interview in high quality audio with anyone on the planet that also has a smartphone, removing the need for the other party to have to use Skype and external microphones.

The Ringr app came out of beta earlier this year, and is making big waves in the podcasting industry, so to find out more about the app, how it got started and how it can help podcasters, I fired up the Ringr app on my iPhone and dialled up Tim to record today’s interview using nothing more than my phone and it’s earbuds.

If you want to download the free Ringr App and try it for yourself, head on over to the following links:

Ringr on the web

Ringr in the iTunes store

Ringr in the Google Play store

Thinking of starting your own podcast? Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing podcast we’re talking to Chloe Thomas, founder and creator of the eCommerce Masterplan, a whole online learning ecosystem that helps businesses grow faster and more efficiently.

As well as consulting on eCommerce, Chloe is also an accomplished author and speaker, with 3 books published to date covering successful online selling, delivery strategy and driving website traffic, and if that’s not enough Chloe’s also the host of the incredibly popular eCommerce Masterplan podcast.

Chloe’s podcast focuses in on the Commerce in e-Commerce, and her guests are real sales warriors, many having long background in successful businesses.

On this show we find out how and why the eCommerce Masterplan podcast got started, and how it’s being used to expand Chloe’s business internationally

In this episode you’ll learn:

How to organize your existing business to make space for podcasting

Tips for getting great guests on your show

How podcasting benefits your business internationally

You can find more on the eCommerce Masterplan podcast at http://ecommercemasterplan.com and follow Chloe on Twitter at https://twitter.com/chloe_ecmp

Thinking of starting your own podcast? Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing podcast we’re talking to Nicholas Robertson, partner at global legal services provider Mayer Brown. Nick is also head of Mayer Brown’s London Employment Group, and is the host of one of Mayer Brown’s fortnightly podcasts, ‘UK Employment Law – The View From Mayer Brown‘.

Nick had the idea for the podcast with an epiphany in a Woking car park whilst on his daily commute. He took the idea to Mayer Brown’s business development team who backed his forward thinking, and now the Mayer Brown UK Employment Law is the leading podcast in it’s field.

Interestingly the Mayer Brown podcasts are used as a professional development tool, with the episodes even being able to be counted as CPD points.

You might also be surprised to hear that there is a lot that podcasters can learn from the legal profession, including the art of presentation and storytelling, and how to get complex information over to your audience in an easy to understand way.

If you’re considering starting a business podcast and you work for a corporate company, give your business development team or head of marketing a link to this show. It’ll help you convince them that your company should be seizing the opportunity of podcasting too.

In this episode you’ll learn:

Why a podcast can help you form a powerful rapport with your listeners to bring in new clients and raise awareness of your brand

How to use competitions as a tool to discover more about your listeners

Why podcasts help show authority and expertise, and how it can position your business as a premium trusted brand

You can listen to the Mayer Brown UK Employment Law podcast at the Mayer Brown website, or via iTunes

Thinking of starting your own podcast? Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet

Today on the Podcast Power Marketing Podcast we’re going to help you overcome the top 5 fears that stop you podcasting.

If you’re a content marketing professional, a business owner of entrepreneur and you haven’t yet got a podcast up and running as a marketing channel, then this podcast episode is for you.

When you first think of starting a podcast you might have some fears or barriers that hold you back from taking advantage of this incredibly engaging medium of podcasting that brings in a whole new stream of customers and raving fans for your business.

In this episode you’ll learn:

* The super fast 3 steps to getting your podcasting technology set up

* How to overcome the fear of hearing your own voice on your podcast

* Three strategies with coming up with new content for your podcast

* How to overcome the fear of commitment to publishing on a regular basis

* How to overcome the fear of failure

Grab your free podcasting cheat sheet ‘7 Proven Steps To Starting A Successful Podcast’ at http://podcastpowermarketing.com/cheatsheet