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Podcast | Write Your Book in a Flash Podcast with Dan Janal
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Podcast | Write Your Book in a Flash Podcast with Dan Janal episodes
- #075 – Lisa Tener on Write Your Book With a Ghostwriter
Awarded the Silver Stevie for “Mentor/Coach of the Year” by the Stevie Awards for Women in Business, Lisa Tener is an inspiring book writing and publishing coach, author, entrepreneur, and speaker.
As a Creativity Catalyst, Lisa Tener is known for helping visionaries, experts, entrepreneurs, creatives, healing professionals, therapists, coaches and people from all walks of life access their juiciest ideas, write in a state of flow and do their finest work. Lisa contributed a chapter to The Creativity Workbook for Coaches and Creatives (edited by Eric Maisel and published by Routledge). She is the author of the forthcoming book The Joy of Writing Journal, which debuts on January 20, 2021.
As a Book Coach, Lisa Tener helps with all aspects of book writing: from creating your book concept to writing and editing. She has specialized expertise with helping authors write successful book proposals. And one of Lisa’s specialties is referring aspiring authors to high quality ghostwriters to write and publish exceptional books.
Tips:
- An experienced ghostwriter can capture your voice. They look for the words you use in conversation, whether you sound formal or informal. You can also show them books you want yours to be like.
- Before hiring a ghostwriter, look at samples of their work.
- A skilled ghostwriter can write in various styles and can match your voice.
- You can find ghostwriters on Google. The more specific your search terms, the better results you’ll get. For example, “ghostwriter for memoirs,” or “ghostwriter for a health book.” It’s a starting point. Then interview them.
- Expect to pay between $1-2 per word for an experienced ghostwriter for a 200-page book.
- Always have a contract with a ghostwriter. You need to agree on the expectations, such as tone, word count, pages, number of interviews, research, and revisions. Everyone needs to be on the same page.
- Look at the draft early in the process so you can give feedback. You’ll save a lot of time compared with if you wait until the first draft is done.
- A ghostwriter will write a book based on interviewing you, looking at your courses (and other materials), and conducting research.
Website: Lisa Tener – Book Writing Coach and Book Proposal ExpertWebsite: 20 Questions to Ask a Ghostwriter Before You Hire YoursThe post #075 – Lisa Tener on Write Your Book With a Ghostwriter first appeared on Write Your Book in a Flash Podcast with Dan Janal.
29 min - #074 – Mitchell Levy on Writing Sound-Byte Books
Global Credibility Expert Mitchell Levy is a TEDx speaker and international bestselling author of over 60 books.
As The AHA Guy at AHAthat, he helps to extract the genius from your head in a two-three hour interview so that his team can ghostwrite your book, publish it, distribute it, and make you an Amazon bestselling author in four months or less.
He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 800 books. He’s provided strategic consulting to over one hundred companies, and has been chairman of the board of a NASDAQ-listed company.
Mitchell has been happily married for thirty years and regularly spends four weeks in Europe with family and friends.
Tips:
- It takes about 320 hours to write and publish a thought leadership book. I can save you 310 hours with an AHA book full of sound bites and thought leadership ideas.
- Find your readers’ “Customer’s point of pain.”
- Create a Dream 100 list of ideal customers and send the book to them. The calls will come in.
- A book builds trust. If I can’t trust you, why would I work with you or buy from you?
- Your book is your point of view. By definition, you are different from others.
- Write a book that focuses on where you want to be tomorrow.
Website: AHAthatThe post #074 – Mitchell Levy on Writing Sound-Byte Books first appeared on Write Your Book in a Flash Podcast with Dan Janal.
27 min - #073 – Nadia Bilchik on Working With a Co-Author
Nadia Bilchik is an internationally renowned television personality, communication training expert, best-selling author, and keynote speaker.
As a TV anchor, reporter and editorial producer at CNN for the weekend morning show, she anchored and hosted feature programs for CNN and CNN International.
Her uniquely dynamic, entertaining, and substantive approach to communication skills training comes from her extensive experience in delivering keynote addresses, conducting training workshops, and coaching business professionals across a range of audiences both in the USA and globally.
She has interviewed President Nelson Mandela, Tom Hanks, Meryl Streep, Anthony Hopkins, Morgan Freeman, Matt Damon, and George Clooney, amongst others.
Nadia’s clients include The Home Depot, Coca-Cola, Porsche, The Institute of Nuclear Power, Samsung, Georgia Tech, Emory School of Business, and Northeastern University, among many others leading organizations.
Tips:
- All of my books started as programs. You can turn your program into a book.
- Hire a court reporter to transcribe your live training. A lot of your brilliance comes out when you teach-not from a script.
- Hire a writer to turn your spoken word into good writing. The way we speak and the way we look in the written word are vastly different.
- As an author, you need to think how to get readers to participate using the written word. As a trainer in live sessions, interactivity is easy. With a book, you must be more creative.
- There are many books on your topic, but you should write your book because no one has your story. You are the word to a group of people who want to hear from you.
- To be a thought leader, you need a book to add to your credibility.
- Be of value to others.
- When co-writing a book you have to be able to give and take. There’s no dictating. You must be team players and compromise.
- To promote a book, we did a series of videos for each chapter.
Website: Nadia Bilchik, Speaker, Author, TrainerThe post #073 – Nadia Bilchik on Working With a Co-Author first appeared on Write Your Book in a Flash Podcast with Dan Janal.
23 min - #072 – Weston Lyon on Turn Your Manuscript Into a Published Book
Weston Lyon is Founder of Plug & Play Publishing which helps coaches, consultants, speakers, and education-based service providers write and publish books to position themselves as authorities in their field and grow their business.
He is the author of 19 books (including his newest book, Stop Chasing Prospects), has given over 480 presentations, and is the Founder of Plug & Play Publishing.
Weston started his entrepreneurial journey in 2000 after dropping out of college (going into his senior year!) to start my first business. Risky? You bet. But, if you know Weston, he wouldn’t change any of it because it led him to where he is now!
Since 2000, Weston has seen his share of successes and failures. He’s been involved in multiple businesses; ranging from skin care, to janitorial services, to gift incentive sales, to fitness coaching, to marketing and publishing.
In 2005, Weston wrote his first book, Use It To Lose It (a fitness workbook). Between 2008-2009 Weston went on a writing rampage and wrote 9 books in 11 months! That little act of lunacy led him to start Plug & Play Publishing.
When Weston is not working, he’s enjoying life with his son, family, and friends, training in an array of martial arts, or out on the mountain bike trails.
Tips:
- There are 639 steps in the publishing process – from writing, to publishing, to marketing.
- Have a professional design your book cover. A book cover sells books.
- Our editors go through a book 2 or 3 times. Our goal is to make your book the best it can be.
- You need to create a book that readers say, “I can read that book.” 400 pages is too long. Shoot for 130 printed pages. If you have 50 pages in Word (in 1.25 line spacing), you’ll have 100 pages in a printed book.
- Covers can be image driven with your head shot, or word driven. It depends on what you are going for.
- Don’t use your logo colors on your book cover. People might see your book as a marketing tool instead of as an educational product. You want the book to position your as an expert.
- There are five ways to design a back cover.
Website: Plug & Play PublishingThe post #072 – Weston Lyon on Turn Your Manuscript Into a Published Book first appeared on Write Your Book in a Flash Podcast with Dan Janal.
26 min - #071 – Mari Ryan, Author of The Thriving Hive: How People-Centric Workplaces Ignite Engagement and Fuel Results
As CEO and founder of Advancing Wellness, Mari Ryan is a workplace well-being strategist guiding organizations to create people-centric workplaces where employees thrive. During her career, she has worked with businesses of all sizes from start-ups to global powerhouses such as Microsoft, Morgan Stanley, and Northrup Grumman. She brings a wealth of experience and expertise.
Mari holds a Bachelor Degree from Lesley University, an MBA from Boston University, and a Masters in Health Promotion from Nebraska Methodist College. Mari is an active member of the National Speakers Association.
Tips:
- As a speaker, one of the key things we can do it is to tell a story. That’s why I chose to write a business parable, “The Thriving Hive” instead of a traditional business book.
- When I get into a story, I can’t wait to see what happens to the characters. Why can’t a business book be that way? That’s why I chose a business parable style for “The Thriving Hive.”
- It is helpful to have an editor who can offer an outside viewpoint through the process. She provided me with advice on the general direction.
- To get the reader involved I asked reflective questions, “What would you do if this happened?”
- In a business parable, readers can relate to the characters and wonder what will happen next.
- Any time you tell a story where you can bring emotions into it, people feel a connection. It is a powerful way to connect with an audience.
- While some authors choose this approach, Business parables don’t have to have a second part that talks about the science behind your points.
Book: The Thriving Hive: How People-Centric Workplaces Ignite Engagement and Fuel Results (Amazon Paperback/Kindle/Audiobook)Website: Advancing WellnessThe post #071 – Mari Ryan, Author of The Thriving Hive: How People-Centric Workplaces Ignite Engagement and Fuel Results first appeared on Write Your Book in a Flash Podcast with Dan Janal.
22 min - #070 – Claudia Gere on How to Find a Literary Agent
Claudia Gere, author of Name Your Book: 94 Nonfiction Title Tips, speaker, author consultant, book coach, and literary agent, helps business leaders, consultants, speakers, and other entrepreneurs develop their best writing and publishing strategies to realize their aspirations of becoming an author.
Through speaking, webinars, workshops, and individual coaching, she has launched many first-time authors on a path to writing and publishing success.
Tips:
- First-time authors have a better chance of landing a publishing deal because they don’t have a track record of failure. You have a chance to convince a publisher you can build a platform.
- You can find literary agents at PublishersMarketPlace.com.
- Agents are paid 15 percent of the author’s net receipts. Never pay an agent for a “reading fee” or other services. That’s unethical.
- Build rapport with an agent by showing them you have done your research. Open your cover letter with something personal so they’ll know you read their articles and follow them on social media.
- Authors should retain the copyright to their books. Publishers are buying the rights to print and distribute your book. Publishers don’t own your content.
- Never use your family attorney to review your publishing contract. Use a literary agent or a lawyer specializing in publishing.
- Every author I have worked with who has sold a book to a publisher has sold far more books than they would have sold on their own. When they send a book to a reviewer, the book gets reviewed.
Book: Name Your Book: 94 Nonfiction Title Tips (Amazon Kindle)Website: Where Experts Become Outstanding AuthorsThe post #070 – Claudia Gere on How to Find a Literary Agent first appeared on Write Your Book in a Flash Podcast with Dan Janal.
22 min - #069 – Leslie Ungar, Author of Horse Talk: Lessons in Leadership for Entrepreneurs, Executives and Everyone In-Between
“She kicks your butt and then gives you cookies,” Akron Mayor Dan Horrigan, a long-time friend and client says of Leslie Ungar. As a coach Leslie’s style is direct in order to accelerate your success. You might call it the carrot and stick approach using Oreos instead of carrots!
As president of Electric Impulse Communications, Inc., Leslie Ungar helps individuals and corporations supercharge their leadership. Benefit from Leslie as Coach, Speaker, and Speechwriter.
As you listen to and study with Leslie you will hear about how excelling in the horse show ring is similar to excelling in your own area of expertise: first place is always first place. She was a nationally ranked equestrian in the Top Three in her field.
Tips:
- I have 10 years and 100 lesson to share and turned those into a book.
- Each lesson was one line long. I had to turn each one into a story with background, show the insights, show the life lessons and present a call to action: What can you do with that lesson?
- I give the book to prospects so they can see the benefits of my program. The book will help them understand the program.
- The book will help add credibility to my program.
Book: Horse Talk: Lessons in Leadership for Entrepreneurs, Executives and Everyone In-Between (Amazon Paperback/Kindle)Website: Electric Impulse CommunicationsThe post #069 – Leslie Ungar, Author of Horse Talk: Lessons in Leadership for Entrepreneurs, Executives and Everyone In-Between first appeared on Write Your Book in a Flash Podcast with Dan Janal.
23 min - #068 – Patricia Fripp on Turn Your Book into a Speech
Patricia Fripp simplifies and demystifies the process of preparing and presenting powerful, persuasive presentations. She delivers her message through keynote speeches, breakout sessions, and in-depth customized training and coaching. Patricia is now virtually everywhere with FrippVT, her interactive, learn-at-your-own-pace, virtual presentation skills training.
When your message must be memorable, your presentation powerful, and your sale successful call Patricia Fripp. One of the few professional speakers who can transform the presentation skills of others, she is an executive speech coach and sales presentation skills trainer. Kiplinger’s Personal Finance wrote that one of the best investments you can make in your career is Patricia Fripp’s presentation skills training.
Tips:
- The premise is the central theme. The big idea. The points of wisdom prove your premise.
- For each Point of Wisdom, you may want to Give an Explanation, then an Example, and the Application for this audience. OR for each Point of Wisdom, you have an option to use the timeline formula: Past, Present, Future. OR for each Point of Wisdom, it may serve your message to use the success formula of Problem, Solution, Example.
- Opportunity doesn’t know once. It knocks all the time.
- Tell the story through the eyes of two characters to prove your principles are universal.
- You need talks that are 15, 20, 45, 50 and 60 minutes long to cover everything from TED talks to keynotes to service clubs.
- You need to tell a great story for every point. Read your book and circle the best stories. Which 3 or 5 stories could you not live without? Use those stories in your speech.
- To market your book at a speech, give your book away as a prize. Ask for a volunteer and give them your book as a prize. People will want to volunteer. And the others will want to buy your book.
Program: FrippVT (Training Company)Website: The Presentation Skills ExpertThe post #068 – Patricia Fripp on Turn Your Book into a Speech first appeared on Write Your Book in a Flash Podcast with Dan Janal.
27 min - #067 – S. Paul Moehring, Author of Get Squared: Goal Getting with Balance
S. Paul Moehring is a Certified Business Coach, Speaker, and Author.
His knowledge, expertise, and coaching abilities aid to the success of small business owners; from personal achievements to their professional development.
His experience covers over two decades of guiding and coaching new business owners. His services provide support every step of the way; from business plan development to advanced-level coaching, he is committed to helping you develop strategies to achieve your goals.
Tips:
- I have written 10 to 15 outlines for over 15 years for books. The problem was it wasn’t a high enough priority. I made it a priority.
- I’d go to the golf course an hour early and write. After an hour I told myself I deserved to golf now. That got me into the habit of writing.
- If you read your book 15 times, you’ll still miss a typo.
- My editor helped me not look foolish. When you write a sentence, it might not make sense. An editor with the right eye picks those out.
- It’s not worth arguing with a copy editor. They are always right.
- If there’s a typo in a book, some readers will be turned off.
- We use the book as the first step in our coaching relationship.
Book: Get Squared: Goal Getting with Balance (Amazon Hardcover/Paperback/Kindle)Website: Reaching New HeightsThe post #067 – S. Paul Moehring, Author of Get Squared: Goal Getting with Balance first appeared on Write Your Book in a Flash Podcast with Dan Janal.
14 min - #066 – Nancy Juetten, Author of Bye-Bye Boring Bio 2020
Since 2009, Bye-Bye Boring Bio Workbook Author and Get Known Get Paid Mentor Nancy Juetten has upgraded bios for speakers, experts, and authors who once struggled to spell out their greatness and broadcast their brilliance on paper or online.
With her workbook as the foundation, she created the Podcast Dream Guest Mastery course, Broadcast Your Brilliance Boot Camp and Get Known Get Paid Private Mentoring Program to serve clients around the world, while building a business that allows her to enjoy a great quality of life from a comfortable home office with her dog at her feet.
Clients value her “all of the help and none of the hype” advice. Nancy says a brilliant bio opens the door to something more … instead of a snore.
Given the impact of podcasts and virtual speaking in the COVID-19 era, Nancy says the time to make your message memorable is right now.
Tips:
- I took everything I knew about how executives can be media worthy and poured it into the Bye Bye Boring Bio Workbook.
- To market the new book, I wrote a simple, heartfelt message and sent it to my email list. Then I walked the dog. When I came back and sat in front of computer, it was like looking at a slot machine in Las Vegas. Money poured into my shopping cart.
- I found a solution to an urgent problem. People didn’t want to hear your boring bio. They want to know what’s in it for them.
- Bios should open doors. Not invite snores.
- One book can lead to an empire where you have programs for people at every level: group programs, premium programs and private mentoring.
- I didn’t want to be on camera. But a friend said “Your success will be amplified if you get over your limitations.” Your upside will be greater if you speak and do videos.
- I included deep dive interviews with experts in the Bye-Bye Boring Bio 2020 Workbook to take the content beyond the written word and appeal to more learning styles.
- I used different learning modalities so people would get to know, like, and trust me in many ways so they would want to do business with me. They are going to know if they want to work with me.
Book: Bye-Bye Boring Bio 2020 (Workbook Preview)Website: Get Known, Get PaidThe post #066 – Nancy Juetten, Author of Bye-Bye Boring Bio 2020 first appeared on Write Your Book in a Flash Podcast with Dan Janal.
14 min
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Discover how successful people just like you have grown their businesses and made more money by writing books.