261: Podcasting as a Revenue Stream

With me on the podcast today is Traci DeForge. Traci has over three decades of experience in broadcast media, executive management, and consulting for Fortune 500 businesses. She is the founder of Produce Your Podcast, and she's going to be sharing with us today how creating and having your own podcast can lead to profitable results in your life and in your business.

Topics Mentioned:

• Marketing

• Authenticity

• Leverage

Key Thoughts:

• I think people just have to really understand when you make the decision to start a podcast, the fundamental thing that you want to think about is your why. Traci DeForge

• Podcasts, truthfully, don't have to be ginormous and huge and reach the entire world. It just has to reach your ideal client for whatever purpose you have for that podcast. Michele Williams

• If you change that person's perspective with one thought and you make a difference to that one person, that could change their life. Traci DeForge

• I have met some of the most amazing people by hosting them on my podcast and talking to them. I've hired many of the people that I have talked to on my podcast because I'm usually interviewing somebody because I'm interested in what they're doing. Michele Williams

Contact Michele:

• Email: [email protected]

• Facebook: Scarlet Thread Consulting

• Instagram: @ScarletThreadATL

• Website: ScarletThreadConsulting.com

• LinkedIn: Michele Williams

Contact Traci:

• Website: Produce Your Podcast

• Facebook: @tracideforge

• Instagram: @produceyourpodcast

• Email: [email protected]

• YouTube: @produceyourpodcast

• LinkedIn: @tracilongdeforge

References and Resources:

• CFO2GO

• Work with Me

• Metrique Solutions

• Journey to There podcast

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