Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients

Do you want to skyrocket your email list overnight without being glued to social media? In the second episode of the Growth Without Socials series, I sit down with Kylie Kelly, an expert in visibility and email marketing strategies, to discuss how you can leverage your email list as an alternative way to grow your business without social media.

As a business owner, you must have been told at least ten times (if not a hundred) that you should start your own email list. But where do you even start? How do you get people on your email list, and once they sign up, how do you keep them engaged? Who better to answer these questions than Kylie, who grew her email list from zero to 600 overnight! She has answers to all of your questions and more! Tune in as we unravel the secrets to building a thriving community around your brand, without the constant pressure of posting on social media. Kylie's strategies are not just effective; they're game-changers!

Key takeaways:

• How Kylie pivoted from wedding photography to email marketing strategist during the pandemic
• Why Kylie decided to focus on email marketing instead of social media and her initial results
• The strategies Kylie used to rapidly grow her email list
• The simple steps you can take to start growing your email list, even if you're starting from zero
• Why Instagram might not be the best platform for reaching new audiences in 2024
• What is the Spotlight Club and how can it help you achieve business growth without socials?
• How you can find the best strategy to grow your online business without socials

MEET KYLIE

Kylie Kelly is a visibility & email marketing strategist, helping female business owners grow and monetize their email list fast, serving them through her two memberships, The Spotlight Club and Email Empire. She loves to teach simple relationship-based strategies (think summits, bundles, freebie swaps & more!) and believes that business - and email marketing - gets to be FUN! She is also a podcast host of This Mama Means Business and is a boy mama of two, Spencer & Samuel.

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Liked this episode? You'll love these 👇🏼

How I'm Marketing My Online Business Without Social Media In Q4 2023 [Episode 113]

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Can you really achieve business growth without socials? Welcome to the first episode in a six part series where I'm chatting with six incredible women experts about how they have grown and scaled their online business without relying on social media.

In this episode, I invited Sandra Henderson to talk about how she grew her online business by leveraging blogging, SEO, and email marketing. We discuss the impact of focusing on social media to market your business and the downside of spending too much time on Instagram. Sandra shares her journey of growing a business in the last three years through powerful marketing tools such as blogging, SEO, and email marketing. Plus, she opens up about what motivated her to explore different ways to market her business and what strategies she's using to grow her business right now. Tune in now!

Key takeaways:

• How Sandra turned her childhood passion for photography into a thriving 11-year business
• What motivated Sandra to start focusing on business growth without socials
• How blogging and SEO has contributed to Sandra's business growth without socials
• The benefits of tracking where your inquiries come from, and how this data can help you transform your marketing efforts
• The strategies Sandra uses to help photographers reclaim their time through systematisation

EPISODE MENTIONS AND LINKS

As a listener. you'll receive 25% off Sandra's email workflow. Just mention this podcast when you inquire about Sandra's VIP Day

MEET SANDRA

Sandra Henderson is a photographer, systems strategist, and podcast host based in Ontario, Canada. She specialises in helping photographers create strategic systems for their businesses to help them get their time back so they can spend it doing the things they love most. As an entrepreneur who also navigates chronic illness life, Sandra also takes a unique approach to using systems that will help businesses thrive no matter what life throws your way. On a personal note, she loves tacos, 90's music, travelling, and spending time at home with her husband, step-son, and two cats!

Website

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

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Thank you for listening to the podcast.

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

I've navigated the launch of over 30 podcasts and I've seen it all — the triumphs, the struggles and the mental roadblocks that can leave even the most seasoned business owner questioning their expertise.

Join me in today's episode, where I'm breaking down the top five mental hurdles that often arise when starting a podcast. These hurdles can be just as daunting as the technical aspects of podcasting and it's important that you confront any doubts, fears, and uncertainties that might be standing between you and your podcast dreams.

Tune in to learn what these five mindset challenges are so you feel empowered and confident as you embark on your podcasting journey.

Resources mentioned in the episode

Tune in to the Podcast Launch Strategy Limited Series for online coaches and service providers who want to leverage a podcast to sign more clients into their high-ticket programs and book more paid speaking opportunities.

Listen in on your favourite podcast listening platform, starting with Episode 1🚀

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Book your 15 min Podconnect call to discuss working together on your podcast launch.

Learn more about our Podcast Launch VIP Days, via our website or email [email protected].

In today's episode, I'm spilling the beans on my latest project - a BRAND NEW podcast 🥳

The Podcast Launch Strategy for Online Coaches and Service Providers is not your typical podcast. It's a 21-episode limited-series podcast with a companion workbook that guides you through the action steps from each episode so that you can implement after consuming the content.

Tune in to learn more about why I launched this new podcast, who the show is for, what a limited series is and how I hope this new podcasting concept can help you launch your podcast in 2024!

Find it on your favourite podcast listening platform, starting with Episode 1. Ready to launch your profitable podcast? Let's go! 🚀

https://podcast-launch-strategy-show.captivate.fm/listen

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Book your 15 min Podconnect call to discuss working together on your podcast launch.

Learn more about our Podcast Launch VIP Days, via our website or email [email protected].

Are you ready to step into the spotlight and start getting visible as an entrepreneur? In this episode, I sit down with Emily Aborn, a content copywriter and founder of She Built This Community. We dive deep into the world of visibility, exploring strategies that can help you amplify your voice, impact, and revenue.

Emily shares her unique perspective on visibility, explaining why it's not just about being seen but also about seeing your audience. We discuss the power of collaboration, guest blogging, and building strong relationships within your industry. Emily also highlights the importance of finding joy in your marketing efforts and staying true to yourself. Plus, she reveals how being visible can lead to personal growth, helping you see your strengths and values more clearly.

If you're ready to take your business to new heights, commit to your "getting visible" plan so you can see what REALLY happens when you show up consistently, this episode is a must-listen! Don't miss out on this opportunity to learn from a pro and start making a bigger impact with your business today!

MEET EMILY

Emily Aborn is a Content Copywriter, Podcast Host, and Founder of the She Built This community. She's been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She's worked with marketing clients in over 96 different industries and loves helping those with a big mission increase their visibility, connect with clients, and bring their message to life. For fun, Emily loves word games and crosswords, reading, listening to (lots of) podcasts, and tromping about in the woods with her husband, Jason, and their dog, Clyde.

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Instagram

LinkedIn

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

If you think sponsorships are the only way to monetise your podcast, think again! In this episode, I'm sharing two ways you can monetise your podcast in 2024 and spoiler alert – it's not about waiting for sponsors to come knocking. Tune in to learn more about these strategies and how they can help you accelerate your business growth.

EPISODE MENTIONS AND LINKS

The Simple Marketing Podcast with Leticia Collins

Want to learn more about collaborative visibility strategies you can use to grow and scale your business off social media? Join The Email Growth Club!

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

In today's episode, we're chatting about a common mistake business owners make with their podcast episode titles which can impact the growth and discoverability of their podcast. Tune in to learn a quick tip that will level up your podcast strategy and ensure your show is found by your target audience.

EPISODE MENTIONS AND LINKS

CoSchedule Headliner

How Keyword Research Can Help You Reach More Listeners w/ Danielle Gagnon [Episode 85]

Three Key Places to Use Keywords Strategically for Podcast Growth [Episode 103]

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

In today's episode, we're talking about how you can leverage your podcast to generate more sales for your Black Friday offer. Whether you've already started prepping your offer or haven't thought about it yet, tune in to learn how you can add your podcast in your Black Friday launch campaign to get the best results.

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Have you ever found yourself wondering whether you're saying the same things over and over again in your podcast content? This was a question a client posed to me recently and I wanted to share with you what I said to her in case you were wondering the same thing.

The truth is, when you get to a certain point in your podcasting journey it can sometimes feel like you're repeating yourself. Chances are, you're not. But there IS a fine balance between reinforcing our core message and avoiding sounding like a broken record.

In today's episode, I'm talking about why repetition in your podcast content is a good thing, how you can talk about the same topic in multiple different ways plus a practical example to put it all into context. Ready to learn how to keep your podcast content fresh and engaging while maintaining consistency and clarity? Let's dive in!

EPISODE MENTIONS AND LINKS

No Instagram for 30 days! What Happened and What's Next [Episode 115]

The Strategy For Selecting The Right Guests For Your Podcast [Episode 68]

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽

Ever wondered if there's a way to dip your toes into podcasting without committing long-term? With all the messages in the podcasting space saying to see results you have to release episodes every week, I can understand why this can be a barrier for some business owners and frankly, I completely disagree.

In today's episode, I'm sharing ONE simple yet powerful strategy for determining if podcasting is the right fit for you. Tune in to uncover how this simple approach provides you with the freedom to structure your podcasting journey on your terms plus a simple action plan to get you started with launching your podcast in just four steps.

You're gonna want to grab a notebook and pen for this episode friend - trust me!

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EPISODE MENTIONS

Episode 33 How Seasons Can Help You Manage Your Podcast Successfully

Episode 68 The Strategy Behind Selecting The Right Guests For Your Podcast

Episode 105 How Long Will It Take To See Results From My Podcast? Listen In For The Answer.

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🎯 Ready to go deeper?

Book a 60 min coaching session for personalised strategy, clear next steps and the support you need to turn your podcast into a growth engine for your online business.

🤝 Want longer-term support?

Book a Podcast Profitability Audit

Book a VIP Day

Apply for 1:1 Podcast Coaching

Book a complimentary call and let's explore your best next step together.

👋🏽 Connect with Rosemarie

Website

Email (No guest pitches, please)

Thank you for listening to the podcast!

To support the show, leave a review on Apple Podcasts or a rating on Spotify. For Apple Podcasts, scroll down to "Ratings & Reviews," tap five stars and share your feedback. It would mean the absolute world to me 🙏🏽