Podcasting Tech

Many podcasters dream of using their show as a powerful relationship-building tool—but how do you do it effectively? If you’re looking to create meaningful business connections through podcasting, this episode of PodcastingTech is for you!

This week, Mathew Passy sits down with Stefan Lubinski, creator at Audience Builders, to explore innovative ways podcasters can leverage their shows as strategic relationship acquisition tools for business growth.

Stefan Lubinski is a seasoned sales trainer, speaker, and podcast producer, with experience hosting television, radio, and online productions. With a strong background in sales and business development, he has helped transform multiple podcasts into thriving thought leadership platforms.

Tune in and discover how to turn your podcast into a networking powerhouse!

IN THIS EPISODE, WE COVER:

• From Sales to Podcasting: Stefan shares his journey from sales to podcasting and how his accidental entry into media led to the creation of successful media brands. (00:01:14)
• Turning Podcasts into Relationship Bridges: Stefan shares his model of involving select industry movers on a podcast to foster beneficial partnerships and joint ventures. (00:04:17)
• The Strategy behind Content for Business: Stefan breaks down the concept of using podcasts as relationship acquisition tools rather than focusing solely on audience downloads and using podcasts for long-term business growth. (00:05:48) 
• Mastering Guest Relationships: Stefan explains the do's and don'ts of leveraging podcast guest appearances for business and the importance of relationship nurturing. (00:10:13) 
• Pay-to-play Models in Podcasting: The pros and cons of pay-to-play models in podcasting and how they can offer value when done transparently. (00:18:02) 
• The Future of Podcasting: Stefan's vision for an all-in-one podcasting platform, covering everything from guest management to publication and social syndication. (00:24:42) 

Links and resources mentioned in this episode:

• Connect with Stefan Lubinski:
• Follow Steven on Linkedin - @stefanlubinski 
• Connect with Stefan’s podcast recommendations

           Tim Ferriss' Podcast

           The Diary of a CEO

• Riverside for improved virtual interviews
• Descript for podcast editing

Understanding the power of podcasting in fostering relationships and business growth is crucial. Subscribe to Podcasting Tech on all major platforms and follow us on social media for more insights and updates.

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Podmatch - Matching Hosts and Guest for Podcast Interviews
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Are you curious about the latest trends in technology and how they can elevate your podcast? If you're looking to get ahead in the podcasting and tech space, this is an episode you don't want to miss!

In this episode, Mathew Passy chats with Jordan Thibodeau, cohost of the SVIC podcast, where two tech veterans from Google explore the cutting edge of technology without the hype. Jordan, who has a rich background as a tech industry veteran, brings his insights from his time at Google, discussing everything from internal tech industry dynamics to the intricacies of podcasting technology.

We delve into Jordan's journey into podcasting, the intersection of AI and tech, and how emerging technologies impact podcast production. You'll learn about the unexpected challenges within tech giants like Google, how podcasting can benefit from smarter data analytics, and Jordan's vision for the future of podcasting tech.

This episode is a must for any podcaster or tech enthusiast who wants to understand the deeper workings of the tech industry and improve their podcasting strategy.

IN THIS EPISODE, WE COVER:

• Jordan’s Journey into Podcasting: Mathew and Jordan discuss the origins of their podcasting venture, sparked by an onslaught of tech hype and the need for authentic commentary. (00:01:24) 
• Cutting Through the Tech Hype: Learn how Jordan and his cohost use their extensive tech backgrounds to remove the noise around tech innovations and focus on the real implications. (00:04:06) 
• Privacy and Perception: Jordan explains the reality behind tech giants' data management practices, debunking common myths about privacy and data tracking. (00:08:44) 
• Podcasting's Data Dilemma: Mathew and Jordan explore the current challenges in understanding podcast audience metrics and how this might evolve. (00:11:14) 
• The Fragmented Tech Paths of Google: A deep dive into Google’s missed opportunities in podcasting, its internal bureaucracy, and the complexities of their strategic decisions. (00:19:05) 

Links and resources mentioned in this episode:

• SBIC Podcast: Follow the show on YouTube
• Utilize Riverside.fm:
• Follow Jordan Thibodeau on LinkedIn
• Discover Jordan’s favourite podcasts:

Tim Ferriss Podcast

Sam Altman Podcast

Kill Tony Podcast

Podcasts by Shane Gillis

Theo Von's podcast

Dive into this tech-filled episode and enhance your podcasting know-how today! Don’t forget to subscribe and follow podcastingtech.com on all social media platforms to receive the latest podcast content and insights.

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Podmatch - Matching Hosts and Guest for Podcast Interviews
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Are you a podcaster looking for ways to reach new audiences and improve your podcasting game? This episode of podcasting tech is tailored for you and is a must-listen.

In today’s episode, host Mathew Passy sits down with Alex Sanfilippo, the founder of PodMatch, a platform designed to match podcast guests and hosts for interviews. Alex is a seasoned entrepreneur with a deep passion for podcasting. His journey to podcasting began in 2014 when he transitioned from corporate life to full-time entrepreneurship, focusing on the podcasting industry. 

Through PodMatch and his podcast titled, Podcasting Made Simple, Alex helps independent podcasters grow their influence and revenue so they can better serve their listeners. Join us as we dive deep with Alex, as he shares valuable insights into his path and the origins of PodMatch.

IN THIS EPISODE, WE COVER:

• Meet PodMatch: Mathew Passy introduces Alex Sanfilippo and gives a glimpse into how PodMatch has impacted his own podcast. (00:00:00) 
• Purpose and Commitment in Podcasting: Alex explains the importance of knowing your "why" and committing to podcasting with a purpose. (00:01:39) 
• PodMatch Origins and Mission: Alex shares the inception of PodMatch and its unique mission—Paying Podcasters for the value they deliver. (00:04:55).
• Latest Features and AI Enhancements: Discover new features like workflows and AI-driven match alignments designed to streamline podcast production and improve guest-host collaborations. (00:09:38) 
• Future Prospects: Get a sneak peek into upcoming features that aim to serve the podcasting community better. (00:17:20) 

Links and resources mentioned in this episode:

• Discover PodMatch
• 
  
• Follow Alex Sanfilippo on Social Media: 

Linkedin

Facebook

Twitter

Instagram

Threads

Discover Alex’s favorite podcasts you can listen to:

• The Jordan Harbinger Show
• The James Altucher Show

Strap in for an enlightening conversation that aims to revolutionize your podcasting journey. Happy listening!

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Podmatch - Matching Hosts and Guest for Podcast Interviews
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Is there a tool that can help you understand how your podcast ranks for specific keywords? Or how podcast SEO can dramatically impact your show's discoverability and growth? Today’s guest took on that challenge and created something remarkable.

In today’s episode of Podcasting Tech, host Mathew Passy chats with Scott Wyden Kivowitz, a photographer, community manager, and podcaster, about the Podcast Rank Report—a tool that helps podcasters see where their shows rank for specific keywords on major platforms like Apple Podcasts and Spotify.

Scott is a seasoned podcaster who has been in the podcasting space even before it formally existed, and his extensive background spans across music recording, photography, and podcasting. He is a podcast host at Imagen where he helps photographers with their workflows using AI-powered photographic post-production services.

He shares his journey into podcasting and how he learnt to overcome his insecurities and today he considers himself successful in many ways including his Karate journey.

IN THIS EPISODE, WE COVER:

• Scott’s early journey in podcasting: From recording on a boombox to combining photography and podcasting expertise. (00:02:13)
• The influence of podcasting for business: How Scott used his Jersey Brand podcast to engage local businesses during the pandemic. (00:04:53)
• Introduction to the Podcast Rank Report: What it is and how it helps podcasters understand their rank for specific keywords. (00:08:05)
• Insights and challenges of podcast SEO: Scott’s findings and the complexities of different platforms' algorithms. (00:12:27)
• The need for standardization in podcasting: Scott’s thoughts on improving universal standards for better reporting and integration across platforms. (00:18:33)

Links and resources mentioned in this episode:

• Scott Wyden Kivowitz’s website:
• scottwyden.com
• Podcast Rank Report:
• scottwyden.com/podcast-rank-report
• Social media links:
• Scott Wyden’s LinkedIn
• Scott Wyden’s Instagram
• Scott Wyden’s Youtube
• Recommended hardware: Zoom H6 essentials:
• https://amzn.to/43Gs2Gb 

Join us and understand how podcast SEO can dramatically impact your show's discoverability and growth. Scott’s tool brings valuable insight into how your show ranks, which can help you fine-tune your content strategy. Discover how you can leverage this information to boost your podcast's success.

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Podmatch - Matching Hosts and Guest for Podcast Interviews
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Have you ever wanted to earn money from your podcast without dealing with tons of payment methods or piling on more work? This episode has got you covered!

In today's episode of Podcasting Tech, Mathew Passy chats with Courtney Carthy, a podcast creator and producer from Melbourne, Australia. Courtney is one of the creators of Lenny.fm, an innovative platform for podcast creators and listeners that seamlessly helps podcasters get paid for their creations.

Having started as a producer at the Australian Broadcasting Corporation, working on various radio shows and digital channels, Courtney is passionate about creators being paid for their work. After almost 10 years he left to create one of Australia's first independent podcast networks - Nearly Media.

In 2014, he transitioned from broadcasting to working with digital content creators, producing 15 original shows and 20 branded podcasts that attract millions of downloads annually. Today, he shares his journey and explains how Lenny.fm is revolutionizing podcast monetization.

Courtney's dedication to simplifying monetization without altering the listening experience showcases the potential for podcasts to flourish economically. 

IN THIS EPISODE, WE COVER:

• Courtney’s journey: From student radio to Nearly Media. His shift from radio to podcasting and launching a podcast production company. (00:01:01) 
• The birth of Lenny.fm: Courtney explains how Lenny.fm functions as a payment platform without hosting content, enabling listeners to support their favorite shows directly. (00:05:06) 
• Incentives for using Lenny.fm: Discuss why listeners should subscribe and support through Lenny, and the benefits for podcasters. (00:08:26) 
• Tracking and supporting through Lenny.fm: How the system tracks podcast publications and ensures fair distribution of funds to active shows. (00:14:00) 
• The ecosystem of support: How support from one podcast can benefit others within the Lenny.fm ecosystem. (00:16:14) 

Links and resources mentioned in this episode:

• Lenny.fm platform - https://creators.lenny.fm/about/ 
• Creator's Portal for Lenny.fm -
• https://creators.lenny.fm/
• Nearly Media - https://www.nearly.com.au/about-nearly-media/ 
• Follow Courtney Carthy on social media:
• Linkedin: https://www.linkedin.com/in/courtneycarthy/
• Facebook: https://www.facebook.com/lennyinc
• Instagram: https://www.instagram.com/lennyinc_/ 
• Recommended equipment:  Yellowtec microphones
• Software recommendation: Opus clips
• Editing software: Reaper

This episode is a treasure trove for podcasters eager to improve their monetization strategies without compromising their creative integrity. You will also learn about the importance of keeping podcasting simple for creators, the concept of supporting shows without extra content creation, and the ultimate goal of making money flow seamlessly to podcast creators. 

Join Courtney Carthy and Mathew Passy as they decode the future of podcast monetization with Lenny.fm. 

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Podmatch - Matching Hosts and Guest for Podcast Interviews
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Have you ever wondered how podcasters consistently release episodes while making money along the way? The secret isn’t just great content—it’s consistency.

A regular release schedule is the backbone of a successful podcast. It’s how creators build trust, grow their audience, and keep listeners coming back for more. Consistency not only strengthens your connection with your audience but also opens doors to sponsorships and monetization.

In our podcasting tech episode today, we chat with podcasting expert Traci DeForge about the importance of consistency in podcasting, the value of integrating audio marketing, and effective strategies for monetization.

Traci DeForge is the founder of Produce Your Podcast, a full-service podcast production company. With over two decades of experience in broadcast radio before transitioning to podcasting in 2015, Tracy brings a wealth of knowledge to the table. She’s also the host of multiple shows, including Growth Accelerator, Journey There, and Ask Brian Radio Show.

This episode is a must-listen if you want to master audience connection, unlock monetization potential, and understand the critical role consistency plays in building a successful podcast.

In this episode, we cover:

• Traci shares her enthusiasm for Alanis Morissette's recently reactivated podcast, highlighting the significance of consistent episode releases. (3:15) 
• Strategies for podcasters to reengage with their audience after a hiatus, akin to rekindling a relationship after "ghosting."  (8:45) 
• How to leverage your immediate network for podcast sponsorship and monetization. (15:30) 
• Traci talks about the enduring power of audio podcasts and the risks of video content overshadowing audio.
• Tips on how to integrate your podcast marketing organically across different platforms like newsletters, social media, and blogs. (28:00) 

Links and resources mentioned in this episode:

• Produce Your Podcast
• Traci DeForge's podcasts: 

Growth Accelerator

Journey There

Ask Brian Radio Show

• Alanis Morissette's podcast

Connect with Traci on Linkedin

Instagram

Facebook

Youtube  

• Recommended software: Riverside -

http://www.riverside.fm/?via=mathew

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Have you ever wondered about the future of podcasting and how live events can elevate your show to the next level? What if we told you there's a way for independent podcasters to not only grow their listener base but also form a deeper connection with their audience? Tune in to this episode of Podcasting Tech—you won’t want to miss it!

In today’s episode, we're diving into the world of live podcast events with Jeff Revilla, the founder of Poduty Live LLC, a pioneering podcast theater based in Tarentum, PA, that bridges the gap between digital content and live audience interaction. With over 20 years of experience in digital marketing, Jeff shares his journey into podcasting, the dawn of Padutty Live, and the bright future of live podcasting events.

Jeff has a deep passion for podcasting and has expertly blended his expertise to create a unique venue that enhances the podcasting experience through live events. He started podcasting around 2006, inspired by early shows like Marketing Over Coffee and AdVerCasts. By 2015, he had created his trivia game show, "Stuff I Never Knew," using interactive platforms like Blab, bringing a community element to podcasting.

In This Episode, We Cover:

• Jeff’s inspiring evolution from a podcast listener to an innovative content creator. (00:00) 
• The rise and fall of platforms like Blab how Jeff’s utilizatize Blab for live interactive shows and the impact of its shutdown. (02:22) 
• The concept and creation of Padutty Live and how it offers podcasters a space to perform live. (05:15) 
• Why hosting live podcasts can be more lucrative than traditional ad revenue. (10:13) 
• The challenges and thrills of transitioning from virtual to live shows. (00:11)
• How independent podcasters can leverage live shows to grow their listener base and connect with their audience. (16:23) 

This episode is a must-listen if you want to transform your podcast and engage your audience on a deeper level. Jeff Revilla shares extensive insights and practical tips to inspire podcasters to leap from their home studios to the main stage. Tune in to learn how you can revolutionize your podcasting experience with live events!

Links and Resources Mentioned in This Episode:

• Poduty Live: https://poduty.com/ 
• Marketing Over Coffee:
• https://marketingovercoffee.com
• Trailergram platform:
• https://trailergram.co/?ref=podcastingtech
• Connect with Jeff on LinkedIn:
• https://www.linkedin.com/in/jeffravilla/
• Follow Jeff on Facebook:
• https://www.facebook.com/revilla 
• Stuff I Never Knew Trivia Game Show:
• https://stuffineverknew.com
• Recommended hardware: Audio Technica AT2020 USB microphone -
• https://amzn.to/4bPUARg
• Recommended software: Riverside.fm -
• https://www.riverside.fm/?via=mathew
• Trivia Warfare Podcast:
• https://triviawarfare.com
• Triviality Podcast:
• https://trivialitypodcast.com

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Have you ever wondered how some creators gain massive followings seemingly overnight? If you're growing your podcast or content creation journey, this is an episode you don't want to miss!

In this latest episode of Podcasting Tech: We're chatting with David Griffiths, the president and CEO of Content Creating Academy. Widely known as David The Digital Creator, he is a seasoned faith-based influencer, coach, and content creator with over 30 years of experience in training and mentoring. 

With a captivating presence on social media platforms and deep insights into personal content growth strategies, David has empowered numerous creators to fine-tune their approach. In addition to his digital expertise, David is also the host of the Change podcast, where he interviews experts in various fields to provide insights on how to create meaningful change in areas such as health, wealth, and relationships. His podcast has become a valuable resource for listeners seeking practical advice and inspiration to transform their lives.

David's journey in the digital realm is fueled by his passion for storytelling and helping others leverage social media to share their message effectively. He is the founder of the Content Creating Academy, where he offers a variety of programs, including the Quick Wins Challenge and Reels Made Easy, aimed at empowering individuals to master the art of content creation.

As a trusted adviser and faith-based creator, David has amassed over 1.5 million followers across his platforms. He shares fascinating insights into his journey from gospel recording artist to social media influencer and how his faith-based inspirational content has struck a chord with millions.

IN THIS EPISODE, WE COVER:

• David's start in content creation: Transitioning from gospel recording artist to a successful social media influencer during the pandemic. (00:01:07)
• TikTok strategy insights: The strategic use of TikTok for organic growth and why other platforms matter. David breaks down the importance of authenticity, and how specific content can go viral. (00:03:25)
• Mixing passion with strategy:  David shares actionable tips for balancing authenticity with audience demand, how to maintain your passion, and sticking with it despite chasing likes. (00:06:52)
• Mastering Social Media for Podcast: Practical tips for engaging and converting social media followers to podcast listeners. (00:11:06)
• Reps and Coaching: Overcoming anxiety and becoming fluent in front of the camera. (00:14:45)

Why This Episode is Important + CTA

David shares actionable strategies that can help you optimize your content creation process and reach a larger audience while staying true to your core message. Changing the way you create and share your content can have a profound impact on your reach and success. 

Links and resources mentioned in this episode:

• Content Creating Academy -
• https://contentcreatingacademy.com/ 
• Tune in to David’s Change Podcast - Available on your favorite podcast platforms

David’s Podcast Recommendations:

• Diary of a CEO 
• The Mel Robbins Podcast 
• Kwik Brain (Jim Kwik) 
• Follow David Griffiths on social media:
• Instagram - davidthedigitalcreator
• TikTok -  @davidgriffiths07
• Facebook - orphanhelper
• Threads - @davidthedigitalcreator

Recommended hardware: Blackmagic ATEM Mini - https://amzn.to/3IV8B2L 

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Top Tips for Cost-Effective Podcasting With Sarah St John

Are you looking to elevate your podcast while keeping costs low? You're in the right place. Today on Podcasting Tech, we feature an expert in budget-friendly podcasting and effective marketing techniques.

Sarah St John, a seasoned entrepreneur, podcaster, and author, joins us to share invaluable insights from her journey. Sarah hosts a Top 100 Entrepreneurial Podcast on Apple called the Frugalpreneur podcast. She also owns a podcast marketing agency aptly called Podcast Marketing Agency.

Host, Mathew Passy chats with Sarah St John about her entry into podcasting, her successful methods for growing a podcast on a budget, and her new venture in podcast marketing.

Main topics covered in the episode:

• Sarah St John’s journey into podcasting and the creation of Frugalpreneur.
• Early investments and budgeting tips for starting a podcast.
• Strategies that contributed to Sarah's podcasting success, including thematic mini-series and securing notable guests.
• How the podcasting landscape has evolved with new technologies and shorter episode formats.
• Key mistakes podcasters make and how to avoid them, such as optimizing cover art and episode titles.
• An innovative approach to podcast marketing that includes Times Square billboards and other unique promotional tactics.

Why this episode is important:

Whether you're just starting or looking to refine your podcast, Sarah's pragmatic approach offers actionable advice to maximize your resources effectively. She is well-versed in cost-efficient strategies to help businesses and podcasts thrive. Let's engage in a conversation about cutting-edge marketing tactics and essential strategies every podcaster should know. 

IN THIS EPISODE, WE COVER:

• Sarah’s journey into podcasting: From the creation of Frugalpreneur to flourishing beyond her initial book launch.
• Strategies for early success: Examples include topical mini-series and featuring notable guests like Pat Flynn and John Lee Dumas.
• Importance of shorter episodes: How Sarah improved her completion rates and overall podcast ranking.
• Conducting effective podcast audits: Steps to improve cover art, episode descriptions, and search engine optimization (SEO).
• Innovative marketing tactics: Utilizing Times Square billboards and the potential for podcasters.

Links and resources mentioned in this episode:

• Frugalpreneur Podcast
• Frugalpreneur Book
• Sarah’s Podcast Marketing Agency
• Recommended hardware: Audio Technica ATR2100 USB microphone

Join us next time on Podcasting Tech, and don't forget to subscribe on your favorite platform or follow us on social media. Your journey to unlocking the full potential of your podcast starts now!

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign  

Are you a busy entrepreneur looking to elevate the quality of your podcast? If so, you won’t want to miss this insightful episode brimming with expert advice.

In this episode, we are chatting with Harry Duran, a seasoned podcaster, founder of Fullcast, and host of the renowned Podcast Junkies podcast.

Harry Duran has a storied career in podcasting, from launching successful shows to running a full-service podcast production and marketing consultancy. His expertise spans both the technology and the creative sides of podcasting, making him a well-rounded interviewee with a wealth of knowledge to share.

We delve into Harry's journey from passion projects like house music and mobile apps to becoming a respected figure in the podcasting industry. He shares the wisdom he’s gained from interviewing over 350 guests on Podcast Junkies, his strategy for launching niche podcasts like the Vertical Farming Podcast, and tips on leveraging video for deeper connections with guests.

With a keen focus on practical advice, Harry offers valuable insights into creating impactful podcast content, enhancing discoverability, and adopting a relentless curiosity to drive podcast success. Don't miss out on these essential takeaways that can transform your podcasting journey!

IN THIS EPISODE, WE COVER:

• Harry Duran's origin story: From house music DJing to launching a mobile app and diving into podcasting at the New Media Expo in 2014 while fanboying over industry leaders.
• The birth of Podcast Junkies: How Harry pivoted from interviewing DJs to podcasters, inspired by shows like "Inside the Actor's Studio" to humanize podcast hosts.
• The importance of video in podcasting: Harry explains how using video from day one helped build stronger relationships and deeper connections with guests.
• Launching the Vertical Farming Podcast: How Harry entered an unfamiliar industry, secured a $9,000 sponsorship before releasing an episode, and built a profitable niche podcast.
• Scaling niche podcasts: Harry discusses the potential for creating successful niche podcasts even in a seemingly crowded market, sharing a model for growing listenership and securing sponsorships.

Links and resources mentioned in this episode:

• Harry Duran’s Fullcast
• Podcast Junkies
• Vertical Farming Podcast -
• Audio Technica AT 2020 USB microphone -
• Opal C1 Camera -
• Opal Tadpole
• Riverside.fm -
• http://www.riverside.fm/?via=mathew
• Connect with Harry Duran on LinkedIn -

Tune in to this episode for actionable insights and practical tips to enhance your podcast's reach and engagement.

**As an Amazon Associate, we may earn commissions from qualifying purchases of podcasting gear from Amazon.com. We also participate in affiliate programs with many of the software services mentioned on our website. If you purchase something through the links we provide, we may earn a commission at no extra cost to you. The team at Podcasting Tech only recommends products and services that we would use ourselves and that we believe will provide value to our viewers and readers.**

For additional resources and insights visit podcastingtech.com or follow us on social media:

• Instagram: @mathewpassy
• LinkedIn - /mathewpassy
• Threads: @mathewpassy
• Twitter/X: @mathewpassy
• Facebook - /podcastingtech, /mathewpassy

PODCASTING TECH IS POWERED BY:

• Captivate - Easy, professional podcast hosting to create, grow and make money from your podcasts
• Podpage - Build a beautiful podcast website in 5 minutes
• Riverside.fm - Record Podcasts And Videos From Anywhere
• Castmagic - 10x Audio Content With AI
• Hostinger for Website
• Podgagement - Engage your audience and grow your podcast!

EQUIPMENT IN USE:

• Rodecaster Pro 1st Gen (No longer available). Consider the Rodecaster Duo or Rodecaster Pro II
• EV RE20 with 309a Shockmount 
• Rode PSA1+
• iPhone continuity camera but previously the Logitech Brio 4k
• DCMEKA In-Ear Monitors
• BusyBox Smart Sign