Point of View (POV) Business Podcast by Andrew Tran

My next guest is Luciana Cani, she is a creative with over 23 years of experience in four different continents. Currently she is the Executive Creative Director at Saatchi & Saatchi Tokyo.

And before moving to Japan, Luciana has worked at Leo Burnett, both in Chicago and Lisbon and at some of the biggest agencies in her native São Paulo.

During her career she was awarded “Best Creative Director” by the Creative Club of Portugal on three different occasions. And was also featured as one of the top 18 Executive Creative Directors in the U.S. by Adweek 100 Creative list in 2017.

As a side project, Luciana wrote and illustrated a children’s book that is now part of the Portuguese National Reading Plan.

Chapters of the interview

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster partnering with brands to navigate the challenges in their market in order to perform better, realise their brand’s purpose and develop value to their customers.

For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

My next guest is Kevin Mulrane, he is a seasoned sales professional, Coach, Mentor, and Co-Host on his podcast, the Addicted to Growth Show. 

He has over 12 years in the sales and development game, and is currently the Vice President, Head of US Sales for Proquo AI which is a brand management platform that helps challenger brands get bigger, faster.  

As an example, Proquo AI allows brands to see the impact of their marketing campaigns in real time, which is something that has not been done before.  

Besides that, he's also a Pizza and Wine Enthusiast.

My interview with Kevin was quick and straight to the point. I asked him the common mistakes that marketers make when they create their lead gen systems, the changes he’s seen on growth hacking over the last few years and advice for CEO’s and business owners on reframing a marketing/sales problem that they are facing.

So, without further adieu, please welcome Kevin Mulrane.

Chapters of the interview:

Links to reach out to Kevin Mulrane:

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

This episode talks about leadership and marketing with Lessonly Chief Marketing Officer, Kyle Lacy.

Kyle is well respected marketing leader having published three books, talking at various marketing summits on a range of topics including: content marketing, collaborative consumption, consumer behavior, email marketing and more.

Here are the key chapters of our podcast

Links to reach out to Kyle Lacy: Kyle to place any relevant links below

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

How do you develop leadership excellence and instill confidence in your team during this time of change from COVID or geo-political shifts?

My latest Point of View show interviews Ralph Anania, an executive and business coach and a successful entrepreneur who's built 31 companies over a 35 year period, and has generated over $2BN in sales. 

Our chat introduces how he began his journey as an executive coach and from there we began to talk about specific areas in leadership and resilience.

Key chapters in the interview:

Links to reach out to Ralph Anania:

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

The entrepreneurial journey is long and winding, there's many learnings to be made, how do you develop leadership that will inspire and motivate your team to keep going forward? I interviewed Khushboo Nangalia, a budding marketer, entrepreneur, award-winning marketer and founder of BEYOND99 and LinkedIn influencer,

Our chat talked about her agency and how she got started, digital marketing and what makes a good modern digital marker, but I wanted to really dive into leadership and get perspective on the characteristics of a good leader, what her style and advice to others around leadership for a small to medium sized agency.

Chapters of the interview:

Links to reach out to Khushboo Nangalia:

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

My next guest is Dr Brian Harman. He is an executive coach and leadership professor based in Los Angeles, California, USA.

He teaches around the world at top universities and his work on trust in the field of leadership psychology has been featured by Forbes and in peer-reviewed academic journals.

When he is not teaching, he is with his team at Business Management Hallmark. You can also see his incredible collaboration through his LinkedIn profile.

My chat with Dr Brian centred around the theme of Trust in the workplace and how to thinking about this for your organization.

So, without further adieu, please welcome Dr Brian Harman.

Chapters of the interview:

0:00 - Introduction

3:50 - What is trust?

4:46 - Why is building trust so important for organizations?

9:12 - How do you start the conversation of trust in an organization?

11:11 - The types of executive coaching

13:43 - Advice to leaders trying to implement a culture of trust

Links to reach out to Dr Brian Harman

Book Recommendations

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

Angeline Yee, is an organisational coach with over 18 years of experience helping organisation leaders, teams and individuals overcome mental, emotional & having a sustainable positive change from negative behavioural issues. 

She’s active on LinkedIn and has spoken about her work on various public platforms. And fun fact, she is a certified clinical hypnotherapist!

During the interview Angeline mentioned various statistics which really shines a light around the importance of organisational, executive and individual coaching to improve business operations and ultimately serving the customer better. 

Chapters of the episode

1. Willis Towers Watson Covid-19 Employee Pulse Survey : https://bit.ly/30ga263

2. Xpert HR Survey : https://bit.ly/3cAJ4em

3. World Health Organisation ROI : https://bit.ly/33aLrlc

4. Business Purpose Statistics : https://bit.ly/3kMRLoK

5. Purpose-Driven Companies Evolve Faster : https://bit.ly/343W9Jj

6. Most Millennials Work for Purpose-Driven Companies : https://bit.ly/2FZfun8

Links to reach out to Angeline Yee:

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov

Jess is a B2B LinkedIn leads specialist, entrepreneur, business coach with years of experience working both in agency and client side organizations. 

Living in Bali but growing up in Brisbane before taking her talents to Sydney, Jess is now honing her skills to help various startups, entrepreneurs, coaches and direct sellers improve their presence and reach. 

Our conversation followed our theme over the last few episodes on business sales and with Jess and her business focussing on LinkedIn lead generation, I was curious to find out more around her knowledge and also getting some tips to improve your B2B sales via LinkedIn marketing.

In this episode you will learn:  

So, without further adieu, please welcome Jess Hartono.

🔥 FREE DIGITAL MARKETING MINI COURSE 🔥

Check out this FREE mini-course to help you tackle your marketing campaign with the right mind frame and strategic approach!

The mini-course will include:

Sign up to the mini course - https://bit.ly/3GFPLdA

Links to reach out to Jess Hartono:

Linkedin: https://www.linkedin.com/in/jesshartono/

Website: www.jdleadsonline.com or https://www.linkednrevenuegeneratingmachine.com

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov Or connect via LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

How communication is so important when it comes to improving your sales and closing your deals. 

My next guest is Ravi Rajani. He’s a coach who’s developed his sales skills from the trading floor of Citibank in London, through to building a robust and effective sales team for Europe’s number 1 travel tech firm, Fly Now Pay Later.

After years of acting in theatre, appearing on live TV & radio, and delivering presentations in the world of investment banking and startups, Ravi focuses on helping business leaders become confident speakers so they can deliver impactful presentations that sell.

We talked about

So, without further adieu, please welcome Ravi Rajani.

Chapter links for this interview: 

Reach out to Ravi Rajani via Linkedin: https://www.linkedin.com/in/ravirajani/

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/

My next guest is David Masover, he’s a 30-year veteran of B2B sales, has written several books and eBooks mostly around sales process and management effectiveness, hosts a podcast called Driving B2B Sales Revenue and works as an independent sales coach and consultant.

David posts a ton of great content on LinkedIn so it’s easy to find him there or you can learn more and connect with him at his web site, www.davidmasover.com.

Key points of the interview: 

Links to reach out to David Masover:

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent marketing consultant, strategist and podcaster helping brands navigate the challenges in their market to perform better, realise their brand’s purpose and develop value to their customers. For more information, please visit the website - https://www.andrewtran.asia/pov