“I would say trajectory is a keyword. When you pull back a slingshot or a bow and point it somewhere, it’s going to go wherever you point it. Where you’re aiming is where you’re going.” 

In this episode, I had the opportunity to sit down with Ashley Jackson. You might know Ashley as The Boot Babe on Instagram or TikTok. Ashley started The Boot Babe to be more inclusive for all types of women to share the experience of wearing cowboy boots. Ashley also shared how important it is to be involved in your community especially if you want to see change and the importance of being a leader.

Ashley is an entrepreneur, investor, and rapid transformation coach. She's helped over 100 business owners hit 8 figures plus in sales and owns a media company called The Boot Babes and gives away a pair of Free Boots each month. She hosts podcasts, is an MC and helps others start their podcast and speaking journey. She grew up on a horse ranch in southeastern Idaho and is a conservation advocate and voice for wildlife. She ran on the ticket for Idaho governor in 2022 and believes that each person has a duty to get involved in their community and make a difference.

Starting The Boot Babe business so women could learn how to buy cowboy boots and have fun with the experience of wearing cowboy boots.

The commonality in cowboy boots.

How welcoming the ranching community is and how you can find a place for yourself if you want. 

The importance of getting involved in your community.

The food system and what role you play in it and how Ashley would like to make it more fun for people to get involved.

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I’m your host, Lexi Wright. I started the Farming on Purpose Podcast from a passion for sharing the stories of agriculture from generations past, preserving the skills and lessons learned along the way, and ensuring the best of that is passed onto those who will continue to lead the way into the future of production agriculture.

I’m so glad you’re here and I hope you’ll take a moment to join the conversation with me and other listeners on social media. 

Connect with me on Instagram @wrightatthemoment, Facebook, and TikTok.